Asiasoft Corporation PLC. (AS) Opportunity Day 2Q 2013 21 August 2013
Disclaimer Agenda The information contained in this presentation is for information purposes only and does not constitute an offer or invitation to sell or the solicitation of an offer or invitation to purchase or subscribe for shares of Asiasoft Corporation Pcl. (“Asiasoft” ) in any jurisdiction nor should it or any part of it form the basis of, or be relied upon in any connection with, any contract or commitment whatsoever. This presentation may include information which is forward-looking in nature. Forward-looking information involve known and unknown risks, uncertainties and other factors which may impact on the actual outcomes, including economic conditions in the markets in which Asiasoft operates and general achievement of Asiasoft business forecasts, which will cause the actual results, performance or achievements of Asiasoft to differ, perhaps materially, from the results, performance or achievements expressed or implied in this presentation This presentation has been prepared by Asiasoft. The information in this presentation has not been independently verified. No representation, warranty, express or implied, is made as to, and no reliance should be placed on, the fairness, accuracy, completeness or correctness of the information and opinions in this presentation. None of Asiasoft or any of its agents or advisers, or any of their respective affiliates, advisers or representatives, shall have any liability (in negligence or otherwise) for any loss howsoever arising from any use of this presentation or its contents or otherwise arising in connection with this presentation This presentation is made, furnished and distributed for information purposes only. No part of this presentation shall be relied upon directly or indirectly for any investment decision-making or for any other purposes This presentation and all other information, materials or documents provided in connection therewith, shall not, either in whole or in part, be reproduced, redistributed or made available to any other person, save in strict compliance with all applicable laws Page 2
Agenda Agenda Asiasoft Overview in Q2 2013 Territory Overview in Q2 2013 Asiasoft Performance in Q2 2013 Next Step 2013 Appendices Page 3
Asiasoft Overview
Agenda Current Portfolio At the end of 2Q13, AS group operates 63 online game titles in 6 countries: Number of Games by Genre Web 7 Games • Thailand 34 Titles MOBA 11% 1 Game • Singapore 9 Titles 2% FPS • Malaysia 22 Titles 6 Games 9% • Indochina 4 Titles • Indonesia 3 Titles Casual 8 Games MMORPG • Philippines 2 Titles 13% 41 Games 65% Page 5 Note: Some games are operated in more than one country
Agenda 2Q13 Portfolio Web MOBA 7 Games 1 Game 11% 2% FPS 6 Games 9% MMO Casual 41 Games 8 Games 65% 13% Web Web 3 Games MOBA 4 Games 9% 1 Game 10% 3% FPS FPS 6 Games 3 Games 15% 9% Casual MMO Casual 5 Games 22 Games MMO 3 Games 15% 64% 27 Games 8% 67% Page 6 Note: some game were served in more than one country
Agenda New Game Launch in 2Q13 • New Game Launch • Thailand (3): Shinchan Online (Apr), Divina (May), Chaos Online (May) • TLC (1): Knight Online (May) Page 7
Territory Overview
Agenda Online Game Publishers in Thailand TOTAL: 65 Games 78 Games 111 Games 129 Games 165 Games 180 Games 25 New Games 34 New Games 27 New Games 44 New Games 36 New Games 32 New Games 6 44 Companies (6 New companies) 5 (3 close company) 4 41 Companies (11 New companies) (3 close company) 3 33 Companies (5 New companies) (5 close company) 33 Companies 2 (8 New companies) (1 close company) 26 Companies 1 (6 new companies) (3 close Company) 23 Companies (5 new companies) (- close company) 2008 2012 1H/2013 2011 2009 2010 • 6 new comers entered the market in 1H/2013; however, there were also 3 companies closed down with total of 44 publishers at the end of Q2/2013 Page 9
Online Game Breakdown by Game Type Agenda MOBA WEB 7% 10% Market trends to shift to MOBA type MMORPG Casual FPS WEB MOBA FPS MMORPG 21% 51% Casual 19% Q2/12 11% 19% Q2/13 32% Casual 8% 13% FPS 19% 22% MMORPG 39% Remark : base on Average Max CCU Q2/13 WEB 9% MOBA 20% Q1/13 Page 10
Agenda Online Game Publishers in Singapore TOTAL: 23 Games 22 Games 25 Games 24 Games 3 New Games 0 New Games 3 New Games 1 New Games 4 10 Companies (0 New Company) (0 Close Company) 3 10 Companies (0 New Company) (0 Close Company) 2 10 Companies (1 New company) (0 Close Company ) 9 Companies 1 (1 new companies) (0 close company) 2Q2013 1Q2013 4Q2012 3Q2012 Page 11
Online Game Breakdown by Game Type Agenda Noticeable market shift between both MMORPG MOBA and MOBA every quarter. 17% FPS 12% MMORPG MOBA 60% Casual 13% 11% WEB Q2/12 MMORPG 17% 50% Q2/13 FPS 15% MOBA 16% Casual 5% MMORPG 43% WEB Remark : base on Average Max CCU Q2/13 21% FPS Casual 14% Q1/13 6% Page 12 **DotA(LAN) is no included in report .
