Nuheara Ltd AGM Presentation Perth November 2017 May 2016 Justin Miller CEO & Co-founder IQbuds™ – 7 Global Innovation Awards in 2017 Justin Miller CEO and Managing Director
2 About Nuheara • Leading Hearables Company • ASX Listed, Solid Financial Footing • Australian R&D - proven track record • USA/UK Sales & Marketing Team “ The IQbuds not only deliver on their promise, they exceed expectations. “ • Breakthrough, top rated IQbuds™ - Digital Trends “ The Nuheara IQbuds are a game-changer .” - Rolling Stones Magazine “ Perfect for loud and noisy public spaces .” - PC Magazine “ Think of Apple’s Airpods, “Simply life changing .” but on Steroids .” “ IQbuds Give You - Time - Gizmodo Super Powers! ” “ Nuheara's wireless earbuds bring people - Unbox Therapy’s review - 2.5+ million views into the Bionic age .” - Institute of Electrical and Electronic Engineers
3 Corporate Summary ry Company Snapshot Security Details • Successfully listed on ASX March 2, 2016 @ $AU ASX Ticker NUH 0.025 per share Existing Shares on issue: • Co-located Perth Australia & San Francisco, USA • Listed 603,513,507 • Escrowed 194,802,321 • Raised over $20 million in capital since listing Unlisted Options 100,000,000 • Including $9.2 million in July 2017 @ $0.09 Total Ordinary Shares 798,315,828 • Current cash - $9 million (30 Sept 2017) Share Price (8 Nov 2017) $AU 0.064 • Rolling 10K+ inventory balance (manufactured units) Market Capitalisation $AU 51million • Developed intelligent “wireless” audio technology device - IQbuds™ - commenced shipping Jan 17 Shareholder Groups • Generated ~$3.5 million (~14K units) in 2017 Directors & Management 24.4% calendar YTD sales. Top 20 36.2% • Q4 - Broad retail expansion & onboarding in North America, Middle East and Europe now underway
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5 We are smarter than that Wireless Personalised Voice Control - Bluetooth SINC™ Hearing Assistance Music & activate Siri & & Augmentation Promote conversation Google Now Phone calls & suppress noise
6 Intelligent Hearing – Market Fit Wearables Market Market Hearing Aid $15 Billion $8 Billion Body worn computers Potential Gap/Disruption p.a. p.a. Top 4 companies (wrist) control 53% of global market 6 Companies control 90% of global market Hearables Market $6 Billion p.a. Headphones Technology Enhancement On average users replace every 18 months
Nuheara Target Product Positioning – USA Adult Population 7 Deaf Old Expensive Profound or Residual <1% 1.9M 70% Hearing Aids Sold via Hearing Care Professionals (HCP) Moderate to Severe 3% 7.5M 3.65M sold in 2016 is US 50% market and good growth (8%) 1 Nuheara’s Hearable Target 28M Mild to Moderate 12.5% 10% Consumers who want to: - Hear better. - Reduce background noise. - Control hearing experience - Augmentation of Digital & Physical - Won’t buy a hearing aid right now. Good Hearing 83% Bluetooth Headphones 188M Sold Through Retail 16M+ sold in 2016 US market and strong growth (40-60% Q on Q) 2 Good Young Cheap 1 Hearingreview.com Hearing 2 NPD sales data
8 Intelligent Hearables – Competition Nuheara can achieve a leading position in segment with IQbuds™ based on reviews Music Quality: Excellent Music Quality: Excellent Music Quality: Excellent Battery Life: 2 hours Battery Life: 10 Hours Battery Life: 5 hours Wires: True Wireless Wires: True Wireless Immediate Competition Wires: Neckband narrows with Doppler Labs Processing: TBD – Noise filters but Processing: SINC Processing: Directional limited speech processing closure Hearing Augmentation Hearing Augmentation Hearing Augmentation Customised Controls Customised Controls Customised Controls ANC: Passive ANC: Passive ANC: Bose ANC App: iOS & Android App: iOS & limited Android App: iOS & Android RRP: $299USD RRP: $299USD RRP: $499USD
9 IQbuds – Our Retail Path to Market First ASX Company to conduct a product crowdfunding campaign. Sales and Marketing initiatives on a new retail category of Assistive Audio have now fostered a diversified range of global retailers and distributors including : • Multi-national Consumer Electronics Retailers • Speciality Retail/Duty Free • Pharmacies/Drug Stores • Audiological practitioners and hearing chains
10 Rapidly Growing Global Retail Presence Global Growth - Major Bricks & Mortar Retail Stores 2000 Major Online Only Retail Stores 1800 1600 1400 Number of Stores 1200 1000 800 (October 2017) 600 400 200 CURRENT FORECAST 0 North America Europe ROW
11 Rapidly Growing Global Retail Presence Dubai Duty Free - In Store display Selfridges – In Store display
12 The Growth Drivers Hearables fastest growing Hearing Loss is a growing OTC Hearing Aid Act 2017 wearables sector* : global health issue: (USA) To reach USD $23.24 360M people disabling Driving new market Billion by 2023 hearing loss dynamics and opening At CAGR 9.98% 1.1B people (18-25yrs) up retail channels for between 2017 & 2023 at risk of hearing loss mild to moderate loss 28M+ consumer market * Market and Market, Hearable Device Market, July 2017
13 Summary of development • First Working Wearable Prototype (WWP) in January 2016 18M • IQbuds™ in commercial mass production @ Flex since December 2016 with yields exceeding 95% • Global launch of IQbuds™ at CES, Las Vegas, in January 2017, received a CES award, “Tech for a Better World”. • Aggressive growth in consumer electronic retail points of sale (Brick & Mortar & Online) across USA: • Best Buy Expansion 1 to 238 Stores – Aug 17 • Brookstone Expansion 42 to 210 Stores – Sept 17 • Europe & Middle East retail – Major retailers Oct 17 • Commenced Hearing Health channel diversification in Australia & Europe - Bloom • Nuheara is well positioned in retail for boost in Q4 sales: • Holiday season – largest consumer retail spending quarter • New marketing content and advertising initiatives to support sales
13 New Marketing Initiatives Multiple Digital Campaigns with new content 18M DRTV – New Infomercial to run on US cable (Stayed tuned!)
15 THANK YOU Shareholders can order IQbuds™ online www.nuheara.com use discount code Shareholder50 and save AUD$50 per set.
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