Le Club Accorhotels program presentation April 2015
YOU ARE AT THE HEART OF IT A WORLDWIDE LOYALTY PROGRAM WITH ALREADY MORE THAN 18 MLN MEMBERS 2
A POWERFUL PROGRAM 13 92 2800 BRANDS HOTELS COUNTRIES 6
A POWERFUL PROGRAM 1 UNIQUE CARD FOR ALL ACCOR BRANDS FROM LUXURY TO ECONOMY
A POWERFUL PROGRAM 100% FREE 4
USP’S PROGRAM 5% -40% PRIORITY WELCOME of the value Advance access, For a swift of your stay participating hotels check-in in points only
4 ST A TUS 7
The points that you earn vary depending on the brand and your card status 1 EARN POINTS GOLD CL A S SIC SI L VER PL A TINUM SCHEME As soon as R each Sil v er s t a tus R each Gold s t a tus R each y ou join af t er ju s t 10 nights af t er 30 nights Pl a tinum s t a tus or 2,500 points or 1 0, 000 points af t er 60 nights or 25 , 000 points Sofi t el, Pullman, M G aller y , G r and € € 10 = 10 = € € 10 = 10 = Me r cu r e , T he SEBEL, N ov o t el, Sui t e N o v o t el, 25 points 31 points 3 7 points 44 points Me r cu r e 2 € € 10 = 10 = € € 10 = 10 = ibis ibis s ty les 12,5 points 15,5 points 18,5 points 22 points EXCLUSIVE € € € € OFFERS 10 = 10 = 10 = 10 = A dagio 15 points 1 7 ,5 points 10 points 12,5 points € € € € 10 = 10 = 10 = 10 = Local and central A dagio A cc e s s 5 points 6,25 points 7 ,5 points 8 , 7 5 points bonus points offers 3 PARTNERS OFFERS
EARN REMINDER : HOW TO EARN POINTS ! Stays booked via the Accor distribution channels • Accor internet sites • Accor reservations centre • Hotels • Travel agencies using GDS connected Accor reservation centre Eligible booking rates include : all public, corporate and promotional rates Eligible expenditures : • expenditure by the Member on up to two rooms in a hotel where the Member is staying, provided the member is staying in one of those rooms; • expenditure on various services , including the minibar, telephone, room service, pay television, hotel restaurant and hotel bar • expenditure on thalassotherapy and balneotherapy (…) 9
Points earned with every stay booked through our direct channels in Accor hotels participating in the program: On Accorhotels.com At all sites of Accor hotels participating in the program Via our call centers Corporate rates through other channels (Consortia, GDS, other web,…) 2.000 pts = 1 st reward 40 € 9
BOOKING DREAM BURN WITH STAY POINTS HOTELS & VIP PARTNERS EVENTS VOUCHERS BURN IN MEMBERS HOTEL ONLY… 11
SOFT BENEFITS SOFT BENEFITS’ PROGRAM
A POWERFUL PROGRAM 100% ONLINE Customer account Reservations Exclusive offers… Dematerialized card 5
A CUSTOMER CENTRIC PROGRAM A DEDICATED CUSTOMER CARE TEAM 8
PROPOSAL FOR COOPERATION CORPORATE CLIENTS + 500 points Special welcome bonus for new enrollments
Proposal for enrollment and recruitment mechanics 2. Landing page 1. The client is redirected to 1. Communication of the offer 3. Enrollment an offer page (no booking Offer displayed on the company The client is now enrolled own communication channel engine) explaining the offer with a link to the and/or the client receives an internal email from his company enrollment page 2. Client is redirected to the promoting the offer enrollment page of our website 4. Booking The member books its 5. Bonus points credit company contracted rate via the web, call center or Points credit upon checkout after GDS (not hotel direct) and 1st eligible stay. inputs his/her card number . 16
Co-branded landing page on our web site to guide the clients in the enrollment process
Please contact your corporate account for joining this offer!
Recommend
More recommend
