Global Network of Retail Consulting Companies Strategy I - PDF document

Global Network of Retail Consulting Companies Strategy I Internationalisation I Cross Channel I Innovation I Consumer Insights

overview Ebeltoft Group is a global network of retail consulting companies with members in over 20 mature and emerging retail markets. We are unique in our ability to combine global retail expertise with deep local insight and convert this to innovative and practical solutions. Ebeltoft Group and its member companies work extensively with retailers and brands around the world. Europe Americas Asia Pacific & Africa Denmark Portugal Brazil Australia Singapore France Romania Canada China South Africa Germany Spain USA India Vietnam Italy Switzerland Russia Ireland Turkey Netherlands UK Strategy I Internationalisation I Cross Channel I Innovation I Consumer Insights

services Ebeltoft Group provides a wide range of services to support retailers and brands with their strategic and operational challenges. With proven methodologies and expert retail teams located around the world, our solutions include: STRATEGY EXPERTISE Format and growth strategy Innovation in new and existing formats Business model re-engineering Retail Internationalisation Retail due diligence and strategic reviews CONCEPT EXPERTISE SHELVES SHELVES WALL FIXTURES CIRCULAR DISPLAYS SHELVES Brand positioning SHELVES ENTRANCE Assortment, pricing, merchandising EXIT Cross-channel and digital strategies PERFORMANCE EXPERTISE Category management and merchandise planning Shopper marketing and visual merchandising Consumer/market insights Retail tours and innovation intelligence CONSUMER EXPERTISE Franchise development and management Human resources and sales force training Shopping center development Ebeltoft Group was hired by an European leader in the decorative paint industry to optimize the retail strategy in Europe. The EG multi-country team conducted in-depth market analysis, benchmarking and consumer surveys in each of the 10 focus countries, and developed the European wholesale store strategy and detailed commercial model. Several projects for Cath Kidston have been completed, including an assessment of how best to adapt the brand for international consumers. Recommendations were implemented for the brand’s range and distribution strategy in both France and Japan. The project involved member teams from the UK and France. Strategy I Internationalisation I Cross Channel I Innovation I Consumer Insights

sector expertise With over 20 years of hands-on experience as retailers and consultants in all retail channels, segments and regions, Ebeltoft Group offers deep sector specific insight. Service Food retail retail Electrical Wholesale Home DIY Speciality goods products retail goods retail retail retail Electronic Travel Food Non-food goods retail service retail retail Shopping Cosmetics Specialty Automotive Furniture centers retail goods retail retail manufacturer Fashion FMCG Real Luxury retail estate goods manufacturer retail Ebeltoft Group has expert teams with established methodologies based on our experience and success cases for all segments of the retail industry, including food, DIY, FMCG and specialty retail. Ebeltoft Group was hired to help define the retail approach with a strong brand and common marketing strategy in EU. The EG team studied market to gain local insights, performed benchmarking and conducted interviews in four countries. Based on deep analysis, the findings and strategy were presented to the executive team. The project objective was to define Galeries Lafayette´s customer marketing for Indonesia. The multi-country Ebeltoft team (France and Singapore/Indonesia) helped the executive team to understand the local market, define their CRM strategy and develop the loyalty program. Strategy I Internationalisation I Cross Channel I Innovation I Consumer Insights

we serve the industry Retailers RETAILERS 33 of the Top 50 retailers worldwide Ebeltoft Group works extensively with the local 28 of the Top 50 retailers in Europe retail community around the globe, partnering 21 of the Top 50 manufacturers worldwide and supporting many mid-sized retailers and manufacturers. 24 of the Top 50 retailers in the US Service Providers RETAILERS Manufacturers RETAILERS Strategy I Internationalisation I Cross Channel I Innovation I Consumer Insights

publications Bringing together insights from local retail markets around the globe, Ebeltoft Group conducts global research and trend studies that provide our retail experts with the latest insights and developments. Ebeltoft Group global studies include: Global Cross Channel Report – Entering the Omnichannel Era. Analysis of the state and development of Cross Channel around the world and identification of Cross Channel best practices and champions at a global and sector level. Global Cross Channel Retailing Report Entering the Omnichannel Era Retail Internationalisation; Trends and future outlook. A global study on the development and methodologies of “retail Internationalisation” with emphasis on key factors for successful international retail expansion. The Trust Factor. A global study providing deep insight into how retailers can create and destroy the trust of their shoppers and identifying the champions of trust in the minds of customers. Retail Innovations is Ebeltoft Group’s annual publication that provides insight into the latest global retail innovation trends and local retail innovation cases from around the world. For further information on publications, articles and retail newsletters visit the Ebeltoft Group website: www.ebeltoftgroup.com Strategy I Internationalisation I Cross Channel I Innovation I Consumer Insights

Ebeltoft AUSTRALIA Ebeltoft PORTUGAL Retail Doctor Group | www.retaildoctor.com.au Instituto de Marketing Research | www.imr.pt Ebeltoft BRAZIL Ebeltoft ROMANIA GS&MD Gouvêa de Souza | www.gsmd.com.br Architected Business Solutions | www.abs-europe.com Ebeltoft CANADA Ebeltoft RUSSIA J.C. Williams Group | www.jcwg.com IRG I www.intrg.com Ebeltoft CHINA Ebeltoft SINGAPORE A.S.Louken China | www.aslouken.com.cn A.S.Louken | www.aslouken.com Ebeltoft DENMARK Ebeltoft SPAIN Retail Institute Scandinavia KISS Retail Management Consulting www.retail-institute-scandinavia.dk www.kissretail.com Ebeltoft FRANCE Ebeltoft SOUTH AFRICA Dia-Mart | www.dia-mart.fr Tungwa Retail Holdings | www.tungwaholdings.co.za Ebeltoft GERMANY Ebeltoft SWITZERLAND Gruppe Nymphenburg | www.nymphenburg.de Fuhrer & Hotz | www.fuhrer-hotz.ch Ebeltoft INDIA Ebeltoft TURKEY Technopak I www.technopak.com Eurosis Consulting | www.eurosis.biz Ramms I www.ramms.com.in Ebeltoft UK Ebeltoft ITALY Pragma Consulting | www.pragmauk.com Kiki Lab | www.kikilab.it Ebeltoft USA Ebeltoft IRELAND McMillanDoolittle | www.mcmillandoolittle.com One-Eighty-Degrees I www.180.ie Okamura Consulting | www.okamuraconsulting.com Ebeltoft The NETHERLANDS Ebeltoft VIETNAM The Athena Retail Consulting Company Q&A Research & Consultancy | www.qanda.nl www.athenaretailconsulting.com EBELTOFT GROUP - International Retail Experts Balmes, 109 5-2, 08008 Barcelona, Spain T +34 93 452 73 39 E info@ebeltoftgroup.com W www.ebeltoftgroup.com @EbeltoftGroup