Global Membership 1,666 2,287 1,161 437 668 INTA Members and - PowerPoint PPT Presentation

Global Membership 1,666 2,287 1,161 437 668

INTA Members and the Fortune 100 Shell Oil Company Hewlett-Packard Company Wal-Mart Stores, Inc. Nissan Motor Co., Ltd. BP p.l.c Verizon Communications Inc. Volkswagen AG Hitachi Total S.A. JP Morgan Chase & Co. Chevron Corporation IBM Samsung Electronics Co., Ltd BASF Phillips 66 Nestlé Apple, Inc. Express Scripts General Motors Company Wells Fargo Archer-Daniels-Midland Daimler AG Company General Electric Company Metro AG Ford Motor Company The Procter & Gamble Company Allianz SE Prudential Financial, Inc. AT&T Inc. Sony CVS Caremark Corporation Boeing

INTA’s members collectively contribute almost US $12 trillion / € 8.8 trillion / ฿ 391 trillion to global GDP annually

INTA’s Global Presence Brussels Geneva New York China Washington, DC India Southeast Asia * Latin America * * Future office locations

INTA’s Goals and Challenges Ahead with reference to ASEAN

The Key Issues 1. Economic Integration – and Trademark Law Harmonization 2. Enforcement 3. Education 4. Engagement

Europe’s Economic Integration and the Community Trademark

Economic Integration with the ASEAN Community

Enforcement • Goods in Transit • Counterfeiting • Customs Coordination

Goods in Transit

Counterfeiting

Customs

Education • Why are Trademarks Important? • Industry Studies • Educating Policy Makers • Educating Consumers

Trademarks enable quick, confident and safe purchasing decisions

Trademarks fuel competition

Trademarks encourage vibrant competition

Industry Studies

Trademarks support millions of jobs

And pay higher wages than jobs in non-IP industries

IP-intensive industries contribute an average of 37% to national GDPs

Educating Governments and Policy Makers

Educating Consumers

ASEAN and Global Engagement

Internet and ICANN

Emerging Technologies

Recap 1. Economic Integration – and Trademark Law Harmonization 2. Enforcement 3. Education 4. Engagement