juhli selby social media
play

JUHLi SELBy Social Media @JUHLiSELBy www.JUHLiSELBy.com - PowerPoint PPT Presentation

Apr 10, 2024 •216 likes •734 views

How to use LinkedIn to Establish Credibility & Build Your Network JUHLi SELBy Social Media @JUHLiSELBy www.JUHLiSELBy.com @JUHLiSELBy www.JUHLiSELBy.com 300 million+ professionals 100 million in the US, 9+ million in Canada 3

  1. How to use LinkedIn to Establish Credibility & Build Your Network JUHLi SELBy Social Media @JUHLiSELBy www.JUHLiSELBy.com

  3. @JUHLiSELBy www.JUHLiSELBy.com

  4. • 300 million+ professionals • 100 million in the US, 9+ million in Canada • 3 million+ company profiles • 2.1 million groups http://press.linkedin.com/about

  5. • Why LinkedIn is awesome •Setting up for success •How to build connections & get recommendations •How to find & gently target people to build relationships

  7. 24/7 Global Chamber of Commerce Mixer  Connect – Living, breathing rolodex  Re-connect - Find past and present colleagues and classmates quickly  Discover inside connections when looking for a job or business opportunity/connection  Get Answers - Your network is full of industry experts willing to share advice. Have a question? Just ask. @JUHLiSELBy www.JUHLiSELBy.com

  8. •The Credible/Professional Network

  9. •Long term relationship building

  10. •Minimal maintenance for basic presence

  11. •Well funded company  Paid profiles  Marketing solutions – including ads  Talent solutions  SlideShare @JUHLiSELBy www.JUHLiSELBy.com

  12. Personal Company Profile Page Group

  13. •Use a professional looking profile photo •Connect with at least 100 people •Join at least 3 groups

  14. • Fill out contact info completely

  15. •Fill out as many sections as you can, as completely as possible @JUHLiSELBy www.JUHLiSELBy.com

  16. CREDIBILITY

  17. • Communicate BEFORE sending the invite to recommend • Follow up promptly • Change the default message! • Recommend others @JUHLiSELBy www.JUHLiSELBy.com

  18. • Add skills and expertise using relevant keywords – you can have 50 • One -click makes it easy • One billion endorsements

  21. •Put keywords in your: →Headline, Summary →Experience, Education →Skills/Endorsements •Repeat important keyword phrases in both current & past sections on LinkedIn @JUHLiSELBy www.JUHLiSELBy.com

  23. •Find relevant keywords in job descriptions AND look in the Alumni skills section

  24. •Use media to help tell your story

  25. •Set up a monitoring/scheduling tool i.e. Hootsuite to: →Schedule posts for the future →Monitor multiple LinkedIn groups in one place

  26. • Adjust email notifications!

  27. • LinkedIn Pulse (Interests > Pulse)

  28. • LinkedIn App

  29. • Stay in front of your connections

  30. HOT • Post images! 480 x 370 pixels

  31. • Was it someone important?

  32. #1 – Connect with people you already know – individually @JUHLiSELBy www.JUHLiSELBy.com

  34. #2 – Network in Groups

  35. #3 – Follow up & connect with new people you meet when networking

  36. Advanced Search

  37. • Find names of key employees of a company: →From the About page on company website →From the company page on LinkedIn • If found on website - search their “firstname lastname” on LinkedIn in Google Search

  38. LinkedIn Company Page

  39. → See if they belong to any groups → Join some common groups → See if they ever comment/post

  40. → If you can join a common group – you can send a private message

  41. → Look for common connections – ask for an introduction

  42. → Comment on company page posts

  43. #1 – Posting too often – once/day max

  44. #2 - Sending a private message that is too “ salesy ” or a blanket group message

  45. #3 – Allowing LinkedIn to spam your email contacts

  46. Import an Excel csv file instead…

  47. Cover banners & articles

  48. •Follow the steps to set your profile up for success  Fill out sections completely using relevant keywords  Add media to tell your story •Add connections – start with people you know •Ask for recommendations to build credibility •Research targets you want to get to know •Find ways to build the relationship

  50. JUHLi SELBy Social Media - 250-686-7988 connect@JUHLiSELBy.com www.JUHLiSELBy.com www.facebook.com/JUHLiSELBySocialMedia Spreading the love & joy of social media one friend at a time!

