We’re Looking for Companies To Handle The Leads We Generate We’ll be selective and not just take any company that wants leads We pay for all of the advertising so we’re taking all the risks; therefore, we have to be selective in who we work with. And this is to compliment your current marketing/lead-gen efforts, not to replace. In fact, once you become a customer and we find a good lead-gen source, we will pass it along to you.
We’re Looking for Companies To Handle The Leads We Generate 1. Are you Insured, licensed? 2. Are your calls answered live or by voice mail? 3. Are you able to close higher than 30%? 4. Do you provide free estimates?
Would You Like Online Marketing Leads Without Having To Pay for the SEO or the Advertising (PPC – Pay Per Clicks) But Only Pay For the GOOD Leads That are Generated? And..
Do you consider this to be a good lead 1. Decision maker is on the phone? 2. Calling about a service you provide? 3. Calling in your service area?
One of a Kind – Unique Lead Generation Service • Chris Bradley – Owner Beyond Belief Lead Generation • Lead Gen and Online Marketing - 10 plus years • Helping Local Businesses With their Lead Gen • Referred to LeadsbyFone from a contractor • Tracked down owner – needed them for my clients • Contracted with LeadsbyFone to help grow their business • And…
Will Run My SEO Leads Thru LeadsByFone • An old SEO friend of mine is now part of a very private group with an ex- Google employee who is showing them how to dominate the local market. • I told him NOT to sell SEO, too much risk and many have been burned by it • I said to rank the sites, and sell the leads. That’s all business owners want • Owners want Leads, don’t care about ranking #1 if it doesn’t produce good leads • In addition to helping LeadsbyFone get more contractors, I will also be helping them produce more GOOD leads for their business partners
We Get The Leads – You Get the Business
• Leads are exclusive, no sharing of leads • Looking for partners in every area of the country My job is to make sure we have reputable Electrical companies in every area They’ve given me budget and resources
You Get a Custom Website Then.. We Pay To Advertise Your Business You Pay For “GOOD” Leads We do this through Search Engine Marketing 1. PPC – Google – Yahoo – Bing 2. SEO – Will not interfere with your own SEO efforts
Online Marketing Leads • Highest quality because they have the highest intent – they’re looking to talk now • If you don’t get these leads, they will go to your competitors • Research shows there’s 15 to 25 companies actively using Search Engine Marketing in every city • This is why you won’t get high pressure sales here I’m guessing it will take me 10 calls or less to one of these 15 to 25 companies who will jump on this offer
Definition of a Good Lead: 1. The caller must be looking to hire for a service your company offers 2. They must be decision maker – no renters 3. They must be in your service area - if you exclude areas and get leads from there, you will not be billed
Your Leads Are Phone Calls • Not someone filling in a quote request form – • Quote request forms are much tougher lead… harder to set appointment and sell. • 100% - EXCLUSIVE – No sharing of leads • Calls are connected directly to you • Live phone calls always the best leads • Would you rather have a live phone call or contact form lead
• True Pay-For-Performance Lead Generation • We Take All The Risks • If we deliver nothing, you pay us nothing • Zero Risk -- unlike doing SEO on your own or with an SEO company or doing PPC on your own where you take all the risks
History of LeadsByFone • Founded June 2008 • Over 700 companies use LeadsbyFone today • Over 100 million in revenue generated for their partners – 2014 • Proven Track Record
Why LeadsByFone? 1. You Only Pay for Real Live Leads – If we deliver nothing, you pay us nothing. 2. No Deposit or Pre-Paying of Leads – Leads are billed the following Tuesday of when leads come in. 3. You Get Exclusivity, Control and Flexibilit y – Your leads are your leads, they're not shared. You choose the areas you want to target. - You can CHANGE CITIES if you want to 4. You Get a Professionally Designed Website & Online Marketing – you don’t have to build a website, run an ad campaign, or monitor search engine rankings. We do it all for you. 5. You Get Recordings of Each Customer Call – this makes it easy to track leads and also gives you a helpful tool for training and monitoring your customer service 6. Performance Based - If we deliver nothing, you pay us nothing. Your Job - Answer the Phone
Call Recordings • Online Portal - Android & I-Phone App for Smart Phone Access • Listen to Call Recording - View Invoices - Request support • Track ROI - Monitor and Train Staff You can listen to the person who's taking the calls and help improve their efforts so you can get more appointments set. This will help in ALL of your marketing/lead-generation efforts. If you're able to improve just 10% from phone call to appointment, how much will that add to your bottom line?
• Screenshot of the Online Portal • Notice half the calls are unbillable • No other lead- gen service can filter out bad calls like this
Setting Expectations Average Business Partner Gets 10 Leads Per Month – *This will be increasing because of the leads my company will now be generating and running through the LeadsbyFone platform. Better question – Is there a limit to the number of leads you can handle on a monthly basis? Average Job Value is $625 – Seen some bigger commercial jobs and of course, some smaller ones Partners Closing 1 out of 2 on Average Some close 2 out of 3, 3 out of 4 and even better If you answer all calls, you’ll do better than 1 out of 2 average Average Revenue Per Month - $3,125 per month or $37,500 of additional incremental revenue per year
So What’s The Catch? 1. You MUST have someone to answer ALL calls - no one leaves voice messages 2. Dave Elkington, Chairman and CEO of InsideSales.com, - 78% of sales goes to companies that respond first, not to the company with the best or cheapest product. 3. You MUST be able to set appointments AND sell. If you don't answer calls live, this will not work for you
How It Works 1 – $199 – One Time Setup Fee *Takes up 10 to 15 hours to launch each new partner. *Build and Customize your websites for your business *Establish ad campaigns with Google, Yahoo and Bing 2 – Pay-For-Performance - NO DEPOSIT – NO PRE-PAYING - Month To Month – No long term contracts • We Charge $60 per “GOOD” Phone Call Lead Generated – Residential and Commercial “decision maker on phone, in your service area, calling about your service ” * We review all calls so you aren’t charged for junk calls *We pay for all the advertising – you only pay for leads!
Will This Work For You $625 - Average Sale $600 - Cost for 10 Leads Revenue Generated: $3,125 – Revenue – averaging 50% close - Average closing ratio for our partners is 50% $2,500 – Revenue – averaging 40% close $1,875 – Revenue – averaging 30% close $1,250 - Revenue – averaging 20% close
How It Works 3 – What to Expect * Up and running in 3 to 5 business days *Receive leads usually by week 2 *$33 monthly admin fee – website hosting/call recording * Weekly billing on Tuesdays for previous week *Pause incoming leads for up to 5 days per month
Become a Partner Partner Agreement Month to Month agreement. You can go to http://homecontractormarketing.org/electrical-leads To reserve your spot as our preferred partners in your area. What to Expect We will have you set up and running in 3 to 5 business days. Once you’re up and running, we’ll ask you to attend a 20 minute webinar to show you how to listen to calls, review invoices, request support and pause your account.
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