ViBra TARGETCONSUMERS Mothers who $2M based on experience - PowerPoint PPT Presentation

ViBra

TARGETCONSUMERS Mothers who $2M based on experience breastfeeding discomfort or accessory slow let-down demands while breastfeeding consumers → contract → vision → risks → results → next steps

PRODUCTCONTRACT Engineering Consumer Need Product Feature(s) Specification Can apply massage Controlled applied pressure 0.5-1.5 psi on breasts to stimulate milk flow Can provide relief by Increase in temperature heat application over time Convenience over Can hold a baby while manual massage wearing bra consumers → contract → vision → risks → results → next steps

PRODUCTCONTRACT Engineering Consumer Need Product Feature(s) Specification Can apply massage Controlled applied pressure 0.5-1.5 psi on breasts to stimulate milk flow Can provide relief by Fast temperature control > 0.7 °F/sec heat application Convenience over Can hold a baby while manual massage wearing bra consumers → contract → vision → risks → results → next steps

PRODUCTCONTRACT Engineering Consumer Need Product Feature(s) Specification Can apply massage Controlled applied pressure 0.5-1.5 psi on breasts to stimulate milk flow Can provide relief by Fast temperature control > 0.7 °F/sec heat application Convenience over Can hold a baby while Yes/No manual massage wearing bra consumers → contract → vision → risks → results → next steps

PRODUCTVISION Pressure Bladder Moisture Absorbing Heating Coils Fabric consumers → contract → vision → risks → results → next steps

ADDRESSINGRISKS Pressure Application Pressure Heat Treatment Convenience Application consumers → contract → vision → risks → results → next steps

ADDRESSINGRISKS Pressure Application Pressure Heat Treatment Convenience Application consumers → contract → vision → risks → results → next steps

ADDRESSINGRISKS Pressure Application Pressure Heat Treatment Convenience Application consumers → contract → vision → risks → results → next steps

VIBRARESULTS Pressure on Force Pad Hand Massage ViBra Pressure Bladder 0.75 psi 0.85 psi High Maximum Mid 118°F Temperature in 2.5 min Achieved Low consumers → contract → vision → risks → results → next steps consumers → contract → vision → risks → results → next steps

VIBRARESULTS Pressure on Force Pad Hand Massage ViBra Pressure Bladder 0.75 psi 0.85 psi High Maximum Mid 118°F Temperature in 2.5 min Achieved Low consumers → contract → vision → risks → results → next steps consumers → contract → vision → risks → results → next steps

NEXTSTEPS V erify effectiveness of geometries consumers → contract → vision → risks → results → next steps

NEXTSTEPS V erify effectiveness of geometries i ntegrate heating element into fabric consumers → contract → vision → risks → results → next steps

NEXTSTEPS V erify effectiveness of geometries I ntegrate heating element into fabric B ra size variability consumers → contract → vision → risks → results → next steps

NEXTSTEPS V erify effectiveness of geometries I ntegrate heating element into fabric B ra size variability r educe bulk consumers → contract → vision → risks → results → next steps

NEXTSTEPS V erify effectiveness of geometries I ntegrate heating element into fabric B ra size variability r educe bulk a bsorb moisture/leakage consumers → contract → vision → risks → results → next steps

ViBra