ADDRESSING FOOD WASTE THROUGH CROP DONATION
Chergai Gao Rittenberg, Danielle Edwards JD MS, Katie Heley MPH, Saifra Khan MPH, Leah Seifu MD MPH
ADDRESSING FOOD WASTE THROUGH CROP DONATION Chergai Gao - - PowerPoint PPT Presentation
ADDRESSING FOOD WASTE THROUGH CROP DONATION Chergai Gao Rittenberg, Danielle Edwards JD MS, Katie Heley MPH, Saifra Khan MPH, Leah Seifu MD MPH DISCLOSURES I have no relationships to disclose. BACKGROUND WHY CROP DONATION? At least 40%
Chergai Gao Rittenberg, Danielle Edwards JD MS, Katie Heley MPH, Saifra Khan MPH, Leah Seifu MD MPH
I have no relationships to disclose.
▪ At least 40% of food in the United States goes to waste (NRDC) ▪ These losses result in significant costs and missed opportunities: ▪ Financially: $165 billion worth of uneaten food discarded each year ▪ Environmentally: Largest component of municipal landfills ▪ Socially: 48.1 million Americans live in food-insecure households ▪ Focus on farm-level food wastage ▪ Approach to reduce farm food waste: crop donation
■ Southern Maryland Agricultural Development Commission ■ “Hub and Spoke Program” ■ What we discovered… ■ Broadened focus and revised
ADDRESSING FOOD WASTE IN THE FARMING COMMUNITY: PERCEPTIONS OF AND MOTIVATIONS FOR CROP DONATION
RESEARCH OBJECTIVES:
donate crops?
toward crop donation according to farmers?
farmers to donate crops (including but not limited to tax incentives)?
■ Methods: interviews and observations ■ Selection of participations: SMADC, snowball sampling ■ Data collection: ■ In-person interviews ■ Phone interviews
2 Key Informants 8 Small scale size Farms 2 Mid-size Farms 2 Large scale Farms Total of 14 interviewees
■ Data Analysis: ■ Development of codebook ■ Coding of transcripts ■ Extraction and
coded text ■ Analysis of extracted text
Not harvested (0-20%)
Deemed inedible Damaged crops Over-ripe Food gone bad Difficulties of harvesting process Labor needs Loss at harvest Cost of harvesting Deemed un-sellable Excess grown “Cosmetically challenged”
Harvested but not sold (5-20%)
Excess at point of sale Farmers Market Roadside stands “Cosmetically challenged” From growth From poor handling
■ “Natural compost” ■ Feed to animals ■ Sell as seconds ■ Farmers themselves consume ■ Donate When we sell a tomato, we sell a perfect tomato. The kinda tomato that you wanna see in a grocery store… about half of the tomatoes that we grow have blemishes in them. A pit or somethin’. It’s still completely edible, but most consumers are gonna look at that and be like, ‘What’s wrong with that tomato? I don’t want to eat it.’
■ Community ■ Desire To Not Waste Crops ■ Personal Gratification ■ Business ■ Values
■ Community
– Doing Good For and Giving Back To One’s Community – Helping Others – People In Need / Knowledge of the Scope of Hunger – Community Improvement – Social Impact
“You have to give back to the community. That is the dominant thing, that is the only reason to do it.”
■ Desire To Not Waste Crops
“Staff is welcome to take home old produce first and
food pantry. Beyond that, I bring it home and feed it to goats and chickens and after that it gets composted. So we have the full range of that product is never let out of our
and minerals will be recycled one way or another with, you know, humans obviously being first and foremost, top priority, but otherwise it’s returned to the soil and used to nurture the next generation of plants. So we throw almost nothing out.”
■ Business
– Payment – Positive Promotion – Farm Stabilization
“[W]e’ve had customers come in and say ‘I know you support the food pantry.’ So I think there is a sense from the community that they’re more supportive of us because we’re supportive of them.”
■ Personal Gratification
“it makes me feel good that we are giving something away that people need.”
■ Values
– Philosophical/Cultural – Religious/Spiritual – Personal/Innate
“…but [the] majority of the people who give it away? They don't give it away because um, the financial gains or rewards they're going to get, they do it because it's the right thing to do.”
