Your B2B Market IS on 546 million professionals 40% of users use - PowerPoint PPT Presentation

Your B2B Market IS on 546 million professionals ● 40% of users use Linkedin Daily ● LinkedIn gets TWO NEW MEMBERS every second ● 41% of millionaires use LinkedIn ● 44% of Linked users earn more than $75,000 a year ● 4 of 5 members drive business decisions ₁ ● It’s the #1 PLATFORM for B2B lead generation ₂ ● Are YOU Leveraging This Network to its FULL POTENTIAL? ₁ DemandWave 2017 state of B2B Digital Marketing Report; ₂ LinkedIn Audience 360 study BLS Accelerator 1

LinkedIn Connection Levels First Level Connection (marked “1st” by the name) is someone with ● whom you are directly connected. Second Level Connection (marked “2nd” by the name) indicates a person ● with whom you are not directly connected, but someone in your First Level is. Third Level Connection (marked “3rd” by the name) indicates a person ● with whom you are not directly connected, but someone in your Second Level is. BLS Accelerator 2

Only with First Level Connections: Can only be added to your network through an ACCEPTED invitation, ● either inbound (from them) or outbound (from you). Can you message directly through LinkedIn (2nd Level connections may ● be messaged through InMail--LinkedIn’s “metered” messaging service). Can you access additional contact information, such as email address and ● phone number (but only if the member chooses to make it available). BLS Accelerator 3