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Social media Rachel Maybank Associate Director Communications UCLH - PowerPoint PPT Presentation

Social media Rachel Maybank Associate Director Communications UCLH external online channels External website Twitter YouTube Facebook Blogs Web apps Instagram 2 3 4 Picture caption text 5 Picture caption text Web


  1. Social media Rachel Maybank Associate Director Communications

  2. UCLH external online channels  External website  Twitter  YouTube  Facebook  Blogs  Web apps  Instagram 2

  3. 3

  4. 4 Picture caption text

  5. 5 Picture caption text

  6. Web chats

  7. UCLH twitter feed

  8. Answering questions on twitter

  9. Facebook

  10. YouTube

  11. Instagram

  12. Web apps

  13. Metrics Twitter - 5669 followers, 2657 tweets Website - 129,097 unique visitors in March 2014, viewing pages 608,159 times Web chats - Headache 117 people took part with 35 people online concurrent at peak, 387 replays viewed, 76 questions answered in one hour - Prostate Cancer 567,883 twitter reach, 14% increase in views of the consultant profile page 16

  14. Questions? Website: www.uclh.nhs.uk facebook: www.facebook.com/UCLHNHS YouTube: www.youtube.com/user/UCLHvideo twitter: https://twitter.com/uclh Instagram: http://instagram.com/uclh

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