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Outline Stories As An Engineer Group Genius: Improvising Innovation Trey Brooks & Zach Brenner October 6, 2011 Trey Brooks & Zach Brenner Group Genius: Improvising Innovation Outline Stories As An Engineer Table of Contents


  1. Outline Stories As An Engineer Group Genius: Improvising Innovation Trey Brooks & Zach Brenner October 6, 2011 Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  2. Outline Stories As An Engineer Table of Contents Stories 1 1980 Italian Earthquake Honda Motorcycles USS Palau Orpheus Chamber Orchestra As An Engineer 2 Points It Tried To Make What does it mean to me? Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  3. 1980 Italian Earthquake Outline Honda Motorcycles Stories USS Palau As An Engineer Orpheus Chamber Orchestra 1980 Italian Earthquake 1980 Earthquake hit Naples (4,000 killed, 250,000 left homeless) Rugged mountainous region, hard to get to Within hours, 6000 volunteers came with near nothing [NOTHING] Without management, formed groups, saved hundreds Two days, officials came to save the day Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  4. 1980 Italian Earthquake Outline Honda Motorcycles Stories USS Palau As An Engineer Orpheus Chamber Orchestra 1980 Italian Earthquake 1980 Earthquake hit Naples (4,000 killed, 250,000 left homeless) Rugged mountainous region, hard to get to Within hours, 6000 volunteers came with near nothing [NOTHING] Without management, formed groups, saved hundreds Two days, officials came to save the day They we’re familiar with the area Army muddied up volunteers groove Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  5. 1980 Italian Earthquake Outline Honda Motorcycles Stories USS Palau As An Engineer Orpheus Chamber Orchestra 1980 Italian Earthquake 1980 Earthquake hit Naples (4,000 killed, 250,000 left homeless) Rugged mountainous region, hard to get to Within hours, 6000 volunteers came with near nothing [NOTHING] Without management, formed groups, saved hundreds Two days, officials came to save the day They we’re familiar with the area Army muddied up volunteers groove Moral: volunteers can be creative and thus surprisingly effective Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  6. 1980 Italian Earthquake Outline Honda Motorcycles Stories USS Palau As An Engineer Orpheus Chamber Orchestra Honda Motorcycles Not a prominent motorcycle company until 1964 Boston Consulting Group says ”They had a killer business plan” Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  7. 1980 Italian Earthquake Outline Honda Motorcycles Stories USS Palau As An Engineer Orpheus Chamber Orchestra Honda Motorcycles Not a prominent motorcycle company until 1964 Boston Consulting Group says ”They had a killer business plan” Ah ha! It was script-think! Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  8. 1980 Italian Earthquake Outline Honda Motorcycles Stories USS Palau As An Engineer Orpheus Chamber Orchestra Honda Motorcycles Not a prominent motorcycle company until 1964 Boston Consulting Group says ”They had a killer business plan” Ah ha! It was script-think! Honda’s engineers in L.A. rode 50cc bikes around and people loved them. There wasn’t a small engineer motorcycle on the US market Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  9. 1980 Italian Earthquake Outline Honda Motorcycles Stories USS Palau As An Engineer Orpheus Chamber Orchestra Honda Motorcycles Not a prominent motorcycle company until 1964 Boston Consulting Group says ”They had a killer business plan” Ah ha! It was script-think! Honda’s engineers in L.A. rode 50cc bikes around and people loved them. There wasn’t a small engineer motorcycle on the US market Moral: They took a improvisational chance and came out on top Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  10. 1980 Italian Earthquake Outline Honda Motorcycles Stories USS Palau As An Engineer Orpheus Chamber Orchestra USS Palau 1985, Navy helicopter carrier ship was coming into San Diego port Notoriously difficult to navigate Steam drum pressure plummets = > loss of all electricity In minutes a few engineers found a new way to navigate. Under stress, engineers can be incredible. Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  11. 1980 Italian Earthquake Outline Honda Motorcycles Stories USS Palau As An Engineer Orpheus Chamber Orchestra USS Palau 1985, Navy helicopter carrier ship was coming into San Diego port Notoriously difficult to navigate Steam drum pressure plummets = > loss of all electricity In minutes a few engineers found a new way to navigate. Under stress, engineers can be incredible. Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  12. 1980 Italian Earthquake Outline Honda Motorcycles Stories USS Palau As An Engineer Orpheus Chamber Orchestra USS Palau 1985, Navy helicopter carrier ship was coming into San Diego port Notoriously difficult to navigate Steam drum pressure plummets = > loss of all electricity In minutes a few engineers found a new way to navigate. Under stress, engineers can be incredible. Moral: When your life is on the line, you make a better engineer Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  13. 1980 Italian Earthquake Outline Honda Motorcycles Stories USS Palau As An Engineer Orpheus Chamber Orchestra Orpheus Chamber Orchestra Awesome orchestra that functions without a conductor Self-managing, the members take turns They fight all the time but they ”fight it out” Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  14. 1980 Italian Earthquake Outline Honda Motorcycles Stories USS Palau As An Engineer Orpheus Chamber Orchestra Orpheus Chamber Orchestra Awesome orchestra that functions without a conductor Self-managing, the members take turns They fight all the time but they ”fight it out” Not very efficient Takes three times as long to produce a piece Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  15. 1980 Italian Earthquake Outline Honda Motorcycles Stories USS Palau As An Engineer Orpheus Chamber Orchestra Orpheus Chamber Orchestra Awesome orchestra that functions without a conductor Self-managing, the members take turns They fight all the time but they ”fight it out” Not very efficient Takes three times as long to produce a piece Moral: Improvisation can be great but usually talking it out takes more time Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  16. Outline Points It Tried To Make Stories What does it mean to me? As An Engineer Points It Tried To Make Familiarity can have an advantage over organization; bureaucracy Script-Thought can work in your advantage, people often think your luck is well planned High stress and group trust can lead to high yield. Hacks are okay, especially if new designs are already on the way. Collaboration and trust the group you’re working with. 30 Minds are greater than one. Necessity is the mother of invention -Dr. Stretz Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

  17. Outline Points It Tried To Make Stories What does it mean to me? As An Engineer What does it mean to me? You’ll have an advantage in familiar space You know what happens when you make an assumption Innovation can be dirty (hacks) Don’t be so full of yourself that you deny your peers of valid ideas or opinions The business of the future is like a jazz performance Trey Brooks & Zach Brenner Group Genius: Improvising Innovation

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