Recommend

Getting Social What is social media? Why does social media matter? What social media

Getting Social What is social media? Why does social media matter? What social media

pwcom .co.uk CIOB Hertfordshire March 2012 Who am I? Getting Social What is social media? Why does social media matter? What social media tools can we apply in construction? How do we start? Paul Wilkinson

396 views • 18 slides
Presentation 1 What is social media? Get Media Smart social media 2 What is social media?

Presentation 1 What is social media? Get Media Smart social media 2 What is social media?

Presentation 1 What is social media? Get Media Smart social media 2 What is social media? Get Media Smart social media 3 What is social media? You will be working in groups of four with a large piece of paper and marker pens. In

168 views • 14 slides
Social networking platforms Social media refers to the means of interactions among people in which

Social networking platforms Social media refers to the means of interactions among people in which

4/30/2013 * a)I dont really know what Social Media means b) None (but I know what Social Media means) # c) 1 Social Media Network d) 2 Social Media Networks @Seth Bokser, MD, MPH Associate Clinical Professor, UCSF Medical School e) 3 or

578 views • 8 slides
Social Media for Mason AGENDA What is Social Media Social Media Strategy Content

Social Media for Mason AGENDA What is Social Media Social Media Strategy Content

Social Media for Mason AGENDA What is Social Media Social Media Strategy Content Return on Investment (ROI) Forthcoming Policy Resources and Tools What is Social Media? What is social media? Thanks, Kathy. I could have

1.12k views • 35 slides
Social Media 201: Using Social Media to Advocate for Advocacy Day and Beyond Social Media 101

Social Media 201: Using Social Media to Advocate for Advocacy Day and Beyond Social Media 101

Social Media 201: Using Social Media to Advocate for Advocacy Day and Beyond Social Media 101 Hangout from 2013 Google YouTube FiresteelWA to find it! Tweet us your questions! @FiresteelWA @WLIHA @Username Can be only 15 characters long!

448 views • 30 slides
Social Media donts What is social media Social media is nothing new Just an extension

Social Media donts What is social media Social media is nothing new Just an extension

Steven Anderson Digital Manager MAS 15:00 - 15:30 Social Media Do's and Don'ts Dos and Social Media donts What is social media Social media is nothing new Just an extension of something we all have a social network Its

452 views • 18 slides
Social Media Seminar for Development Educators Part 1: Social Media Basics How are these

Social Media Seminar for Development Educators Part 1: Social Media Basics How are these

Social Media Seminar for Development Educators Part 1: Social Media Basics How are these websites being used for social change? http://www.slideshare.net/mzkagan/what-the-fk-social-media On Road Media Is an award-winning social enterprise

1.07k views • 75 slides
Overview Introduction to myself Introduction to social media Social media and LIS

Overview Introduction to myself Introduction to social media Social media and LIS

Methods of Social Media Research: Data Collection & Use in Social Media Florida State University College of Communication and Information Sanghee Oh shoh@cci.fsu.edu Overview Introduction to myself Introduction to social media

668 views • 47 slides
Social Media and NFP organisatons Emma Bennett Why are you using social media? Today

Social Media and NFP organisatons Emma Bennett Why are you using social media? Today

Social Media and NFP organisatons Emma Bennett Why are you using social media? Today Identifying the reason for using social media Planning Opportunities and risks for NFPs Ways to incorporate social media into your

512 views • 39 slides
Social Media Policy Example At the School, we understand that social media can be a fun and

Social Media Policy Example At the School, we understand that social media can be a fun and

Social Media Policy Example At the School, we understand that social media can be a fun and rewarding way to share your life and opinions with family, friends, and other staff members. However, the use of social media also presents certain risks

305 views • 3 slides
Presentation 2 Why is there advertising on social media? Get Media Smart social media 2

Presentation 2 Why is there advertising on social media? Get Media Smart social media 2

Presentation 2 Why is there advertising on social media? Get Media Smart social media 2 Why is there advertising on social media? Display advertising: the banners and pre-roll videos that play before you access content on sites like

713 views • 26 slides
Social Media Whats it all about? Social media is about the conversation, which only works if you

Social Media Whats it all about? Social media is about the conversation, which only works if you

Social Media Whats it all about? Social media is about the conversation, which only works if you participate. Why should I bother? Social media allows you to: promote your research and increase its visibility communicate directly and quickly

439 views • 13 slides
SOCIAL MEDIA T H E G O O D, T H E B A D A N D T H E B I Z A R R E TODAY. What is

