The The Fiscal Fiscal Im Impact pact $21.2 Billion Economic - PDF document

2/8/2019 Planning f Planning for the Best & r the Best & Preparing f Preparing for the W r the Worst Duane Duane P Parris rrish Director Direct or Sout South Car Caroli lina Depar Department of P of Parks, s, R Recre creation on & & Tour uris ism The The Fiscal Fiscal Im Impact pact $21.2 Billion Economic Impact of of $15.3 Billion Total Visitor Spending 1 in 10 Jobs To Tourism $1.6 Billion State & Local Taxes in in South Carolina South Car lina 1

2/8/2019 • 2014 Ice Storm Major Major • 2015 Floods • Hurricane Matthew Natura Natural l • Pinnacle Mountain Fire Disast Disasters ers • Hurricane Irma • Hurricane Florence The The Ph Physical ysical Im Impact pact on on Destinations Destinations 2

2/8/2019 JH1 Hurricanes: Hurricanes: The The Perennial rennial Threat Threat News Media Ne ws Media Co Coverage ge & Visit Visitor Re Response 3

Slide 5 JH1 Justin Hancock, 1/11/2019

2/8/2019 Hurricane Joaquin Hurricane Matthew 2015 Floods The The $35 Million $74 Million Lost Visitor Spending Lost Visitor Spending Fiscal Fiscal Impact Im pact on on Hurricane Irma Hurricane Florence To Tourism $95 Million $117 Million Lost Visitor Spending Lost Visitor Spending JH1 20 2018 Visit sitor P r Percept eptions ons Study Study Resu sult lts The The 79% said South Carolina was hit by a hurricane in • 2018, Re Residual 41% think that South Carolina gets hit by hurricanes • on on “very frequently” or “frequently” Among those aware of the 2018 South Carolina To Tourism • hurricane (Florence), 87% think that the damage was at least “pretty bad” 73% think that the hurricane reduced the availability • of South Carolina beaches 4

Slide 8 JH1 Justin Hancock, 1/11/2019

2/8/2019 Making Making the the Event V isitor Call Call Inte grity Safety A Case Study Case Study in in Po Post-Disaster Ev Event ent Management Management 5

2/8/2019 Atala alaya Arts & Craf s & Crafts ts Festiv stival al 9 Uncer Un certainty ainty Af After the the St Storm orm 6

2/8/2019 Ne News Media ws Media Influence Influence on on Ar Artists & tists & Consumers Consumers Ne News Media ws Media Influence Influence on on Ar Artists & tists & Consumers Consumers 7

2/8/2019 Logistical Logistical Considerations: Considerations: Inf Informat rmation ion Re Resources Logistical Logistical Considerations: Considerations: Ac Access cess 8

2/8/2019 Ar Artist tist Outre Outreach ch Pro-a Pr o-activ tive Consumer Consumer Outre Outreach ch 9

2/8/2019 Pr Pro-a o-activ tive Consumer Consumer Outre Outreach ch The The Re Results 10

2/8/2019 The The Re Results Considerations Considerations Always Alw ys conside consider fo for the shor the short and t and Event Planning Ev ent Planning long-term ef long-t erm effects cts and and on y on your e ur event’ ent’s s Management Management reputation. reputation. 11

2/8/2019 Considerations Considerations Consult with your Consult with y ur fo for local EMD or Law local EMD or La w Ev Event Planning ent Planning Enf Enforcement ent and and Agency Ag Management Management Considerations Considerations In addition t In addition to sit site e fo for conditions, conditions, Ev Event Planning ent Planning also consider also consider and and access access Management Management 12

2/8/2019 Considerations Considerations Re Reach o out to to fo for Vendors a Ve and Ev Event Planning ent Planning Sponsors Sponsors and and Directly Directly Management Management Considerations Considerations If applicab If applicable, le, fo for decide y decide your ur Ev Event Planning ent Planning refund policy in refund policy in and and adv advance nce Management Management 13

2/8/2019 Considerations Considerations Communicat Communicate e fo for with with visit visitors ors Ev Event Planning ent Planning freq frequently and uently and and and thr through a v ugh a varie riety y Management Management of platf of platforms rms Considerations Considerations fo for Anticipat Anticipate lo lower r Event Planning Ev ent Planning visit visitor v or volume lume and and Management Management 14

2/8/2019 Considerations Considerations If If you decide t u decide to for fo cancel, most will cancel, most will Event Planning Ev ent Planning not fault y not f ult you f u for r and and erring on erring on the side the side Management Management of public saf of public safety ty 15