The Basics of Product Creation How to Get Others to Create Content for You
Ways to Get Others to Create Content General freelancing sites Content-specific freelancing sites PLR (private label rights) Interviews Licensing Joint Ventures
Freelancing Sites – Examples Freelancer.com Odesk.com Elance.com
Freelancing Sites - Process Create account & review similar listings Post a project including budget and checkpoints for quality control Review applicants – samples of writing and reviews/feedback Hire and/or test Verify unique content
Content-Specific Freelancing Sites Example: iWriter.com 20 pages = $105+ 100 pages = $525+
Private Label Rights You can buy PLR for videos, audios and written documents and convert them into other formats for your product or use as is
Interviews Interview one or more experts in an area Written or audio Audio? Transcribe and/or create video
Licensing You use someone else’s product, typically an expert with their name on it Financial arrangements: Flat fee Percentage of sales Combination of two
Joint Venture Create a product in conjunction with someone else and you both promote it – or- You sell each other’s product
What’s Next?
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