Using Personality to Power Better Choices In Jobs, Careers, and Education Moderator: Bruce Stephen - Monster Government Solutions Panelists: Dr. Lynn Friedman Dan Sines - Co-Founder, Traitify
Introduction Dan Sines Co-Founder / Director of Partner Relationships Traitify Dan is Co-Founder and Director of Partner Relationships at Traitify. Traitify is most known for their Personality API, and Woofound, a visual personality assessment that gives people insight into their personality and the career direction that is best suited for them.
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Moderator Bruce Stephen Monster Government Solutions Bruce is the Director of Real-Time Labor Intelligence Market Research for Monster Government Solutions. Since 2014, he has spearheaded a partnership between Traitify and Monster Government Solutions to expand opportunities in postsecondary education and workforce development for the Woofound visual personality assessment.
Agenda • Introduction • Dr. Lynn Friedman - Overview of Assessment Types • Dan Sines - Woofound Demo • Bruce Stephen - WIB Experiences with Woofound Assessment • Q & A
Presenter Dr. Lynn Friedman Psychologist / Psychoanalyst / Master Career Counselor (MCC) Dr. Friedman is a Clinical Psychologist, Psychoanalyst and Master Career Counselor (MCC) in full-time, private practice in Chevy Chase, MD. She specializes in work-life (career) and relationship concerns. An experienced psychologist and psychoanalyst, Dr. Lynn Friedman is on the faculty of Johns Hopkins University, where she teaches psychodynamic (psychoanalytic) theory and therapy, building a successful practice, career counseling and organizational consultation. She is on the psychology advisory board at Traitify.
Career Assessments for Workforce Investment Boards (WIBs) • Leading Types of Career Assessments • Bene fi ts that WIBs obtain from using Career Assessments •Young Adults •Older Adults • Bene fi ts that Jobseekers derive from using Career Assessments • The Role that Personality Assessments can play in Job Searches
Overview of Assessment Types Leading Career Assessments • Strong Interest Inventory • SDS - Self-directed Search • What Color is Your Parachute? • Myers-Briggs Type Indicator • Psychoanalytically-informed, • Career Ability Placement Survey • career assessment • Woofound • Clinical Interview • Wishcraft by Barbara Sher
Overview of Assessment Types Strong Interest Inventory • Helps you to identify your interests • You answer questions about what you like and don’t like. • Test results suggest possible occupations and interest areas • It also gives you a list of 6 broad areas in which your interests lie: • social (helping, instructing) • investigative (researching, analyzing) • conventional (accounting, processing data) • artistic (creating or enjoying art) • enterprising (selling, managing) • realistic (building, repairing).
Overview of Assessment Types Self-directed Search (SDS) Similar in scope to the Strong but shorter and quicker, the SDS is another popular tool that measures your interests and points you toward -- or away from -- the six areas in the Strong Interest Inventory.
Overview of Assessment Types Myers-Briggs Type Indicator (MBTI) •MBTI is an attempt to describe variations in healthy personalities. •Whether you are shy or extroverted •Whether you sense or intuit things •Whether you are dominated by your thoughts or your feelings •Whether you tend to judge or perceive •This information can be useful in helping you to fi gure out what kinds of setting would be a good match for your personality
Overview of Assessment Types Career Ability Placement Survey (CAPS) • Timed Assessment • There are right and wrong answers • You answers questions in 8 areas (e.g. verbal reasoning, mechanical reasoning, spatial relations, and language usage.) • It purports to give you a good idea of where your natural abilities lie
Overview of Assessment Types Woofound • Online Visual Personality Assessment • “Blend” Created From Strongest Career and Personality Types • 5 - 10 Minutes to Complete • Interactive
Overview of Assessment Types Wishcraft by Barbara Sher • Contains exercises to help people clarify their dream jobs • Provides strategies for converting your interests into careers possibilities • Provides strategies for converting career possibilities into job search steps
Overview of Assessment Types What Color is Your Parachute by Richard Bolles • One of the top-selling books of all-time • This helps people to identify career goals and job search strategies by completing a series of exercises and tasks • Can be used with individuals and groups
Overview of Assessment Types Psychoanalytically-informed, career assessment • I developed this model of career assessment • It’s designed to help people who are unable to follow through with other kinds of assessment and coaching approaches • This entails a complete psychological assessment with a focus on career as a “presenting problem” • Ideally completed by a psychoanalyst, but any counselor should think about the role of the unconscious
Overview of Assessment Types Personal Career Interview • The most important assessment too - there is no substitute! • Without this clients feel that we really have no basis for understanding or thinking about them • A general caveat in psychology - you can never make any assessment without: • Multiple tests • A Personal Career Interview will provide context
Overview of Assessment Types Bene fi ts for WIBs • Assessment tools lend credibility to your recommendations – they provide a context for the clinical interview • They allow you to get started with clients who know very little about themselves • Books & Interviews help people to take ownership and responsibility over their career search • They allow you to collect data in the aggregate about all of your clients – so, you can learn more about who you serve and you can identify and re fi ne the best ways to serve them
Overview of Assessment Types Bene fi ts to Job Seekers • Assessments and interviews help job seekers to learn about who they are • Their strengths and weaknesses • Their talents and limitations • They help them clarify their goals and to identify a plan for pursuing them • Help employers understand know who they are and what kind of job they seek • Identifying career goals that are compatible with their personalities • Identifying jobs they will likely enjoy • Identifying e ff ective job seeking strategies
Overview of Assessment Types Role of Career Assessments in Job Searches • Helps the counselor to have a handle on the individual’s strengths and limitations • Helps the individual to develop a coherent narrative about the kind of skills they o ff er and how they can serve the organization
Woofound by Traitify
Visual Personality Assessment
Instant Personality Results
Personalized Career Recommendations
Relevant Career Information
View Local Available Jobs
WIB Experiences with Woofound Assessment
WIBs Experience with Woofound Improving the Intake Experience “Fun and easy! Great customer service moment. Fast, quick, easy, and positive experience.” “People who take Woofound wont leave us…since the assessment was so easy.”
WIBs Experience with Woofound Visual approach fi ts a range of job seekers “Helps people of all ages. Youth to Adults. Specialized populations. Low skills to high skills.” “Limited skills required.”
WIBs Experience with Woofound Growing Interest as Assessment for Youth • In Workshops • Posted on WIB website • In one-on-one meetings with job seekers
WIBs Experience with Woofound Woofound for WIOA Job Pro fi le Talent Pro fi le • Consider as innovative, intake tool to use across all programs • Particularly appropriate for greater focus on serving disconnected youth • Enhances ability to engage business with expanded seeker pro fi les • Creates opportunity to pro fi le jobs for employers and create improved talent matching
WIBs Experience with Woofound Summary: Woofound in Workforce Development • New tool to most WIBS • Engaging new experience to the intake process • Focal point of workshops or one-on-one session with seekers • Visual approach works will with a range of job seekers: youth, ESL, older • Creates additional content for seeker self-marketing • Helps WIBs enhance seeker pro fi les to employers • Aggregate data to better understand base of job seekers
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