The Solution Provider Partner in Vietnam
The Platform for Identity-Driven Relationships
Gigya’s Customer Identity Management Platform enables companies to build better relationships by turning unknown users into known, loyal and engaged customers 325 1.5B 700+ 46 employees and consumers customers countries growing reached Proprietary & Confidential 3
Gigya: Customer Identity Management Platform COLLECT CONNE NECT CONV NVERT Registration-as-a-Service Profile Management Customer Insights Social Login Regulation & Compliance Identity Access Engagement & Loyalty Hygiene & Governance NEXUS Partners Proprietary & Confidential 4
700 Global Enterprise Customers Travel & Leisure Media & Entertainment Consumer Products Ecommerce Communications & Healthcare Education / Non-Profit Financial Services Infrastructure Proprietary & Confidential 5
Customer Identity Favorite Movies System Data 1st Party Identity Sample Favorite Music Behavioral Devices Location Data TV Shows Data iRank Time Opt-ins IP Address First Name X X X Preferences Opt-ins Last Name X X X Location Shipping Information Registration Email X X Data Birthday X Registration Data Gender X Traditional Registration Social City X Progressive Profiling Data Sports Teams State X X Conditional Profiling Conversion Rate Favorite Books Country X X X Time Spent Subscriptions Zip Code Check-ins Purchases Interests X Behavioral Data Likes X Workplace Purchases Activities X X Work History Likes & Connections Ad Clicks Interests Education X X X Page Views Work X X X Shares Comments / Reviews Relationship X Education Proprietary & Confidential 6
Solving The Identity Crisis Basic User Basic Identity Sophisticated Identity True 1:1 Understanding Understanding Understanding Relationship Demographic Demographic Social Social Data Email Address Demographic Transactional Transactional Behavioral Acquisition Registration / Social Sign-up Registration / Social Sign-up Newsletter Sign-up / Registration / Social Sign-up ITY BARRIER IER Onsite Engagement / Loyalty Onsite Engagement / Loyalty Purchased Lists Audience-based Media Buys NTIT IDENT Targeting Profile-based Segmentation Personalized Experience Real-time Optimization Unknown (age, gender, location etc.) Behavioral Segmentation Infrastructure Silo’d Data Unified & Connected Data Unified Data Unified & Connected Data Increased Engagement & Conversion Proprietary & Confidential 7
Identity-Driven Experiences Products Marketing Services Proprietary & Confidential 8
Identity-Driven Results Increased Customer Acquisition Increase in Repeat Visitors Increase in Engagement Increase in registration Increase in commenting 74% 9x 9x 92% 92% Increase in repeat user logins activity conversions Increased Digital Advertising Revenue Improved Media Buying Efficiency Increase in Time Spent Increase in site advertising Improvement in ad 24% 50% 50% 200% 200% Increase in time spent on site revenue targeting conversion rates Proprietary & Confidential 9
Goal: Consensus Across Key Stakeholders Does the solution adequately solve a problem or support a meaningful Functional business objective? Does the solution integrate with existing technology with Is the problem or business a reasonable level of effort? objective worth solving? Technical Commercial Proprietary & Confidential 10
The Platform for Identity-Driven Relationships
Connect: Registration-as-a-Service & Social Login Proprietary & Confidential 12
Connect: Engagement Plugins & Gamification GAMIFICATION SHARE RATIN INGS GS & REVIEWS WS REACTIO IONS ACTIVIT IVITY FEED COMME MENT NTS SOCIA IAL LOGI GIN & REGIS ISTRATIO ION AS A SERVIC ICE Proprietary & Confidential 13
Collect: Identity Profile Management Identity Storage Highlights: Unstructured Identity Data Storage Identity & Account Linking Terms of Service Management Privacy Regulation Compliance Access Rules & Permissions Proprietary & Confidential 14
Convert: Customer Insights & NEXUS Connectors SMS/Push sh Notifications Recommendation Engines Email Marketi ting Data Management Web Analyti tics cs Ad Serv rving Proprietary & Confidential 15
The Solution Provider Partner in Vietnam
eBrand Vietnam - Gigya Solution Provider By 2014, eBrand Vietnam became Gigya Solution Provider partner in Vietnam. We strongly believe in commcercial opportunities for Gigya platforms in this market, especially for Social platforms and Gamification integration Proprietary & Confidential 17
More information about eBrand Vietnam “More crowded. More fun .” Established from 2008, eBrand Vietnam’s offering platform -oriented solutions for Digital Marketing purpose. “More crowded. More fun.” are what we will bring to your plan to attract and engage with your brand’s lovers Online Community Development Website Development Social Plugins Implementation Social Activities Design for FUN Gamification Development Content Marketing Proprietary & Confidential 18
More information about eBrand Vietnam Community Community Community for your experiences for our clients f or brands’ lovers Proprietary & Confidential 19
Demo features with Gigya Solutions Social plugins and Gamification platform demo Please visit http://gamify.sampling.vn to review Solid featured managing platform will empower your marketers to control your community Contact eBrand Vietnam (www.ebrand.vn ) for today’s consulting Proprietary & Confidential 20
For more information or any consulting request Online Community Development Social Plugins Implementation Gamification Development Website Development Social Activities Design for FUN Content Marketing Proprietary & Confidential 21
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