Pr e se ntation T ime !! As a Campaign Re pr e se ntative a - PDF document

Pr e se ntation T ime !! As a Campaign Re pr e se ntative a signific ant por tion of your job will be to atte nd e mploye e me e tings. At many of the se me e tings, you will be aske d to give a pr e se ntation. Whe the r you’ve give n thousands of spe e c he s be for e or this will be your fir st time , it’s impor tant to pr ope r ly pr e par e and pr ac tic e . Why pr e par e and pr ac tic e ? Wr iting out and pr ac tic ing your spe e c h will: • Build your c onfide nc e • He lp you de live r a smooth flow of infor mation to your audie nc e • He lp you visualize , antic ipate and fe e l c omfor table on the day of your ac tual pr e se ntation • He lp you antic ipate que stions An ill- pr e par e d spe ake r se nds a dr amatic me ssage : “I don’t think you’r e ve r y impor tant. If you we r e , I’d be be tte r pr e par e d.” Know Your Audie nc e Be for e you be gin to pr e par e your spe e c h, c onside r your audie nc e : how many pe ople will be in atte ndanc e , what’s the ir pr ofe ssion, what topic s might the y r e late to, what infor mation is like ly to ge t the ir atte ntion, what infor mation might the y not c ar e about. Ge tting a handle on your audie nc e c an he lp you de live r a polishe d, tailor e d pe r for manc e . Ope ning F ind Yo ur Ho o k: Use an atte ntion gr abbe r that automatic ally ge ts your audie nc e thinking and/ or par tic ipating. T he hook should le ad in to your obje c tive s. “Imagine a pic tur e of your c hild taking the ir fir st ste ps, or a pic tur e of you c utting the c ake at your we dding, what about pic tur e s of othe r love d one s. Now imagine that the y ar e de str oye d, you will ne ve r ge t the m bac k. Not only that,

but your c lothe s, fur nitur e , impor tant pape r s, gone … de str oye d by a house fir e .” “How many of you have e ve r be e n to a Br ave s game ? Imagine T ur ne r F ie ld on a nic e summe r night – a sold out c r owd. Now imagine that c r owd 6 time s. T his is the amount of pe ople Unite d Way he lps e ve r y ye ar ! T hat’s one in two pe ople in our c ommunity!” State Yo ur Obje c tive s: T his he lps your audie nc e foc us and have a c le ar ide a of the pur pose of your spe e c h. “T his is a r e ality for many pe ople in our r e gion. On ave r age , the r e is a house fir e e ac h day he r e in Ce ntr al Ge or gia. I’m he r e today to te ll you about this family, how Unite d Way c an he lp and how your suppor t r e ally doe s make a diffe r e nc e .” “T his is just one r e ason Unite d Way make s a gr e at inve stme nt. I’m he r e today to thank you for your past suppor t, to shar e with you othe r r e asons a gift to Unite d Way make s in impac t and to ask that you c ontinue to suppor t Unite d Way and the pe ople in our c ommunity.” Main Body Unite d Way has a lot of c onte nt that c an be inc lude d in spe e c he s! Your job as the pr e se nte r is to pic k out the ke y fac ts that you would like to pr e se nt. He r e ar e some c ommon topic s you may be aske d to spe ak about, it c an var y by the c ompany’s obje c tive s: • Pe r sonal stor y or stor y of some one he lpe d by an age nc y • Watc h. E nte r . Win. • Ge tting involve d with Unite d Way thr ough volunte e r ing • How 2- 1- 1 c onne c ts pe ople and how the y ar e he lping • Whe r e doe s my mone y go?

Sample Me ssage to Inc o r po r ate • Inste ad of foc using on one single c ause , we foc us on hundr e ds of the m, he lping the c ommunity as a whole . T hr ough our ne ar ly 29 Par tne r Age nc ie s, he lp is the r e whe n… (e xample s) Pe o ple do n’t give to age nc ie s; the y give to pe o ple . T his phr asing he lps sho w ho w Unite d Way he lps pe o ple thr o ugh o ur par tne r ship. • Be c ause of the c ommitme nt of so many ge ne r ous volunte e r s, Unite d Way is able to be e xtr e me ly e ffic ie nt, ke e ping c osts low so that mor e pe ople c an be he lpe d. • You he lp 1 in 2 pe ople in our r e gion whe n you give to Untie d Way. Pe o ple c an se e 1 in 2. T he y c an’t pic tur e o ne millio n. T he y say things like , “One millio n do e sn’t me an anything to me be c ause I wo rk with big numbe r s all day.” Or , “I do n’t kno w if o ne millio n is a lo t o r a little in this situatio n.” Also , o ne millio n is o ve r whe lming; the y c an he lp o ne pe r so n, tho ugh. • Our Unite d Way is loc al and inde pe nde nt. We c ove r 14 c ountie s in Ge or gia and r e ac h pe ople in your ne ighbor hoods. • Ove r 50 loc al pe ople volunte e r the ir time to r e vie w our age nc ie s and c ar e fully make the de c ision on whe r e to dir e c t the funds. Sample Sto r ie s to Inc o r po r ate T he stor y that you add to your spe e c h doe s not have to be long, it c an be a shor t par agr aph or a c ouple of se nte nc e s on a par tic ular stor y. It c an also inc lude some tidbits about the pe ople in this ye ar ’s mate r ials. Making the ask and saying thanks It’s impor tant to always thank the audie nc e for the ir time . It’s also impor tant to ask the audie nc e for a gift. He r e ar e some e xample s on asking for a gift: “Your suppor t doe s matte r . It matte r s to the family who lost e ve r ything in a house fir e , to the life of the mothe r who c alls for he lp in the middle of the night, or the c hild who ne e ds spe c ial atte ntion for his de ve lopme ntal disabilitie s. Ple ase , ke e p he lping. T hank you.”

“I hope you will join me in ple dging this ye ar and c ontinue to he lp one out of thr e e pe ople in our c ommunity. You ar e tr uly making a diffe r e nc e , thank you for your suppor t.” “Whe n you c ame in today, you r e c e ive d some infor mation on Unite d Way and a ple dge c ar d. I e nc our age you to r e ad thr ough that infor mation and fill out your ple dge c ar d. By making a gift, you ar e tr uly he lping our e ntir e c ommunity. T hank you for your past suppor t and for your suppor t this ye ar .” Closing Many of the c lose s in Unite d Way spe e c he s e nd by thanking the audie nc e and intr oduc ing the vide o. He r e ar e some othe r ways to c lose : • Re state the ke y points • Summar ize the main ide a or most impor tant point • Re tur n to the ope ning the me De adly sins of c losing: • Changing your de live r y style • Admitting that you’ve for gotte n some thing and go bac k to c ove r it • Apologizing • Rambling • Saying that you’r e about to e nd, but the n c ontinuing talking • “We ll, I gue ss that’s it”