Surveying patrons with Impact Survey A fast, easy way to gather feedback from the community 8/4/2017 ImpactSurvey.org
What is Impact Survey? A survey tool that helps libraries: • Gather information about how patrons use their library services • Analyze collected data to inform internal planning and benchmarking • Present findings to key stakeholders to advocate for technology services
Opportunity for All: How the American Public Benefits from Internet Access at U.S. Libraries http://impact.ischool.washington.edu/us-public-library-study.html
Research methods • Over 400 libraries assisted • Surveys – Telephone: 3,176 – Web: 44,881 • Case Studies – 4 libraries – 208 interviews Research Methods
People use public technology for a variety of important purposes Social connection 60% Education 42% Area of user activity Employment 40% Health and wellness 37% Government and legal 34% Community engagement 33% Managing finances 25% Entrepreneurship 7% Percent of all users
Simple setup to professional reports in just a few steps 1. Create an account 2. Install the survey link on the 3. Run the survey and library’s website invite the community to respond 4. Get results in customized reports the same day
Impact Survey Outcome Areas Civic Education Social Employment engagement inclusion Health eGovernment eCommerce Entrepreneurship
How do Impact Survey and Edge work together? -Create an action plan to deliver the right services -Find out how patrons are -Measure the change in Community using technology resources Needs Planning patron outcomes as a Assessment and what they get out of and result resource them. allocation -Gather information from the community about -Use advocacy tools to policy areas of strategic Advocacy communicate the value of public importance Support access to the community and gain support. -Use executive tools to show city managers that the library is accountable for results Advancing communities through high quality and sustainable digital inclusion resources impactsurvey.org libraryedge.org
Registration 1. At ImpactSurvey.org, click “Sign Up” 2. Using the drop down menus, select your state and then select your library. 3. Fill out the registration form with your personal information. 4. After you submit, someone from the Impact Survey team will approve your account. Impact Survey allows multiple users per library! Each staff member using Impact can have their own account.
Update organizational profile
Choose your survey
Choose fielding dates
Setting up a promotion plan
Survey links for your library website
Banner/button instructions
Web survey links
Survey dashboard
Survey reports and data set At the end of the survey period, you can download ready-to-share reports and a dataset for further analysis.
Chuck Wettergren Ramsey County (MN) Library
Thank you ImpactSurvey.org
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