SOCIAL MEDIA T H E G O O D, T H E B A D A N D T H E B I Z A R R E TODAY. What is

SOCIAL MEDIA T H E G O O D, T H E B A D A N D T H E B I Z A R R E TODAY. What is Social Media The Good The Bad The Bizarre Why Social Media is important? My top tips for Social Media Questions WHAT IS SOCIAL

187 views • 17 slides
Social Media What is Social Media? forms of electronic communication (such as Web sites) through

Social Media What is Social Media? forms of electronic communication (such as Web sites) through

EDUCATE HONOR CHALLENGE Social Media What is Social Media? forms of electronic communication (such as Web sites) through which people create online communities to share information, ideas, personal messages, etc. Social Media Platforms

410 views • 14 slides
1. Social Media Outline 1.1. What is Social Media? 1.2. Opinion Retrieval 1.3. Feed

1. Social Media Outline 1.1. What is Social Media? 1.2. Opinion Retrieval 1.3. Feed

1. Social Media Outline 1.1. What is Social Media? 1.2. Opinion Retrieval 1.3. Feed Distillation 1.4. Top-Story Identification Advanced Topics in Information Retrieval / Social Media 2 1.1. What is Social Media? Content creation is

722 views • 36 slides
Social Media -- Understanding it and Making it Work Preliminary Guidance on Social Media

Social Media -- Understanding it and Making it Work Preliminary Guidance on Social Media

Social Media -- Understanding it and Making it Work Preliminary Guidance on Social Media Regional Repositories Workshop October 20, 2011 What is social media? Social media is a subset of Web 2.0, which very broadly refers to any use of

285 views • 11 slides
Digital Media Addiction Smart Phones, Social Media and Suicide Fact: Social Media is a

Digital Media Addiction Smart Phones, Social Media and Suicide Fact: Social Media is a

Digital Media Addiction Smart Phones, Social Media and Suicide Fact: Social Media is a normal part of our society and functioning today. The Isolation of Generations While Social Media has been around for years, it was the introduction of

324 views • 3 slides
Social media and safeguarding Ensuring social media is used appropriately and positively Iain

Social media and safeguarding Ensuring social media is used appropriately and positively Iain

Social media and safeguarding Ensuring social media is used appropriately and positively Iain Luxford Media & Marketing Manager, ESCC 15 January, 2019 What we will cover: Social media in East Sussex Why we should use it

472 views • 19 slides
Operationalizing Social Media - How SAP Replicated its Successful Social Media Processes Across

Operationalizing Social Media - How SAP Replicated its Successful Social Media Processes Across

Operationalizing Social Media - How SAP Replicated its Successful Social Media Processes Across the Globe Todd Wilms Sr. Director, Social Media Audience Marketing, SAP What are the most frustrating challenges to social media marketing

141 views • 12 slides
Social Media Week BEIRUT Social Media versus Traditional Media; The contradictory results of the

Social Media Week BEIRUT Social Media versus Traditional Media; The contradictory results of the

Social Media Week BEIRUT Social Media versus Traditional Media; The contradictory results of the Online presence of traditional news media. What Implications on democracy? Crowd sourcing, Social Collaboration, citizen journalism and the

526 views • 13 slides
Social Media Strategies Everything you need to know about the most popular social media platforms

Social Media Strategies Everything you need to know about the most popular social media platforms

Social Media Strategies Everything you need to know about the most popular social media platforms and how to leverage them for stronger engagement with your supporters The Benefits of Social Media By 2018, 33% of of the world will be on

210 views • 20 slides
Tom Mason Social Media Coordinator About me Social Media Coordinator in the Division of

Tom Mason Social Media Coordinator About me Social Media Coordinator in the Division of

Tom Mason Social Media Coordinator About me Social Media Coordinator in the Division of Communications and Marketing Previously head of Social Media at Manchester advertising agency Delineo @totmac @OfficialUoM What I do

902 views • 24 slides
What is Social Media? noun: social media ; plural noun: social medias websites and

What is Social Media? noun: social media ; plural noun: social medias websites and

What is Social Media? noun: social media ; plural noun: social medias websites and applications that enable users to create and share content or to participate in social networking. According to Google by the year 2025 all food

498 views • 21 slides
Social Media for Business July 28, 2009 What is it? Social media marketing also known as social

Social Media for Business July 28, 2009 What is it? Social media marketing also known as social

Social Media for Business July 28, 2009 What is it? Social media marketing also known as social influence marketing is the act of using social influencers, social media platforms, online communities for marketing, publication relations and

478 views • 10 slides

More recommend