digital media and social marketing
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Digital Media and Social Marketing Joseph Seychell Manager, ICT - PowerPoint PPT Presentation

Nov 17, 2022 •328 likes •490 views

Digital Media and Social Marketing Joseph Seychell Manager, ICT & Technologies Agenda Digital Marketing vs Social Media Why you need a social media strategy Current and upcoming MCA initiatives FastTrak Malta Cloud Forum

  1. Digital Media and Social Marketing Joseph Seychell Manager, ICT & Technologies

  2. Agenda  Digital Marketing vs Social Media  Why you need a social media strategy  Current and upcoming MCA initiatives  FastTrak  Malta Cloud Forum  eCommerce Learning Programme

  3. Electronic Communications Postal Services About Us Electronic Commerce Information Society Business Development & Innovation

  4. Digital Marketing TV Internet Marketing Social Media SMS Content Mktg. Search Marketing RADIO Banner Ads SEO PPC Email Mktg. Digital Mobile Billboards

  5. The Social Media Phenomenon Fast SEO ranking Trendsetting Interactive Mobile

  7. Why you need a social media strategy Social Web still growing fast Influence on purchasing decisions Lack of strategy hands advantage to competitors Customers are (very) active on social media Key influencers in social media Reputation management

  9. Why FastTrak? New trends in marketing & changing consumer behaviour Reach & connect with the audience Using online to promote the brick ‘n’ mortar Understanding consumer needs to generate leads - analytics

  10. TRAINING SESSIONS Free of charge Hands-on training Register online @ www.mca.org.mt

  12. Role of the MCF Connect interested parties through the forum (LinkedIn / Malta Cloud Forum) Assist micros & SMEs in their cloud journey (Blink) Analyse cloud adoption in Malta Organise cloud computing related events to micros & SMEs

  13. Coming soon….

  14. eCommerce Learning Programme

  15. Thank you To keep abreast with latest developments and make your contribution, JOIN US ON SOCIAL MEDIA! MCA eCommerce Observatory on LinkedIn MCA Facebook page

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