Design X Social Challenge 2020 Presentation Template This deck is a workbook, designed to help you complete the project successfully. Please follow the instructions provided in each slide. IMPORTANT INSTRUCTIONS: ● If you have a Google account, sign in and make a copy of this deck before you add your content. ● If you don’t have a Google account, go to File > Download this file as Microsoft Powerpoint and use. ● You will be provided with a clear instructions deck for more details on how to submit, etc.,
Mental Detox Theme: Life In Lockdown What if we are in a lockdown situation for more than a year? Date and Place: 24.05.2020 • Chennai
Team NOTE: If you have more than 6 members, please use another slide Name : Karthik Palani Name : Karthik Ramamurthy Name : Anand Chellapathy Technical Person Product Designer Physiotherapist/Psychotherapist Profile Profile Photo Photo Ideation Designer Ideation Name : Thangaraj Varadhan Name : Dr. Syed Fathima Support Title: PhD PGDSE Psychologist & Psychotherapist Profile Profile Photo Photo Ideation Ideation Ms Sweeta Daga Profile Senior UX Designer at Photo Accenture
Lockdown Scenario CAPTURE A SCENARIO What is the lockdown scenario you have identified and are interested to work on? How might Akash cope up with the mental stress and physical health fitness in the current covid19 crisis?
Problem Identified PROBLEM DESCRIPTION What exact problem from your lockdown scenario are you going to solve? Keep it succinct There is no proper government or private counselling available currently in our country which follow a guidelines in giving counselling to individuals and family who suffer from stress mainly caused due to covid19 crisis WHY IS IT AN URGENT PROBLEM? Describe why your problem is urgent/ important to solve? Think of impact (financial, emotional,etc., and scale.) This is actually impacting the GDP to a greater level, because the affected individual is not aware about the stress which he is undergoing currently. So ignorance leads to more problems & creates a great impact on an individual's thinking ability. Which makes situations out of control & impacts the individuals personal, professional & social life.
Target User Persona NOTE: Create another slide if your problem/use case has more than one target user PROFILE DEMOGRAPHICS Job Title: Works at MNC Income: 30k per month Gender: Female Education: Graduate Family Setting: Nuclear Family (2 adults, 1 kid) Main expense: Child’s education • Therapy fees FEELINGS OBJECTIONS Values & Goals: To take care of their Child with Cost: Tears and worries Autism and provide a good education Value: child care • family Worries: Due to covid-19 all the Psychologist and Fear: No Expert guidance special schools(special educators) are closed down. • No guidance available • difficult to take care of job and family, especially child
Target User Persona NOTE: Create another slide if your problem/use case has more than one target user PROFILE DEMOGRAPHICS Job Titles: Clerk at an electronics Shop • Real Income: 10k per month estate broker Owns a fancy shop run by the spouse Gender: Male Education: Higher Secondary Family Setting: Joint Family with a setup of Main expense: Groceries • Household expenses • separate portions in home (2 Senior Citizens, 4 adults, 1 teen, 2 kid) FEELINGS OBJECTIONS Values & Goals: To be the Bread-winner and Power Cost: Dilemma to search for 2nd income at home Value: Family • job Worries: Due to covid-19 there is significance Fear: Uncertainty about the duration of the new decrease in real-estate income and has to survive normal from the main source of income only
Target User Persona NOTE: Create another slide if your problem/use case has more than one target user PROFILE DEMOGRAPHICS Job Title: IT Support Analyst Income: 70k per month Gender: Male Education: Graduate Family Setting: Nuclear Family (2 adults, 2 kids) Main expense: Housing loan FEELINGS OBJECTIONS Values & Goals: Plans his finances very smartly. Cost: Savings for his kids education and invests for his Value: Body & soul fitness retirements. Fear: Loans, Credit card dues & bills to be paid and Worries: Lay-off • not so updated in current other expenditures. technologies Influences:
STAGE 1 SUBMISSION Now that you have completed all the previous slides, please submit & share your deck to team@umo.design Make sure you have completed: Slides 3 - Lockdown scenario captured Slide 4 - Identified the problem and explained why it is an urgent one Slide 5 - Target user persona(s) IMPORTANT INSTRUCTIONS: ● Share a link to your Google Slides document or your Microsoft Powerpoint which ever you are working with, to team@umo.design ● For sharing a Google Slide deck properly click on the Share (yellow button in the top right corner), Make sure “Anyone with the link” option is enabled. Then copy the link and email.
