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Publicity)2018 GHLF YOUR HEALTH. YOUR HAPPINESS. CreakyJoints-in-the-news- Coverage(of(CreakyJoints(Staff,(Members,(and(News(Generated(All(Time(High( Media(Impressions(from(June(2017FMay(2018:(646(Million


  1. Publicity)2018 GHLF YOUR HEALTH. YOUR HAPPINESS.

  2. CreakyJoints-in-the-news- Coverage(of(CreakyJoints(Staff,(Members,(and(News(Generated(All(Time(High( Media(Impressions(from(June(2017FMay(2018:(646(Million • Number(of(earned(placements(in(2017:(162( – “3(Ways”(listicle:( 1,137 online(placements,( 124 print( placements – BeTTER(SAID(listicle:( 1,080 online(placements,( 77 print(placements( – Everyday(Health:( 36-stories- featuring(CreakyJoints( members(and(leaders • 4,627(site(visits(in(the(past(year(to(CreakyJoints(stem( from(links(in(Everyday(Health(stories,(resulting(in(EH( being(the(#1(source(of(unpaid,(earned(referrals GHLF https://analytics.google.com/analytics/web/#dashboard/17EVgGhlSc6bxfLqxhF9hQ/a38600058w67280198p69242028/ YOUR HEALTH. YOUR HAPPINESS.

  3. Arthritis'Awareness'Month'(May) 13,255&Likes 1,012&Likes 47,000&Shares 384&Retweets 390,000+&Reach 10,000,000+&Reach May$1$through$May$31,$2018 GHLF YOUR HEALTH. YOUR HAPPINESS.

  4. ArthritisPower™ ArthritisPower™ is#THE#tool#that#drives#a#patient2centered#approach#to#treatment# of#arthritis#and#pushes#forward#our#understanding#of#the#arthritis#community. Coverage#of#Treat#2# Target#published#study GHLF YOUR HEALTH. YOUR HAPPINESS.

  5. CreakyJoints-in-the-News Targeted(outreach(penetrates( physician(and(arthritis(community( read(publications GHLF YOUR HEALTH. YOUR HAPPINESS.

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