Agenda Online Game Publishers in Malaysia TOTAL: 109 Games 119 Games 122 Games 128 Games 6 New Games 4 New Games 9 New Games 10 New Games 4 34 Companies (0 new company) (2 close Company) 3 36 Companies (1 New company) (0 Close company) 2 35 Companies (1 New company) (5 close company) 39 Companies 1 (3 New company) (1 close company) 3Q2012 4Q2012 1Q2013 2Q2013 Page 13
Online Game Breakdown by Game Type Agenda Market trends to shift to FPS type Q2/12 Q2/13 Remark : base on Average Max CCU Q2/13 Q1/13 Page 14 *There is only 1 Online MOBA title in Malaysia, release in Nov 2012. * DotA(LAN) is no included in report.
Agenda Online Game Publishers in Indonesia TOTAL: 52 Games 76 Games 95 Games 105 Games 24 New Games 19 New Games 31 New Games 10 New Games 1 Closed Games 7 Closed Games 4 38 Companies 3 37 Companies 2 27 Companies (9 New companies) (3 close company ) 1 20 Companies (10 new companies) (1 close Company) 2011 1H13 2010 2012 Page 15
Online Game Breakdown by Game Type Agenda WEB 5% Market trends to shift to FPS type FPS MMORPG MOBA 33% WEB 40% 7% 5% MMORPG 17% Casual 22% Q2/12 FPS Q2/13 34% Casual MOBA 37% WEB 9% 5% MMORPG 23% FPS 23% Remark : base on Average Max CCU Q2/13 Casual 40% Q1/13 Page 16
Asiasoft Performance
Agenda 2Q 2013 Highlights Revenue decrease YoY • Core-Revenues decrease 29.0% YoY, mainly due to lower distribution revenue because of lack of major distribution title launched this quarter. • Revenue from Funbox and PT Asiasoft significantly dropped due to under delivery of revenue target. • Online revenue dropped due to gamers spend more time to play FPS and MOBA. Net Income decreased YoY • GP% of Funbox and PT Asiasoft significantly dropped from 31.7% and 12.6% to -48.8% and -150.8%, respectively due to lower online game revenue. Page 18
Agenda Domestic Market Highlights Revenue decrease YoY • Domestic revenue drop by 29% due to significantly revenue shortfall from FunBox as a result of decreasing online revenue of pocket ninja game, and Dragon Nest. Net Income decreased YoY • GP% of Funbox dropped from 31.7% to -48.8% due to under delivery of revenue target. Page 19
Overseas Market Highlights Revenue decrease YoY • Overseas revenue dropped mainly due to lower distribution revenue as no major distribution title launched this quarter. • PT Asiasoft online revenue dropped due to none delivery of revenue target. Net Income decrease YoY • Overseas Profits decrease mainly due to loss from PT Asiasoft Page 20
Agenda Total Revenue Structure Domestic Overseas Singapore Thailand Malaysia Plus Sublicense • Indonesia revenue in Vietnam Philippines Indochina 70% 68% 66% 57% 54% Thailand 46% 43% Overseas 34% 32% 30% 2009 2010 2011 2012 2Q13 Page 21
Agenda Revenue Breakdown by Genre Web-Based Web-Based 5.7% FPS FPS MMORPG 1.6% 7.3% 13.0% 68.4% MMORPG Casual 18.7% 66.6% Casual 18.8% Web-Based FPS 1.9% 12.1% • Revenue from FPS increase from 7.3% to 13.0% Y-Y MMORPG Casual 70.3% 15.7% Page 22
Agenda 2Q13 Total Revenue Breakdown Advertising Others 3% GROUP 3% Distribution Income 6% Advertising Others 2% Distribution 2% Income 8% DOMESTIC Online Income 88% Others 2% Distribution Income 10% Online Income 88% OVERSEAS Online Income Total Revenue is THB 428.99 mn 88% Page 23
Agenda 2Q13 Group Cost Breakdown Selling Expenses COGS Employee 21% Depreciation Others 4% 3% Others Network and 4% Service Commission 11% Marketing 1% 74% Direct Cost 8% Total Selling Exp. is THB 33.27 mn Royalty Fee 55% Administrative Expense Others Employee 30% Expense 19% Employee 52% Total COGS is THB 266.53 mn Rental and Depreciation Center 7% Services 11% Total Admin. Exp. is THB 77.96 mn Page 24
Agenda Total Revenue Trend Growth of Total Revenue (Y-Y) Unit: THB mn 43.0% 23.0% 8.3% 7.1% 11.5% 4.7% -2.8% -29.0% 604.2 503.4 487.7 464.6 178.6 469.1 428.9 59.3 420.6 65.4 396.6 56.9 65.4 50.6 59.8 29.9 - 8.6 % Q-Q - 29.0 % Y-Y 366.7 407.7 360.8 425.6 422.3 444.1 403.7 378.3 3Q11 4Q11 1Q12 2Q12 3Q12 4Q12 1Q13 2Q13 Online Income Other Rev. Page 25
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