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MEET CONTENT Examples of E-commerce Sites Benefits of Having a - PowerPoint PPT Presentation

Oct 02, 2023 •287 likes •714 views

MEET CONTENT Examples of E-commerce Sites Benefits of Having a Dynamic CMS Methodology Behind Tagging Efficiencies Creating Redundancy Without the Duplication of Content Auto-Generating Product Specific Meta Data

  3. MEET

  4. CONTENT • Examples of E-commerce Sites • Benefits of Having a Dynamic CMS • Methodology Behind Tagging Efficiencies • Creating Redundancy Without the Duplication of Content • Auto-Generating Product Specific Meta Data • White Hat Search Tactics That Positively Affect Search Results • Integrate Tracking to Maintain Top Notch Analytics • Practice Long Tail SEO to Increase Search Traffic • Optimizing the Check-Out Process to Avoid Shopping Cart Abandonment

  5. EXAMPLE

  6. QAA

  7. Original Amazon Website in 1995

  8. Amazon Net Sales for 2014: $88.99 Billion

  9. EBAY

  10. EBAY Pierre Omidyar, Founder 1995

  11. WAYFAIR

  12. WAYFAIR 23 million visitors a month

  13. E-commerce

  14. E-commerce

  15. SEO TIPS To Drive Traffic to Your E-commerce Site

  16. CMS Benefits of Having a Dynamic CMS

  17. CMS Failing to Plan is Planning to Fail

  18. TAGGING Creating Redundancy Without the Duplication of Content

  19. TAGGING

  20. TAGGING Start With Tagging in Mind

  21. TAGGING Methodology Behind Tagging Efficiencies

  22. TAGGING Ranking With Product Details

  23. TAGGING HigherPrecision.com carries [0.0002" Small Bore Probe for Portable Surface Roughness Tester - Part # 14-420-4]. We carry all [SPI Surface Roughness].

  24. META DATA Auto-Generating Product Specific Metadata

  25. META DATA Auto-Generating Product Specific Metadata

  26. WHITE HAT Search Tactics That Positively Affect Search Results

  27. TEN Black Hat SEO Tactics to Avoid 1. No Mirror Sites 6. Unnatural Anchor Text 2. Cloaking 7. Content Scraping 3. Keyword Stuffing 8. Article Spinning 4. Meta Tag Stuffing 9. Unnatural Links 5. Hidden Text 10. Doorway Pages

  28. ANALYTICS

  29. ANALYTICS

  30. ANALYTICS

  31. LONG TAIL

  32. LONG TAIL

  33. iTUNES

  34. LONG TAIL

  35. CONVERSION

  36. LIVE CHAT

  37. LIVE CHAT

  38. CHECK OUT

  39. 301 REDIRECT

  40. 301 REDIRECT Old URL: http://www.higherprecision.com/dial-calipers/ New URL: http://www.higherprecision.com/calipers/dial-calipers/

  41. BOTTOM LINE Increase Traffic and Conversion Rate

  42. THANK YOU MEET To Download this Presentation: http://goo.gl/0KmYWh Seth Worby seth@champinternet.com 617-517-0733, ext. 100

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