Explorations SOLUTIONS & IDEAS A solution that will cater to every people, who are affected by COVID-19 and endure mental and physical stress. REPRESENTATIVE IMAGES OF OTHER ALTERNATIVE A product that will literally empathize and interact with the users, SOLUTIONS give them a digital pat on their shoulders and give them trust to overcome their psychological problems through TRUST that proves ‘I am here for you” at all times. An aggregator of Counsellors, Talk therapists, Fitness Trainers, Child Psychiatrist & Nutritionists empowering the lives of people by constantly boosting their confidence to survive and overcome the uncertainty in our economy caused by Covid-19 A Digital-human and more than a friend that can be trusted by people to share their mental issues, that can’t be shared within family and friends
Solution HOW DOES YOUR SOLUTION ADDRESS THE IDENTIFIED PROBLEM? Have you embraced loneliness during this REPRESENTATIVE PICTURE OF covid-19 lockdown, though you are free to movie YOUR SOLUTION inside your home with your family? Have you seen a mom struggling to take care of her hyperactive child, with no experts to assist her as all the clinics and daycares are closed now. Our product is embedded with service minded experts in psychology and physiotherapists, available for one-to-one conversation at a required and scheduled time. An elder member in a family is always the treasure of its own. Our product will have a group of educated elders online from their residence and able to talk to users out of their stress
User Experience HOW DOES THE UX OF YOUR SOLUTION LOOK LIKE? YOUTUBE LINK: https:/ /youtu.be/LCX79Ozhud0
Process DESIGN PROCESS ● Brainstorming Mindmap ● ● Hi-fidelity Mockup
Impact IMPACT OF YOUR SOLUTION During the 2 week research, my team spoke to various kinds of people and 1 specific use case hurt more than any other. Post a representative pic to capture the impact of your The mother of a child with autism doesn’t have anyone to solution on your target user’s assist her or her child as all the doctors and therapists have Life in Lockdown abandoned them. My friend who is a child Psychologist gave the advice required. The mother is a working woman and has to work from home at the same time has to play with her hyperactive kid full day and she is unable to allocate few hours of time to sleep. This has made her health worse now. Through our product, we believe to consolidate all the experts in the Psychology and Physiology render their service to as many as people in India and reduce their mental stress and bring back their life to normal mode rather than a survival mode.
Execution & Viability HOW CAN YOUR SOLUTION BE IMPLEMENTED AND SUCCESSFUL? Similar to other aggregator apps, YO BUDDY will be an aggregator of Psychologist, Physiotherapist, Fitness trainers, Educated Senior citizens (Yo Buddies) who can give counselling and extend a friendly hand over the user’s shoulders will be a part of this app. The success of this app will be based on the number of users who can relieve their mental stress from the online services rendered by the experts. Already people are looking to get rid of their loneliness and a buddy to share their frustrations. Our product will be a great success as it meets the demands of crores of people living with stress in India
STAGE 2 Submission | Final Now that you have completed the all sections in the deck. Please send an email out to ensure that your submission is on time. IMPORTANT FINAL SUBMISSION INSTRUCTIONS: Please ensure that you submit the following: ● Presentation Deck - Review your deck for completion and submit ● Video - Create a video (not exceeding 3 mins) for jury with all instructions followed from the video section in the instructions deck ● Submission form - Complete a final submission form and embed a video link and the presentation link here
Thank you! Use this slide to add any final words, credits, etc.,
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