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How to Grow Your Audience and Make Some Money Your Coach Your Host Shawn Blanc Jason Glaspey Say Hello in the chat Ask questions Highlight cool points Isaac Smith is helping About Shawn Blanc 3 Boys (Noah,


  1. How to Grow Your Audience and Make Some Money Your Coach Your Host Shawn Blanc Jason Glaspey

  2. • Say Hello in the chat 
 • Ask questions 
 • Highlight cool points • Isaac Smith is helping

  3. 
 About Shawn Blanc • 3 Boys (Noah, Giovanni, Benson) 
 • Tools & Toys • The Sweet Setup 
 The Focus Course helps you find focus and get control of your time and attention. • Been working from home, for myself full-time since 2011. 


  4. Today’s Agenda..

  5. How We’re Growing Tra ffi c and Engagement on our sites. 1 What we’re doing and what's working now.

  6. The 2 Strategies We’ve Used to Grow Our List 4x 2 (Two di ff erent lists, one 2x growth, another 10x growth)

  7. Writing Habits and Editorial Calendar 3 Setting up habits and routines for your creative work

  8. Ways to Monetize Your Site 4 What we’re doing that works.

  9. Know Your Why

  10. Why do you want to grow an audience and monetize?

  11. Don’t start a business unless you want to run a business.

  12. What goals do you have for your site and your work?

  13. What we’re doing to build tra ffi c.

  14. Consistent Content

  15. • Relevant Content Upgrades • SEO • Re-Engagement Email Funnels • Trip Wires • Guest Posting on Other Sites • Roundup Articles Featuring “Influencers” • Hosting Online Summits

  16. • Relevant Content Upgrades • SEO • Re-Engagement Email Funnels • Trip Wires • Guest Posting on Other Sites • Roundup Articles Featuring “Influencers” • Hosting Online Summits

  17. Two Strategies That Grew Our List

  18. Nothing works better than consistently writing and publishing….

  19. Building a Writing Habit

  20. Know Your Time, Place, and Topic

  21. Editorial Calendar

  22. Publish Weekly = Relevant Publish Daily = Top of Mind

  23. Monday: Interview Tuesday: Deep Dive Review Wednesday: Workflow Guide Thursday: Quick Tips for Apps Friday: Link Roundups

  24. Teach Chronicle your growth Show your process Share experience Share lessons learned Cover news Case Study Review products Curate resources Review services Tell a Story Answer questions Interview leaders

  25. Making Money

  26. • A ffi liate Sales (Amazon) • Membership / Patronage • Advertising & Sponsorship • Joint Venture Partnerships • Ebooks • Courses • Coaching • Freelancing

  27. • A ffi liate Sales (Amazon) • Membership / Patronage • Advertising & Sponsorship • Joint Venture Partnerships • Ebooks • Courses • Coaching • Freelancing

  28. You get better at what you practice doing. Practice making money.

  29. Recap…

  30. • Publish Regularly • Capture Emails • Start with one type of monetization • Iterate, test, try new things

  31. Know Your Why

  32. Why do you want to grow an audience and monetize?

  33. Q&A Post your questions in the chat.

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