“ If everything seems under control, you are not going fast enough “ - Mario Andretti
Workshop Liran Mor
World largest Sold to Microsoft Founded in 600 Million Users professional network For 26 Billion $ 2003 & Growing
>61% 49% 600 Million Use as their primary Of members are Users & growing by 3 Professional KEY DECISION members every network MAKERS second
When Is The Right Time To Start?
Why use LinkedIn? It ’ s a great career management tool! • Network with other professionals. • Helps you find jobs and employers find you. • Target audience is college students and professionals.
Why use LinkedIn? Gain access to experts in your industry: • Use the Q&A to ask a network of professionals questions or advice. • Join LinkedIn groups specific to your industry for group discussions and news.
• It allows you keep your private life separate from your professional life. • LinkedIn is information rich and not a photo and personal sharing system.
HO HOW W TO BUILD UILD • Be detailed about your education, internships, volunteering, jobs, study abroad. • Be authentic and include a strengths summary. • Use key words in your profile that are relevant in your industry or desired field. • Check spelling and grammar.
Creating A Profile Create a Headline to grab the reader ’ s attention • The headline appears under your name and next to your picture • Do not limit yourself to the default job title and employer • Use the 120 characters to market yourself • Don ’ t use a title, be creative & describe yourself
Key words (Buzzwords) • Complete experiences and use keywords. • Use key words in your profile and experiences that are relevant in your industry or desired field. • Top 10 buzzwords on LinkedIn profiles 2017: Motivated, Creative, Enthusiastic, Track Record, Passionate, Successful, Innovative, Leadership, Strategic, Extensive experience
Complete an interesting summary (shows up higher in the profile) – • Take advantage of the 2000 characters: ✓ Tell people who you are ✓ How to contact you ✓ Why they should hire you ✓ Core competencies ✓ Add your email • Be sure to use proper capitalization and grammar.
Use the Alumni tool Claim your unique URL Actively update your profile Participate in Complete your groups profile
Four elements of social selling 1. Establish your professional brand Complete your profile with the customer in mind. Become a thought-leader by publishing meaningful posts. 2. Find the right people Identify better prospects in less time using efficient 3. Engage with insights search and research tools. Discover and share conversation-worthy updates to create and grow relationships. 4. Build relationships Strengthen your network by connecting and establishing trust with decision makers.
Please, feel free to reach out! Liran@XGlobe.com +972 52 659 0991
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