B2B Writing Suc c e ss Me mb e r Upda te Ma rc h 2017 We b Co - PowerPoint PPT Presentation

B2B Writing Suc c e ss Me mb e r Upda te Ma rc h 2017 We b Co pywriting I nte nsive

Ma rc h 2017 Me mb e r Upda te  We b Co pywriting I nte nsive  Wha t’ s Ne w o n the Site  Wha t’ s Co ming …  Q & A

Web Copywriting Intensive Nick Usborne Adjacent Possibilities

Adjacent Possibilities

Web Copywriting Intensive Ryan Deiss Funnel Selling Secrets

Funnel Secrets

Web Copywriting Intensive Brian York PPC Ads

PPC Ads  A good ad doesn’t stand alone  Keywords are the foundation  Keywords must be granular  30:30:80 format

Web Copywriting Intensive Gary Hennerberg Crack the Email Marketing Mind Code

Email Marketing - Personas  Trailblazers • Opportunist  Self-focused • Plays it Safe  Money Matters • Hiding Compulsion  On Financial • 50+ Edge • Business 9-5  Right Thing to • Seeking Legacy Do  Love/Relationshi ps

Web Copywriting Intensive Brian Clark Seductive Content

Content Marketing 4 Steps to a Winning Story Concept: 1. Be Unpredictable 2. Be Simple 3. Be Real 4. Be Credible

Web Copywriting Intensive Nick Usborne Social Media Marketing and the Rise of Mobile

Social Media Marketing  Social Media is becoming pay to play for marketers  You absolutely should become an expert in Facebook ads  Headlines!  Mobile use means more visual elements

Web Copywriting Intensive Jon Morrow How to Write Posts That Go Viral

Blog Posts 3 C’s of Virality: 1. Content 2. Connection 3. Conversion Challenge the conventional wisdom: “Why you shouldn’t [conventional wisdom]… do this instead…

Web Copywriting Intensive Pam Foster Web Copy Makeovers

Web Copy Makeovers

February Content  5 More Tips for Content Marketing Success (Tasia Gonsalves-Barriero)  5 Ways Content Mills Can Boost Your Career (Don Holt)  Today’s Opportunity as an Import Copywriter (Stacy Fox)

February Content  Business Essentials: Marketing and Sales  Business Essentials: Operations Management  Business Essentials: Economics and Finance  Business Essentials: Accounting

February Reality Blogs  3 Challenges to Freelance Success  Tips and Tools for Editing Your Work  A Freelancer’s Nightmare on Anne Street  How to Build a LinkedIn Network

February Podcasts  4 Client “Motivators” that Get You Hired  When a Client Cancels a Project  Creating a Buyer’s Persona  Juggling T wo Niches with Casey Demchak steve@steveslaunwhite.com

February Events  7 Proven Prospecting Strategies — Steve Slaunwhite  Marcia Yudkin on Marketing for Introverts

Coming to B2B Writing Success  B2B Success Path Roadmap  Website Redesign

Your B2B Community  Like the B2B Writing Success Facebook page  Join the B2B Copywriters Facebook group  Follow B2B Writing Success on Twitter  We’re on Pinterest too!  B2B Forum on Groupsite

Be Engaged  Submit your requests for content or live events  Submit your success stories  Write for us!

We’re here to help! Editor@B2BWritingSuccess.com