15 MINU NUTES O OF FAME: E: CULTIVATING NG P PATRON ON-CREATED CONT NTENT NT @ @ YOUR L LIBRARY Melod ody y VanWanze zeel ele (“Mel”) Digi gital al L Lab ab Co Cons nsultant, Studio 304 St. J Joseph Co Coun unty P Pub ublic L Library Sout uth B Bend nd, Ind ndiana mel.sjcpl@gma mail.c .com www.sjcpl cpl.org/dig igital-lab
15 MINUTES OF FAME “In In the f future, e everyon one w will be wor orld-fa famous for 15 15 minutes” -Andy y Warhol
PATRON-CREATED CONTENT Q. Q. What i t is i it? t? A. . The d digital me media you our p patrons c create a at you our library! Also so kn known a as s “user er-ge generated ed c content” Video, aud udio and nd other d digital c cont ntent created b by us users o of an n onl nline system or service that i is of often s shared via soc ocial media websites
DIGITAL MEDIA PRACTICES Digital al med media ar a are e now w commonpl place an and pervasive, having ng b been taken n up by a wide range o of i individuals a and i institutions i in all ll walk lks of li life . . . Digital me media and networ orks h have becom ome embedded i in ou our every day y lives a and are part o pa of b broad-bas ased chan anges es to h how w w we en e engage gage in a) a) kno nowledge pr production b) b) commun unication c) c) creat eative e e exp xpression It Ito, o, e et al. ( l. (2010). Hangi ging O g Out, M Mes essing A g Around a and Geeking O Out: K Kids ids L Liv ivin ing a and L d Lear arning w wit ith N New Media. MIT MIT P Pre ress. .
PARTICIPATORY CULTURE Participat ator ory c culture i is a culture i in which p privat ate p persons ( (the p public) d do n not ot a act a as consu sume mers only, b , but also a as contributors or p producers ( (prosume mers). . Henry J Jenkins ( (2006) d defines p participat ator ory c culture a as o one: With r relat latively ly l low b barriers t to artistic e expression on and c civic engag agement • With h stron ong suppor ort f for creating a and s sharing o one’s c creat ation ons w with ot others • With h some t type pe of informal m mentorship w p whereby w y what is known b by the most e experience ced i is pa passed • along t to o novices es Where members b beli lieve t that t their c contribu butions matte ter • Where members f feel s l some d degree o of soc ocial c al connection w with o one a anot other • Jenkins. ( (2006). “ “Con onfr fronting t the he C Cha hall llenges of of Participatory C Cult lture: Me Media E Education f for t or the he 2 21 st st Century.” T The he J John ohn D D. . an and Cat d Catherine T T. Mac acArthur F Foundation.
PARTICIPATORY CULTURE @ YOUR LIBRARY Q. Q. How ca can YOU OU f foster participatory cu culture a at Y t YOU OUR l library? A. . By y providing p patron ons with the resources to o create and share t their own con ontent. Equ quipmen ent • Software re • Train inin ing • Progr Pr gram amming g • Stu tudio 304 @ 304 @ SJCPL
PROGRAMMING FOR A PARTICIPATORY CULTURE De Design pr programming t to s serve the t triple pur purpose o of: Ins nstruction (how to us use) • Cr Creation (how w to mak make) • Exhi hibition (how w to s shar are) e) •
BE YOUR OWN SUPERHERO @ SJCPL Co Collaboration between n Ch Children’s Services a and nd Studio 304 • Part of of the 2 2015 SJCPL S L Summer Reading C Challenge • Participants ma made superhero o capes a and then c created their own superhero o mo movies •
BE YOUR OWN SUPERHERO @ SJCPL INSTRUC UCTION iMovie Vi Video edit itin ing • Ch Chromakey (“green screen”) special FX FX • Soun und editing •
BE YOUR OWN SUPERHERO @ SJCPL CREATIO ION N Green s screen backdr kdrop • Sony ny Handycam w/ w/ tripo pod • Editing s statio ion • MacBook • iMovie •
BE YOUR OWN SUPERHERO @ SJCPL EXHIBIT IBITION N Email il • YouT uTube • Facebook • Patrons’ social networks • SJCPL’s social networks •
15 MINUTES OF FAME @ SJCPL
15 MINU NUTES O OF FAME: E: CULTIVATING NG P PATRON ON-CREATED CONT NTENT NT @ @ YOUR L LIBRARY Melod ody y VanWanze zeel ele (“Mel”) Digi gital al L Lab ab Co Cons nsultant, Studio 304 St. J Joseph Co Coun unty P Pub ublic L Library Sout uth Bend nd, I Ind ndiana me mel.s .sjcpl@gmail.com www.sjcpl cpl.org/dig igital-lab
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