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ETNA Coffee Technologies Company presentation ETNA Coffee - PowerPoint PPT Presentation

Welcome ETNA Coffee Technologies Company presentation ETNA Coffee Technologies History Strategy Competences Product overview Factory tour History History of almost 160 years (est. 1856) Nearly 25 years


  1. Welcome ETNA Coffee Technologies Company presentation

  2. ETNA Coffee Technologies – History – Strategy – Competences – Product overview – Factory tour

  3. History • History of almost 160 years (est. 1856) • Nearly 25 years experience in hot drink concepts for the OOH market • Supplied more than 300.000 machines to its customers • Head office in Doetinchem, the Netherlands

  4. ETNA headquarters Doetinchem

  5. Customers all over the world

  6. Customers all over the world

  7. Strategy MISSION ETNA operates worldwide, constantly seeking to offer her partners “value for money solutions”, resulting in high quality coffee prepared by highly user-friendly machines with a contemporary design and low total cost of ownership.

  8. Strategy • Products – 4 Technologies (instant, fresh brew, espresso, liquid) – Focus on Table Top – OCS, with strong tendency to HoReCa solutions • Distribution – Intensive distribution policy – Selective distribution – Private label policy We never compete with our customers! • Value for money solutions – High “in cup” quality – User-friendly – State of art design – Low total cost of ownership

  9. Specific Competences • Private label partner • Design & manufacturing • R&D • Zero defect on critical / safety errors • Tracking and tracing • Customer support • Continuous product improvement

  10. R&D Competences • In house: – Knowledge about all Coffee technologies - Design and engineering - Mechanical engineering - Hard/software engineering - Lab facilities (climate chamber) - Certification management - Documentation - Project management • External – Global network of specialized suppliers and development partners

  11. Design & manufacturing • Design & engineering by ETNA • Moulds investments by ETNA • Outsourcing manufacturing of components – Best components, best quality, best price • Logistics – Purchase components based on customer forecast • Built to order – Convert components to machine upon requirement – No added value on stock (only 1 day production in warehouse) • Safety stock for selected models/customers

  12. Branch organizations Machine certificates

  13. Assembly, Testing and Packaging • Pre-assembly • Assembly – Flexible machine assembly line – Flow production • Testing – Electrical safety (no side panels) – Functional testing • Final testing – Electrical safety (with side panels) • Packaging

  14. Tracebility • Machines – Bar code / serial number – Bill Of Material (BOM) linked to serial number of machine – Bill Of Material (BOM) saved and stored at test location

  15. Customer Support • Pro active approach • Technical product training (train the trainer & engineers) • Technical support (phone, e-mail & dealer login) • Processing customer feedback • Rapid spare parts delivery • New product introduction

  16. Continuous Product Improvement • Reduction of total cost of ownership • Change management – Initiated both internally and externally – Engineering change request – Engineering change order – Registration and monitoring in database • New features

  17. Examples of new features • Closable container outlet • Lower steam trap • Smoother mixing bowl material • Detachable mixer base • New hardware & software platform

  18. Sustainability • Design for assembly and disassembly • High preference for recyclable materials • Energy saving through software programming • Reduction of waste (packaging materials etc) • Use of low energy consuming LED technology • All machines are ROHS compliant (Reduction Of Hazardous Substances) • Complies to WEEE directive (recycling of electrical components)

  19. ETNA Dorado product range exclusively with coffeemaxx

  20. Dorado

  21. Dorado

  22. Product range • Optional available in Platinum Silver • And Exclusive white

  23. Dorado / Tucana features Glass front Large branding area Large user interface display Large number of selections Double drink dispense Intelligent dispense area lighting Clearly separated drink dispense points Rotatable and in height 2 cup sensors adjustable cup stand

  24. Dorado / Tucana features

  25. New developments Dorado / Tucana • Capacitive selection buttons • 10” TFT display • Cup warmer • Gastro back panel • MDB / EVA-DTS • New bean hopper

  26. Liquid Coffee Concentrate • Liquid coffee concentrate Small Medium coffee coffee, topping, chocolate

  27. Dorado / Tucana compact • Espresso Compact Part of Dorado family Basic specification Beans 700 gram Topping 650 gram Chocolate 775 gram • Instant Compact Part of Dorado family Basis specification Instant coffee 250 gram Topping 650 gram Chocolate 775 gram Sugar 900 gram

  28. Private label for Redbeans • Privat label machine for Redbeans

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