MWC 17 Collaboration Mobile Convergence
Cisco & Ericsson Collaboration Mobile Convergence - CMC Cisco and Ericsson partner to deliver industry Cisco VoWi-Fi Ericsson leading Mobile Collaboration solutions. & Collaboration VoLTE & IMS Validated, life-cycle managed solution vs. one off customization Advanced network centric Mobile collaboration vs. device Centric Works on any Evolved Packet Core, including those from Cisco, Ericsson or other vendors. 2
Ericsson & Cisco CMC Leverage the power of your mobile network and your enterprise collaboration service platform(s) to turn a mobile phone into a powerful enterprise-connected device. 3
Cisco Spark The industry’s most advanced collaboration suite Meetings Messaging Mobile - Desk - Room . . . Calling Simple Secure Complete Open
CMC Deliver Differentiated User Experience Seamless Integration of Native dialing with Collaboration Experience Native Collaborative Device Agnostic Built in HD and QoS Messaging, Meeting, No App required, Business Call from Team Collaboration Service in network Native Dialer (In & Out) Mobile Identity for Business 5
CMC Deliver Differentiated User Experience Seamless Integration of Native dialing with Collaboration Experience Fixed Mobile Convergence CMC enables convergence of mostly focuses on native native dialer and collaborative dialing experience experience Business Call & Presence Escalate from mobile call to collaborative experience: Business compliance on mobile HD voice based on VoLTE Persistent messaging Collaboration Same Business UC Experience File sharing, inline viewing Mobile White boarding Extension Dialing Convergence Hold/Resume 1:1 video & HD video conferencing Hunt Group Ease of business applications access to Auto Attendant mobile (Corporate Directory, Calendar) Multiple device & call between devices Call triggered business application on mobile ( Recording, CRM) 6
Cisco & Ericsson (CMC Architecture) CISCO COLLABORATION PLATFORM Managed Media in Service Provider Network SPARK API Single integration applicable to various Cisco INTEGRATION Call Control deployment CMC Connector Single business integration via CISCO SPARK Cisco Spark API platform MANAGED PEERING SIP SIGNALING MEDIA (OPTIONAL) VoWi-Fi SBC SBC VoLTE & IMS & Collaboration PARTNER SIP TRUNK 2G / 3G / 4G + ON PREMISE BACKBONE / INTER-CONNECT Customer Wi-Fi Access With VoLTE CALL CONTROL MPLS Network (Managed) SERVICE PROVIDER DATA CENTER / NETWORK PSTN PSTN 7
SP Offers CMC To Enterprises With Unique Values Enterprise enjoys enriched collaboration services across Fixed and Mobile with: Assured Control Bundled Services Cost Saving Business Needs Increase Productivity PSTN 8
Benefits For Operator / Service Provider SP is enabled to offer differentiated new service with flexibility End-to-end integration & QoS, Collaboration from Differentiation native dialer to Spark, Cisco partner community New subscription, Up Sell messaging, video, CMC Revenue meeting, Value added service, fits all collaboration deployments Longer contract term, lower customer churn rate, Stickiness UCM avoid price erosion, business impactful services OpEx vs CapEx, Investment protection, TTM & Low Risk Pre-integrated solution, offer from market leaders 9
Cisco Spark APIs Extend The Cisco Collaboration Cloud SPARK API Service Creator GET Offer SP built business application POST as services Helps SPs to become Service Creators or INTERNET Service Enablers PUT Service Enabler Offer aggregated DELETE API platform to ISV community 10
SP Network 11
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Caller Click “Join” to participate in Spark session Joe Smith Bob Collins SP Network 14
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Joe Smith Bob Collins Swipe up to move call to Spark Board SP Network 16
Bob Collins Joe Smith Video Call moved to Spark board SP Network 17
Bob Collins Joe Smith Tap Spark Home Button, select whiteboard option SP Network 18
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Bob Collins Joe Smith Swipe down to move call back to mobile SP Network 20
Bob Collins Joe Smith Swipe down to move call back to mobile SP Network 21
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