Technology in Music Emily DeSantis One of the first programmable - PowerPoint PPT Presentation

Technology in Music Emily DeSantis

One of the first programmable synthesizers ● RCA initiated research project whose aim was to auto-generate pop ‘hits’ by analysing thousands of music recordings Paper-punch ● Re-use the formula and generate their own hit pop music input of the RCA Synthesizer ● Cutting the costs of recording sessions by automating arrangements and using electronically generated sounds rather than expensive (and unionised) orchestras ● Creating music straight from score to disc without error or re-takes Punch paper terminals of the RCA MkII

Modern Examples

“ Yes, the cereal box thing is true. It was like a little gimmicky music program that the cereal had in it—Nutri-Grain to be exact. It was one of those free giveaways. I was pretty young at the time and I thought it sounded pretty cool, so I got my dad to get the cereal for me. I took it home and installed it. And I thought it was really cool—the whole concept of how there was the drums on one track, the synth on another, and the bass on another. And if you joined them all together, it would make a full song. I’d never thought of music being laid like that. When I saw how it worked, I became really interested and started poking around. ” Sleepless HyperParadise Hyperreal Heater

“ It is kind of a snapshot of three years, ideas and influences joined together to make whatever the album is. We're exploring a lot of different territories and trying to figure out ways to push ourselves but capture who we are at the same time. ” “ We've always been How Did I Get Here trying to make My Friends Never Die soundscapes and cinematic music, but this is the first time I Say My Name think we fully embraced it, tried to Boy go all out, and create an entire album that's centered around those sounds. ”