■ Financial ■ Convenience ■ Logistics ■ Misconceptions ■ Lack of Knowledge
“I mean ideally you would donate because it’s easier but that is not currently how it works.”
■ Financial – Paid Labor – Boxes – Transportation – Cost of harvesting ■ Convenience – Time – Distance
■ Logistics – Transportation – Labor (gleaning) ■ Misconceptions – How much can be donated – Capacity of food pantries ■ Lack of knowledge – Awareness of donation – When/where/to whom
Barriers ▪ Financial ▪ Convenience ▪ Logistics ▪ Misconceptions ▪ Lack of knowledge Motivations ▪ Community ▪ Desire not to waste crops ▪ Business ▪ Rewarding ▪ Values
■ Draw upon motivations
– Keep it local (Personal Facilitator/Community) – Other people donating (Community/Values) – Community recognition (Business)
■ Other people donating
– Buy-in – Inspiration – Sense that everyone is doing it “I mean, the people that you meet and you – when you start dealin’ with food pantries and places like Farming for Hunger… you see all the work they’re doin… I mean, they inspire you. You get around people like that, that are just so positive and so charismatic that you know, it’s infectious.”
■ Address barriers
– Convenience
(Convenience)
– Logistics
(Logistics)
– Tax incentives
(Financial)
– Education
(Lack of Knowledge)
■ Logistics – Truck – Labor – Central location – Information resources “If there was a way for somebody to have a truck, preferably a refrigerated truck, say to go around at a predestined time...to all of these...roadside [stands] and say ‘you know, what have you got that is not gonna make [it].”
■ Tax incentives ■ Yes, would increase donations; however, would donate regardless ■ Concerns: – How to determine value of goods donated – Potential for fraud – Wary of government involvement – Logistics of tax credit: timing, paperwork I’m glad to give it because at least it’s goin’ somewhere and it’s bein’ used and its doing good in the community, but it’d be nice to get a little credit for it. You know, get something for it, you’re already taking a loss. So a tax credit would be... very helpful.
■ Education
– Donation exists – Need in the community – Impact of the donation
“We never even really thought about… the poor, the
needy, or anything like that. That never entered my mind until it was brought to my attention that there is a need.”
■ Strengths – Qualitative design allowed for deeper exploration – Multiple forms of data collection informed one another ■ Limitations – A majority of the farms are small-scale – 3 informants work for a farm that gets paid to donate all of their crops
■ Varied and extensive motivations to donate ■ Community, loyalty, and ethics permeates farming and donation considerations ■ Varied facilitators, but convenience seems to be the most desired ■ Standards for selling vs donating (“cosmetically challenged”) ■ “It’s a movement”
■ Design incentives that draw upon motivations and address barriers – It’s not just money ■ Incorporate the farming community in the design of policies ■ Recognize that priorities of policymakers and farmers may differ but are compatible
■ Goal: Publish – Data Collection ■ IDIs – Data Analysis ■ Journals: – Food policy – Journal of Hunger & Environmental Nutrition
■ Danielle Edwards, Katie Heley, Saifra Khan, and Leah Seifu ■ Center for Livable Futures- Funding ■ Dr. Roni Neff (JHSPH)- Advisor ■ Priscilla Wentworth (SMADC) ■ All of the farmers we met along the way!
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graphics.aspx#insecure. Updated September 8, 2015. Accessed April 17, 2016.
PLoS One. 2015;10(6):e0127881.
donation-tax-credit. Updated n.d. Accessed April 18, 2016.
Legislative Information System Website. https://lis.virginia.gov/cgi-bin/legp604.exe?161+sum+SB580. Updated February 7, 2016. Accessed April 18, 2016.
http://mgaleg.maryland.gov/webmga/frmMain.aspx?pid=billpage&stab=01&id=HB0359&tab=subject3&ys=2015R S Updated November 20, 2015. Accessed April 18, 2016.
process, and agreement. In: Handbook for Team-Based Qualitative Research. 1st ed. Lanham, MD: Altamira Press; 2008.
Questions?