Staging the Street Scene 00.00. 2017 11.2018
GH+A at a glance Founded in 1985, we are an international retail design fjrm which specializes in creating vital & engaging retail environments Stafg 80 CN Offjce Montreal, QC U.S. Offjce Detroit. MI
we create retail environments
How did we get here?
We are living and working in the Sky.
We are living and working in the Sky. Earth Level grounds us in the surrounding community.
We are living and working in the Sky. Earth Level grounds us in the surrounding community. Shared Street Level experiences activate neighbourhoods and defjne our Toronto lifestyle...
Build to Fit vs. Fit to Build Developer’s Team Architectural Team Two Prime Players 9
Developer’s Vision D • Identify Retail Market Opportunities • Retail Leasing/Tenant Program • Introduce non-retail Uses • Defjne Retail Vision for Architect • Set Commercial Spatial Requirements 10
Developers Identify Retail Market Opportunities D 11
Developers Retail Leasing/Tenant Program D Hotel Salon Café Retail Barber Fashion WeWork 12
Developers Introduce non-retail Uses D Dental & Medical Clinics Beauty Salon Daycare Fitness 13
Developers Define Retail Vision for Architect D High Retail Expression Integrated into Base Building Level of Tenant Brand Expression 14
Developers Set Commercial Spatial Requirements D • Types of Commerce • • Number of Units • One versus Two Storey • Storefrontage Plan • • Height Clearance • • Column Grid • • Shipping & Receiving 15
Architect’s Vision A • The First 25 feet • Anticipate Evolution and Change to Tenancy • Integrate Tenant Brand expression • Promote Tenant Brand Expression 16
Architects The First 25 feet A Typical Elevation 17
Architects The First 25 feet A Eye Level Typical Elevation Human Scale 18
Architects The First 25 feet A Eye Level Typical Elevation Human Scale The Actual Experience 19
Architects Anticipate Evolution and Change to Tenancy A 20
Architects Integrate Tenant Brand Expression A 21
Architects Integrate Tenant Brand Expression A Base Building Expression 22
Architects Integrate Tenant Brand Expression A Base Building Expression Retail Expression 23
Architects Integrate Tenant Brand Expression A Building Fenestration Grid Base Building Expression Retail Expression 24
Architects Promote Tenant Brand Expression A 25
Architects Promote Tenant Brand Expression A 26
Architects Promote Tenant Brand Expression A 27
Architects Promote Tenant Brand Expression A 28
Case Study Downtown Markham Context 29
Case Study Downtown Markham 30
Case Study Downtown Markham 31
Case Study Downtown Markham 32
Case Study Downtown Markham 33
Case Study Downtown Markham 34
Case Study Downtown Markham 35
Case Study Downtown Markham 36
Case Study Downtown Markham 37
...we are here.
Recommend
More recommend