The Alphabus Programme The Alphabus Programme A Showcase for European Cooperation A Showcase for European Cooperation Le Bourget Le Bourget 16 June 2005 16 June 2005
The Market The Market Satcom Market 2000 � European satcom industry has > 50% of the free market in low to medium satcom range � Global competitors move into satcom range accommodating very high payload power > 12 kW; gain market niche of 4 BEURO � European industry in need of a product to follow the market E vo lutio n o f Com sats Size E vo lutio n o f Com sats Size 18 18 17 17 16 16 15 15 14 14 Largest order Largest order Payload DC Power (kW) Payload DC Power (kW) 13 13 12 12 11 11 10 10 9 9 8 8 7 7 6 6 5 5 4 4 Average order Average order 3 3 2 2 1 1 0 0 1981 1982 1983 1 984 198 5 1986 1987 1988 1989 1 990 19 91 1992 1993 1994 1995 1 996 19 97 1998 1999 2000 2001 2002 20 03 200 4 1981 1982 1983 1 984 198 5 1986 1987 1988 1989 1 990 19 91 1992 1993 1994 1995 1 996 19 97 1998 1999 2000 2001 2002 20 03 200 4 Year Year
The European Response (1) The European Response (1) Edinburgh 2001 � European space government and industry leaders create programmatic foundation for a large platform initiative � Global satcom market in relapse; allows time for Europe to bridge product gap with global competitors! Le Bourget 2003: � Announcement of Cooperation EADS Astrium (F) and Alcatel (F) for the development of a joint Alphabus product line covering 12 – 18 kW payload power � Lessons Learned from Competitor In-Orbit Experience: Alphabus commercial enterprise shall avoid a technology drive!
The European Response (2) The European Response (2) Alphabus ESA/CNES Preparatory Programme 2002 – 2004 � Alphabus design consolidated with sound mix of Eurostar/Spacebus heritage and mature enabling technology Global markets start recovery; new demand for large satcom � for direct TV and mobile applications
Thuraya-1 XM 1,2,3 Thuraya-2 DirecTV 10, 11, Galaxy-3C Galaxy 11 Thuraya-3 Anik-F2 Anik F1 PAS-1R NSS-8 Spaceway (2) 12 Boeing 702 XM 4 Estrela Do Sul DirecTV_7S Echostar-9 Europe*Star-1 Optus-C1 Satmex-6 iPStar-1 IA-8 Loral 1300 (>8kW pl) Amazonas Anik F1R,F3 Inmarsat-4 (3) Hot Bird 8 W3A Intelsat-10-02 Astrium E3000 (except avionics) Apstar-6 Chinasat 9 Astra-1K Koreasat 5 Worldsat 3 Worldsat 2 HB 7A (SB3000) @Bus @Bus Alcatel SB4000 Echostar-7 Rainbow 1 Nimiq-2 Garuda-1 NSS-7 NSS-6 JCSat 9 Lockheed AMC-14 Martin A2100 (>8kW pl) Delivered 8 9 10 11 12 13 14 15 Backlog Payload power (kW)
Alphabus Objective Objective Alphabus � Alphabus will be the common top range product for Alcatel Space and EADS Astrium � Alphabus brings Europe back in the same league as global competitors and completes the full range of European products 5 10 22 30 15 kW 3 8 18 24 12 kW SB 3000 B2- SB 3000 B2 -B3 B3 SB 4100 ALCATEL ALCATEL SB 4100 @BUS @BUS ASTRIUM ASTRIUM E 2000+ E 3000 E 2000+ E 3000
The Alphabus Alphabus Product (1) Product (1) The � Alphabus: a new multi-purpose platform used by EADS Astrium and Alcatel Space to build communication satellites for the high power payload market � Alphabus takes full benefit of the capabilities of the new generation of 5 meter fairing commercial launchers � Compared to Eurostar/Spacebus � 40 – 50 % more payload mass � 40 – 50 % more payload power � 50% more transponders
The Alphabus Alphabus Product (2) Product (2) The � Alphabus covers the development and qualification of a product line: Satellite mass: up to 8 metric tons � � Life Time: 15 Years � Payload power 12 - 18 kW � Payload mass 1000 – 1200 kg � Alphabus surpasses Eurostar & Spacebus growth constraints and will facilitate a wide range of commercial missions: � Hybrid C + Ku + Ka missions for TV broadcast and fixed services Ku + Ka multi-spot multimedia applications for broadband access � � S band multi-spot for mobile mass market S-DMB type � Includes procurement of Alphabus protoflight model as fully flight worthy, allowing a rapid response to a first satellite flight opportunity
The Cooperation (1) The Cooperation (1) � At Industry level Alphabus cooperation is significant in terms of strengthening of the European satcom industry � The full development phase is funded by the agencies (to the level of about €200 million) and industrial investment � Alcatel Space (F) and EADS Astrium (F) achieve two major cooperation agreements for the commercial phase: a set of commercial agreements covering the terms and conditions for � a joint marketing of the Alphabus product line. an agreement on the responsibility and work-share for the production � of Alphabus � For the ESA/CNES funded development phase: a joint industrial offer with a combined prime project team for Alphabus � Alphabus consolidates the supplier line not only for Alphabus, but also extends to the existing Eurostar/Spacebus product lines
The Cooperation (2) The Cooperation (2) � At the level of Agencies the cooperation between ESA and CNES during the Alphabus preparatory phase proved exemplary the concept of a combined customer project management team � worked one uniform request for quotation of the Alphabus main development � phase based on a common ESA/CNES contractual baseline achieved a combined ESA/CNES Alphabus Design Review and a combined � tender evaluation for the main development phase proved highly effective A combined release of one unique ESA/CNES Development Phase � contract
Novel approach for European Institutional Novel approach for European Institutional Space Funding Space Funding Evaluation & selection of equipment bids cover both institutional � development and competitive aspects of industrial commercial follow-on European participating states pay into the Alphabus institutional � programme a posteriori according to the results of the equipment selection process Alphabus supplier based on best competitive result and funding priorities � for key technologies in European participating states Alphabus secures long-term industrial commercial agreements between � equipment supplier and Alphabus prime
Alphabus Ultimate Vision Ultimate Vision Alphabus � Alphabus is exemplary for what can be achieved through European cooperation � Alphabus completes the European product range matching and exceeding global satcom competition � Alphabus combines the strengths of European satcom industry improving our industrial competitiveness and offering one unique European product � Alphabus market entry for commercial bids early 2007
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