Web of Science Author Connect (WoSAC) Emma Dennis Relationship - PowerPoint PPT Presentation

Email Marketing - Promoting your Journal Web of Science Author Connect (WoSAC) Emma Dennis Relationship Manager Publishing and Associations emma.dennis@clarivate.com

“In [an] era of fragmentation and social media, WoSAC and traditional events are still the most helpful methods to promote academic journals.” --Jiu-li Wang, Editorial Manager, Chinese Physics B

Wha hat is t is Web of b of Scienc Science e Aut utho hor r Con Conne nect ct ? ? Database of active, scientific authors indexed in Web of Science – 2,198,600 email addresses 976,000 postal addresses Coverage: • Science Citation Index Expanded • Social Sciences Index • Arts and Humanities Index • Book Citation Index • Emerging Sources Citation Index • Biosis

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6 How Web of Science Author Connect Can Support Your Journal(s) Journal Inform on New Subscriptions / Titles Book Sales Trade Promote Offers / Show/Annual increase APCs Meeting Registrants Drive Target new Call for Authors, Website Manuscripts, Editors, Board Abstracts Members Traffic 6

7 How Web of Science author connect can support your institution Promote your Promote Academic university brand Results internationally Inform of Change in Recruitment Global Rankings Personnel Drive Brand International Announce New Academic Funding / Conference Reputation Partnerships Registration 7

FOR 50 YEARS CLARIVATE ANALYTICS HAS CAREFULLY EVALUATED JOURNALS FOR POTENTIAL INCLUSION IN THE DATABASE

9 Keywords are searched in these fields: 1) Article Title 2) Author supplied Keywords 3) Keywords Plus 4) Author supplied Abstract

10 Ho How wil w will l usin using g Wosa osac en ensu sure e I t I tar arge get th t the e righ ri ght t pe peop ople le inde indexed ed in W in Web of b of S Scien cience ce? ? Limit by Keywords Cited Journals Publication Year Aims of Scopes Limit by Country or JCR Subject Journal Region Categories Journal Title Domain names Highly cited author

Campaign results report Delivered Opens Clicks Details for clicks * Author names and contact information will not be provided

New to email marketing? We can help o Reach the world’s leading researchers from most trusted research database o Permissions are checked – no issues on data privacy o Experienced Clarivate team available to: Create email template Advise on search selection Deploy emails on your behalf o Tracking and Reporting to evaluate performance of campaigns o One to one consultations on optimising your campaigns o New customer campaign price bundles availalble

Thank You! “10 ways to improve your email marketing metrics” on Clarivate’s State of Innovation website emma.dennis@clarivate.com