The National Aerospace FDI Exposition Joe Michels, Ph.D., P.E., - PowerPoint PPT Presentation

The National Aerospace FDI Exposition Joe Michels, Ph.D., P.E., C.P.L. Principal Fort Worth, Texas 76101 Measureable Results. Every Time ™ 1

Cultural Understanding I ncreases Return On I nvestm ent ( ROI ) • World is a global environment today • Communication allows instant Copy r igh t 2 0 1 5 connectivity • Companies who invest in USA desire to have their culture W W W .SOLOM ON BRUCE.COM understood by Americans 2

Foreign Com panies Establish “Cultural Centers” • Near US universities, companies own facilities • Enrich understanding of host companies culture Copy r igh t 2 0 1 5 • Help Foreign companies integrate into American culture • Allow students to “study abroad”, both in host country and USA W W W .SOLOM ON BRUCE.COM • Increase global awareness and understanding of different backgrounds and cultures 3

Synergy “The Whole is Greater Than the Sum of the Parts” Copy r igh t 2 0 1 5 W W W .SOLOM ON BRUCE.COM 4

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Cultural Alliance Benefits Your Way Copy r igh t 2 0 1 5 OUR WAY My Way Com bine Strengths Their Way W W W .SOLOM ON BRUCE.COM 6

Purposes of Cultural Alliance  Increases • Adaptability in a fast changing marketplace Copy r igh t 2 0 1 5 • Profitability potential, including – new revenue streams – new market entry points W W W .SOLOM ON BRUCE.COM 7

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