2018 Popcorn Kickoff Welcome! 1
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✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ ✓ No Butter Light or Sweet and Savory this year 5
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Military Incentives Scout Incentive Unit Incentive Sell $100 and earn a Red Ribbon for $250 in Military Orders patch! White Ribbon for $500 in Military Orders Blue Ribbon for $1,000 in Military Orders Tri-Color Ribbon for $1,500 in Military Orders 8
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Crucially important for your Unit to have a Successful Sale. Scouting should be FUN and EXCITING, with lots of activities, camp, etc. It’s Camping It’s Activities It’s Advancement It’s Equipment It’s what they want to do! 10
IDEAL YEAR OF SCOUTING 1. Brainstorm/Plan Your Program 2. Assign Costs and Set a Budget 3. Set Your Fundraising Goals for the Unit and Scouts 4. Communicate the Plan 5. Execute the Plan and Raise the Money 11
IF Units do the IDEAL YEAR OF SCOUTING correctly, they will : • Retain more of their members AND attract more new members • Send more Scouts to all the different camping opportunities • Train more volunteer leaders / have more parental support • Spend less time fundraising and more time having FUN in a robust Scouting Program • Fundraise less often, but more efficiently and even increase FOS • Enjoy a full, fresh, and exciting Scouting Program – and have it be FREE to their Scouting families! 12
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• Build your own unit-level incentives • Pie in the Face for $750 Sellers! • Top Seller Prizes! • Top-selling Den – Pizza Party! • Use Council Prize Program and Special Incentives • Option of 3% commission instead of prize program • College Scholarship • Sell $2,500 once and 6% of your total sales each year is invested in your own college scholarship account 16
Keller Marketing Proven Results! _____________ • Name Brand Options • 2 $750 Club Options • $1,500 Bonus Prize • $3,500 & $4,500 Prize Level • Grab Bag Option • Gift Cards at Higher Levels • Special Patch for first Sale! • December Delivery 17
6 Week Challenge • Sell one of the designated Items during the correct week • Post a picture of Scout selling product TFC Facebook Page #TFC Popcorn • Chance to win $20 Scout Shop Gift Card or quadcopter 18
Sell $750 1. Prize from the Rewards Program $650 Level 2. BONUS LEGO Dinosaur or Grilling Multi-tool from $750 Club 3. Earn 1 free Hot Fudge Sundae or other food item from Colonial Cafe 4. Earn 1 free ticket to Wolves Game 5.Pie in the Face from your unit??? Build everything in your unit-level incentives around the $750 Club! 19
Sell $1,250 1. Prize or $40 gift card from the Prize Program $1,100 Level 2. BONUS LEGO Dinosaur or Grilling Multi-tool from $750 Club 3.Name on the Popcorn Wall of Fame Banner 4. Earn tickets to one of the $1,250 BONUS Adventures 5.Pie in the Face from your unit for the $750 Club and other unit incentives 20
Sell $2,500 1. Prize or $90 gift card from the Prize Program $2,000 Level 2. BONUS LEGO Dinosaur or Grilling Multi-tool from $750 Club 3. Pie in the Face and other unit incentives 4. BONUS $50 gift card for the $1,500 Club 5. Top Seller Prize from your unit 6. Earn tickets to Special Windy City Bulls Experience 7. Scholarship Program from Trail’s End 21
New Tiered Prizes This Year! $1,250 Sellers $5,000 Sellers Scouts receive 2 free Scouts receive 2 VIP tickets to The LEGO tickets to Wolves Movie 2 or a Wolves game, dinner, Jersey , game! and other items! $2,500 Sellers Scouts receive 2 free tickets and on- court experience! 22
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1. Scouts work ten 2-hour solo Show n Sell shifts. Scouts average $100/hr. $2,000 2. Scouts sell door-to-door to their neighbors for about four hours. $400 3. Scout records five to six online orders from family and friends, where the $350 average order value was $65 in 2017! Goal Achieved $2,750 29
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• Reach friends & family outside of your community • Orders are 4 times greater than face-to-face sales • The average online order value is $65 • The average sales per Scout is $165 • Units receive 40% commission on all online sales! • Incentives for Scouts and Units • Online sales COUNT toward all Scout Rewards! • Starting August 1 through November 3 • Products are delivered directly to the consumer • Scouts have the ability to fundraise year round 32
• Only takes 10 minutes for a Scout/parent to register and start selling • Personalized Scout webpage • Built-in sharing capabilities via email, social, and text message • Mobile friendly and easy to sell on the go • Scout and Unit sales leaderboard • Real-time sales reporting for Scouts and Unit Leaders • It’s easy and convenient to use • Safe and secure 33
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• Pre-Order Due August 29 th Enter in “Popcorn System” Use this form if you fax or email • Home Delivery Request Must use this form Due August 29 th Popcorn Fax # 630-584-8598 Popcorn Email TFCpopcorn@scouting.org 38
August 29 Pre-Orders Due September 1 Popcorn Sale Starts September 12-14 Pre-Order Home Delivery September 14 Kishwaukee Distribution September 15 Pre-Order Distribution (in Naperville) September 26 Bonus Order Due October 6 Bonus Order Distribution October 26 Product Transfer Deadline November 3 Super Saturday – Everything is Due! November 15-16 Final Order Home Delivery November 16 Kishwaukee Distribution November 17 Final Order Distribution (in Carol Stream) December 5 Final Payment Processed December Prize Delivery 39
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Tracking Workbook to Help Manage Your Sale! Available in basic or expanded versions Keeps track of sales, inventory & profits Use the tabs relevant to your sale Available on TFC Popcorn Page 42
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