SBC NEWS is part of the SBC GLOBAL group of companies.
INDUSTRY NEWS COVERAGE • Leading betting industry news portal with no paywall restrictions • Ten unique news stories published daily • News coverage of the sports betting and igaming industry • In-depth focus on expert commentary, industry insight, debate and opinions • Exclusive features and interviews to profile industry stakeholders • Daily newsletter with today’s articles sent directly to the inbox of all subscribers
GOOGLE ANALYTICS STATS YEARLY STATS • 600,000 unique visitors DEMOGRAPHICS • 800,000 sessions • 1,500,000 page views 30% - UK • 1.86 pages per session 45% - Europe • 1.20 min average stay 10% - Northern America 5% - Asia MONTHLY STATS 3% - Africa 2% - Australia • 60,000 unique visitors 1% - South America • 75,000 sessions 4% - Rest of the World • 142,000 page views • 1.92 pages per session • 1.23 min average stay Source: Google Analytics 2016 Annual Report
SOCIAL MEDIAL CHANNELS SBC ranks high on all gaming industry news searches E.g. try and google ‘sports betting news’ and ‘betting news’ LINKEDIN GROUP FACEBOOK TWITTER COMPANY PAGE 5,500+ Members 7,000+ Fans 2,500 Followers 1,300 Followers NB: All our traffic is generated through organic sources. We use our social media channels to push relevant and targeted content and messages to our member network.
TESTIMONIALS “SBC News is really carving out a name for themselves in the industry with high quality content and readership levels. We've been really happy with our partnership - not only does it help maintain our profile with our key sports betting audience, with both advertising and editorial support, but its effectiveness is underlined by the traffic we receive from the site.” - Yeemay Fyfe, Head of International Communications & Marketing @ Openbet “We have found SBC News to be truly effective and valuable as we try to keep the market informed. All our corporate news and product updates are freely available to the public, circulated in real time as SBC News reaches all our key audience groups in this exciting and evolving industry.” - Alex Inglot, Director of Communications and Public Affairs @ Sportradar "Team SBC has helped create leading industry insight and content for Clarion Gaming events ICE and EIG, which have helped extend coverage and event profile beyond industry publications. We highly recommend SBC as a top tier partner " - Rory Credland, Director @ Clarion Gaming
ADVERTISING & EDITORIAL
ADVERTISING & EDITORIAL PRICES Banner Advertising: Special Targeted Advertising: • Site Takeover = £300 a day • 728x90 (Premium Leaderboard on rotation) = £1,000 a month • Banner Peel = £250 a day • 728x90 (Leaderboard Bottom Page on rotation) = £750 a month • AD Boxes = £300 a day • 468x60 (Above News Stories on rotation) = £750 a month • Sticky Headers/Footers = £300 a day • 468x60 (News Story on rotation) = £600 a month • Lightbox Mid-page AD = £300 a day • Video Sponsored Articles = On request • 300x100 (Top Right Button on rotation) = £750 a month • 300x600 (Industry News) = £900 a month Editorial Advertising: • Unique Editorial Content = £600 per editorial / article • 300x250 (MPU on rotation) = £500 a month • Each editorial to be scheduled between SBC editorial • 600x75 (Newsletter Top Banner on rotation) = £900 a month team and you • We can write most of the editorial based on feedback • 180x150 (Newsletter Button on rotation) = £600 a month from you; however you can also submit the content to • Newsletter sponsor + logo top of Newsletter = £500 a month SBC for revision before publishing • We have a team of 8 full time industry writers managing our editorial services, including senior journalists: Andrew McCarron (Managing Director & Editor); Luke Massey (Head of SBC Media); and Ted Menmuir, Content Director
PREMIUM LEADERBOARD BANNER • Premium Leaderboard advert (728 x 90 pixels) at the top of all pages on rotation • We will include your press releases on www.SBC.news • £1,000 a month
PREMIUM LEADERBOARD BASE BANNER • Leaderboard advert (728 x 90 pixels) at base of all pages on rotation • We will include your press releases on www.SBC.news • £750 a month
PREMIUM NEWS STORY BANNER • Banner advert (468 x 60 pixels) above all news stories on rotation • We will include your press releases on www.SBC.news • £750 a month
IN-PAGE NEWS STORY BANNER • Banner advert (468 x 60 pixels) below all news stories on rotation • We will include your press releases on www.SBC.news • £600 a month
HOME PAGE BUTTON • Banner advert (300 x 100 pixels) beside all news stories on rotation • We will include your press releases on www.SBC.news • £750 a month
TARGETED HALF-PAGE BANNER • Half Page advert (300 x 600 pixels) on specific industry sector news • Categories include Sportsbook, Retail, iGaming, Esports & Fantasy, Marketing, Technology and Features • We will include your press releases on www.SBC.news • £900 a month
MPU – TOP, MID & BOTTOM PAGES • MPU advert (300 x 250 pixels) on rotation • MPU can be located top, mid and bottom of all pages • We will include your press releases on www.SBC.news • £500 a month
VIDEO SPONSORED ARTICLES • We can include sponsored videos on top of articles, or within specific articles. • We will include your press releases on www.SBC.news • Contact us for more information on this specific opportunity
NEWSLETTER BANNERS 600 x 75 banner on rotation Title sponsor mention + your company logo top of Newsletter • £900 a month • We will include your press releases on www.SBC.news • £500 a month 180 x 150 banner on rotation • £600 a month
TARGETED ADVERTISING
SITE TAKEOVER • Site takeover is ideal for creating maximum visibility and impact around conferences, product launches and press releases • Takeover image type: JPEG/PNG (preferred) - Size: 1800 px W x 1200 px H • The background image / creative needs to be stretched, with no blank holding spaces in the middle • £300 per day
BANNER PEEL AD • Banner Peels are similar to site takeover, and they offer great visibility around your conferences, exhibitions, product launches, and press releases. • £250 per day
AD BOXES / PERMANENT POSITION • We can embed text, images, hyperlinks, videos etc. into our special targeted AD Boxes for targeted promotions • The AD Boxes can be aligned bottom centre, left or right • The AD boxes are positioned on top of SBC News content, which means it will be seen by everyone, all the time and is 100% viewable! • £300 per day
STICKY HEADER & FOOTER ADS • Single line text messages with standard formatting, images and/or a call-to-action button. These ADs work exceptionally well for personalised and specific company offers, products and key announcements. • We are able to use a wide range of behaviours such as push down or fixed position, to increase the size of the promotional space, and we guarantee you that the ADs are 100% viewable by everyone • £300 per day
LIGHTBOX ADVERT • All images formats are supported in the centered ad box. The difference from the other AD boxes is the lightbox format, which means users have to close down the box before they can continue using the SBC News website • We can add rich HTML content, use overlay options (color, hide on click etc.) and apply theme to the content area • This option is ideal for creating display ads like rich promotions, showing messages where creative takes the precedence • £300 per day
GET IN TOUCH WITH TEAM SBC... RASMUS SOJMARK NEIL JUDSON CONALL McCABE ALYONA GROMOVA CEO / Founder Senior Sales Manager Sales Manager CIS & Eastern European Sales Email: rs@sbcnews.co.uk Email: neil@sbcnews.co.uk Email: conall@sbcnews.co.uk Email: alyona@sbcnews.co.uk Mobile: +44 (0) 789 049 5353 Mobile: +44 (0) 780 271 4807 Mobile: +44 (0) 779 990 4257 Mobile: +38 093 379 66 17 Skype: rasmus.sojmark Skype: neiljudson40 Skype: conal.mccabe2 Skype: alyona.gromova27
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