IMPROVING THE IMPROVING THE SUSTAINABILITY OF THE SUSTAINABILITY OF THE COCOA ECONOMY- -ACTIONS ACTIONS COCOA ECONOMY BY PRIVATE SECTOR ACTORS BY PRIVATE SECTOR ACTORS IN THE MARKETING, IN THE MARKETING, PROCESSING, PROCESSING, MANUFACTURING AND MANUFACTURING AND COMMERCIALIZATION COMMERCIALIZATION STAGES IN THE COCOA STAGES IN THE COCOA VALUE CHAIN VALUE CHAIN
PREPARED BY: PREPARED BY: � LICENSED BUYING COMPANIES LICENSED BUYING COMPANIES � � PROCESSING COMPANIES PROCESSING COMPANIES � � COCOA MARKETING COMPANY COCOA MARKETING COMPANY �
INTRODUCTION INTRODUCTION � The licensed buying companies (LBC), The licensed buying companies (LBC), � processing companies (PC) and the Cocoa processing companies (PC) and the Cocoa marketing company (CMC) forms part of the marketing company (CMC) forms part of the important chain of economic activities important chain of economic activities between the farmer and consumer. between the farmer and consumer. � FARMERS FARMERS → → LBC LBC → → CMC CMC → → PC PC � → CONSUMER CONSUMER →
1. LOWER OPERATIONAL COST 1. LOWER OPERATIONAL COST Past, present and future Past, present and future Through Through � Setting up of closer buying centers Setting up of closer buying centers � � Lower carrying cost Lower carrying cost � � Prompt payment of farmers Prompt payment of farmers �
2. EDUCATION OF FARMERS 2. EDUCATION OF FARMERS � Past, present and future Past, present and future � On: On: � Good Agronomic Practices Good Agronomic Practices � � Proper harvesting of pods, fermentation of Proper harvesting of pods, fermentation of � beans etc beans etc � Anti Social Practices Anti Social Practices- -child labor child labor � � Benefits of savings Benefits of savings �
3. FINANCING 3. FINANCING Past, present and future Past, present and future � Helped farmers to accessing Credit and Helped farmers to accessing Credit and � operational tools operational tools � Created business for auxiliary companies e.g. Created business for auxiliary companies e.g. � packaging manufactures and confectionery packaging manufactures and confectionery companies. companies.
4. QUICK DELIVERY OF 4. QUICK DELIVERY OF PRODUCE PRODUCE Past, present and future Past, present and future � To cocoa take over centers of LBC To cocoa take over centers of LBC � � To Ware houses for CMC To Ware houses for CMC � � To warehouses of Processing companies To warehouses of Processing companies �
5. PROVISION OF EFFICIENT 5. PROVISION OF EFFICIENT WAREHOUSING WAREHOUSING Past, present Past, present � To maintain the quality of beans, semi To maintain the quality of beans, semi- -finished finished � and finished products and finished products � Modernizing and increasing capacity for Modernizing and increasing capacity for � produce and products produce and products In future In future � Continue to Introduce the appropriate Continue to Introduce the appropriate � technology to reduce health hazards on labor technology to reduce health hazards on labor force force
6. PROPER DOCUMENTATION 6. PROPER DOCUMENTATION AND SHIPPING AND SHIPPING Past, present and future Past, present and future � Has help the timely execution of contracts Has help the timely execution of contracts � � Prompt delivery within shipping periods Prompt delivery within shipping periods �
7. MARKETING 7. MARKETING Past, present Past, present � Efficient and effective marketing of beans and Efficient and effective marketing of beans and � semi finished products to customers semi finished products to customers � Continuously meeting the changing needs of Continuously meeting the changing needs of � stakeholders and consumers stakeholders and consumers � Promotion of confectionery products Promotion of confectionery products � In future In future � Market expansion into emerging/niche markets Market expansion into emerging/niche markets �
8. VALUE ADDITION 8. VALUE ADDITION � Past, present Past, present � � Processing of quality beans into cocoa butter, cocoa Processing of quality beans into cocoa butter, cocoa � liquor, cocoa cake, cocoa powder and confectionery liquor, cocoa cake, cocoa powder and confectionery products products � Processing of sub standard beans into butter and Processing of sub standard beans into butter and � expeller cake expeller cake In future In future � Research into more uses for shells Research into more uses for shells � � Setup down stream processing factories for producing Setup down stream processing factories for producing � –cocoa butter pomade, flavor etc cocoa butter pomade, flavor etc –
9. PROMOTING LOCAL CONSUMPTION 9. PROMOTING LOCAL CONSUMPTION OF COCOA/CHOCOLATE PRODUCTS OF COCOA/CHOCOLATE PRODUCTS � Past, present Past, present � � Manufacturing of cocoa/chocolate products Manufacturing of cocoa/chocolate products � from semi finished of products from semi finished of products � Generic promotion of cocoa consumption Generic promotion of cocoa consumption � In future In future � Develop new chocolate confectionery products Develop new chocolate confectionery products �
10. RESPONSIBLE SOCIAL AND 10. RESPONSIBLE SOCIAL AND ENVIROMENTAL ACTIVITIES ENVIROMENTAL ACTIVITIES Past, present Past, present Stakeholders have provided the following Stakeholders have provided the following Roads, boreholes, bridges Roads, boreholes, bridges � � � Educational equipments Educational equipments � � Creation of jobs through opening of buying centers Creation of jobs through opening of buying centers � � Reduction of migration of youth to cities and town Reduction of migration of youth to cities and town � � Good waste management practices Good waste management practices- -Waste water Waste water � treatment plants. treatment plants. In future In future Use cocoa shells for boilers, chip boards and soil Use cocoa shells for boilers, chip boards and soil � � treatment treatment
THANK YOU THANK YOU
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