AGM Company Overview March 2015
Key Personnel MIKE LORD, CHAIRMAN & CEO Mike is a serial entrepreneur, having grown his last business from £5m to £50m over the previous decade. He is the complete CEO and Chairman with a thorough understanding of technology, as well as the commercialisation of it. Having invested £800k personally in LightwaveRF, his ambition is to make it another success story. JOHN SHERMER, MANAGING DIRECTOR In 1984 John Shermer established the Centre of Access Technology as a resource centre operated by Birmingham local authority which offered expertise and training on technology and disability to other local authorities within the UK and overseas agencies. John established SRS Technology Group plc in 1991 where he held various senior executive and Board positions until his resignation in 2006, following the sale of SRS’s only trading subsidiary to a competitor. John is a founder and the visionary behind LightwaveRF. TOM SYKES, CFO SME Managing Director / Chief Executive with extensive UK and global experience devising and implementing rapid growth, turnaround and performance improvement strategies in manufacturing business; including engineering, textiles, technology and home improvement products. 3
Key Personnel CHRIS SKELTON, TECHNICAL DIRECTOR Three decades in the electronics industry, the last 18 years as a consultant specializing in commercial RF, home automation, remote control, and green technology. Very broad experience covering component design to system architecture, NFC to GPS, Satellite uplink stations to domestic downlink receivers, audio amplifiers to digital tuners, RF to microprocessors, cosmetic companies to European Space Agency. SIMON LANE, SALES DIRECTOR With over 20 years in the Electrical & Electronics Industry, Simon Lane has been at the forefront of developing and delivering new innovation to the mass market. After leaving C.H.Byron as Managing Director he has been able to pursue his beliefs of developing and introducing RF technology, into everyday products, convenient daily living devices for everyone. JIM KIMBERLEY Technical Manager with a BSc in Information Technology with Distinction gained from the University of the West of Scotland in 2010 4
Overall Proposition Commercial ! Consumer ▪ ▪ Energy Management Cool Tech ▪ ▪ Monitor and Control Save money on your heating ▪ ▪ Visibility Save money on your power ▪ ▪ Management Information ECO ▪ ▪ Cost Mood lighting ▪ ▪ ECO credentials Security
Distribution Model ▪ In Country Master Distribution ▪ Hands-on key customer relationship ▪ Zero working capital ▪ Technology business focused on technology and user experience ▪ Direct to “LightwaveRF Integrated” OEM partners . 16
LightwaveRF Strategy Product Range Cloud • Great control • Over 100 items in the range • Data gathering begun (Big Data) • Recurring revenue opportunity Apps Licensing • Big opportunity to extend range quickly • Version 2 launched • Recurring revenue opportunity • Desktop Spring 2015 • On-going functionality improvements 6
Design Principles ▪ Retrofitable ▪ Obvious traditional use ▪ Intuitive technology ▪ Aesthetic design ▪ Modular - Scalable ▪ Mass market cost 8
Product Range NOW • Comprehensive 220-240v 3 pin range Power • Good looking range • Simple plug in adapter • “Built in” wall sockets • Well established comprehensive range • Smart dimmer patentable technology Light • ECO monitoring 2-way next step • Recently launched “wet” and “dry” control • Individual TRV control Heating/Cooling • Auto switching from window, etc • Two-way data gathering • Next step further Cloud control upgrade • Triggers and warning devices launched Security • IP camera to follow • Integration into Alarm System next step • Electrical and basic heating launched ECO Monitoring • Cloud platform gathering data • Two-way power and light next step 7
Apps NOW • Simple point and shoot remote Smart Phone App • Simple set up • Point and Shoot Consumer Web App • Tablet / PC based • Monitoring • Scheduling Commercial Building • Warwick University • Retrofit BMS Management System Continued functionality development, “One Home, One App” 10
Licensing LightwaveRF in every product! Powered by LightwaveRF Connected by LightwaveRF ➢ In device ➢ Server Connected ➢ Hardware ➢ Software • Fast expansion of product range • Recurring revenue 12
Cloud Powerful real-time monitoring, control and capture Micro Habits Data Data Macro Mining • Big Data revenue opportunity 11
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