Atlanta Regional Transit On-Board Survey - PowerPoint PPT Presentation

Atlanta Regional Transit On-Board Survey https://leadership.saportareport.com/transit/2019/04/01/mart a-teams-with-atlanta-regional-commission-to-study-ridership/

➤ Main purpose: collect public transit rider demographic & origin-destination data ➤ Capture trip-making behavior, trip patterns & socio- economic characteristics of transit riders ➤ Provide inputs to update ARC’s regional activity- based travel demand model & support transit What’s a service planning Transit On- ➤ Improve metro Atlanta’s competitiveness for FTA New Starts funding investment in new transit service Board Survey ➤ and Why? Budget: $1.75M (20% local match from MARTA) ➤ Survey Sample Size: 10% ➤ Consultant Team Selected: ETC Institute with Connetics Transportation Group (DBE), Resource Systems Group, WSP , ANIK International (DBE) and Stat Team Inc. (DBE)

Recent Trends Affecting Transit

Source: Populus 2017 Nationwide Data

Source: National Transit Database

100,000 200,000 300,000 400,000 500,000 600,000 700,000 800,000 MARTA Average Weekday Boardings (1990-2018) 0 https://www.apta.com/resources/statistics/Documents/Ridership 1Q-90 3Q-90 1Q-91 3Q-91 1Q-92 3Q-92 1Q-93 3Q-93 1Q-94 3Q-94 1996 Summer Olympics 1Q-95 3Q-95 1Q-96 3Q-96 1Q-97 3Q-97 1Q-98 3Q-98 1Q-99 2001-02 Onboard Survey 3Q-99 1Q-00 3Q-00 1Q-01 3Q-01 1Q-02 4Q-02 2Q-03 4Q-03 2Q-04 4Q-04 2Q-05 4Q-05 2Q-06 4Q-06 2008 Gas Shortage 2Q-07 4Q-07 2Q-08 4Q-08 2Q-09 2009-10 Onboard Survey 4Q-09 2Q-10 4Q-10 2Q-11 4Q-11 2Q-12 4Q-12 2Q-13 4Q-13 2Q-14 4Q-14 2Q-15 4Q-15 2Q-16 4Q-16 2Q-17 4Q-17 2Q-18

3/30/17 I-85 Bridge Collapse Transit Usage This chart uses MARTA ridership data to show the change in average weekday ridership by rail station before and after the I-85 bridge collapse. • The chart compares the average number of riders boarding stations on weekdays during March 31 – April 29 (after the collapse) to the average number of riders during weekdays March 24 – 31 (before the collapse). • The MARTA stations in blue had the greatest % increase in ridership. Many of the northern stations experienced large increases, such as the Brookhaven station which had a 67% increase in ridership. Source: MARTA ridership data

3/30/17 I-85 Bridge Collapse Transit Usage This map uses the same MARTA ridership data to show the change in average weekday ridership by station. • The circles are symbolized by the % values shown in the previous chart. • The MARTA stations symbolized by large bl blue ue circles had the greatest % increase in ridership. Many of the northern stations experienced large increases. Source: MARTA ridership data

➤ Survey will provide info to transit operators for Title VI ➤ Survey will ask about new transit access/egress modes  Transportation Network Companies (TNCs) ride-hailing (Uber, Lyft) New  Use TNC to connect to transit vs. Use TNC to replace transit? Elements &  Scooters as a mode of access to transit (Bird, Lime)  Dropped-off / “kiss-and-ride” Recent  Bike-to-transit, walk-to-transit, park-and-ride Trends to ➤ Survey will leverage transit technologies and “Big Data” Consider (Breeze Electronic Fare Card, “tap on/off” data, automatic passenger count, GTFS, etc.) ➤ https://cdn.atlantaregional.org/wp-content/uploads/arc- transit-on-board-survey-faq.pdf ➤ https://www.itsmarta.com/arc-survey-FAQs.aspx

On-to-Off Boarding-to- Alighting Data Collection ➤ 11 MARTA Fixed Bus Routes (5, 15, 39, 71, 73, 78, 83, 89, 110, 121, 196) ➤ Average Weekday Ridership over 3,000 ➤ Recommended by FTA for Survey Data Expansion ➤ Supplement / Complement MARTA’s APC (Automated Passenger Counter) Data ➤ We have collected over 13,000 on-to-off pairs, and are 100% complete

Transit Survey Monitoring Dashboard ➤ To view demographic categories of origin-destination survey responses, and to monitor numbers of surveys collected in real time, see https://etcinstitute.com/transit/transit-dashboards/ga_arc/ ➤ Demographic Checks / General: Displays % of responses such as age, household size, income, etc. ➤ Demographic Checks / Project: Displays other items such as fare, transit use frequency, etc. ➤ Completion Report: Displays route-level surveys collected by direction and time of day, and remaining surveys.

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