Social Innovation for the Generation Education as a Catalyst for Change in the 21st Century Lee Sharma, Simply Do Ideas & John Barker, Cardiff Metropolitan University @startuplee @johnbarker35 @simplydoideas @CardiffMetCSM #ieec2019
ABOUT US | A PROBLEM SHARED… Simply Do Ideas is a ch sed innovation platform. challen allenge-ba base Use cases range from early-stage startup idea support in education to innovation marketplaces for global corporates. Also, deliver collaborative, social impact innovation projects including VIP, CELTIC and women in STEM. Worked with over 80 organisations across academia, engineering, healthcare, financial services and government.
SOCIAL INNOVATION FOR THE NETFLIX GENERATION 1. The Opportunity: Delivering innovation for good by connecting students with local and social challenges 2. The Barriers: The blockers to industry- education social innovation 3. The Pilot: Valleys Innovation Project (VIP) process of collaborative, challenge-based innovation 4. Get Innovative! Solving a social innovation live challenge (typically faced by students)
The Innovation Opportunity Blockchain Cloud Technology AR & VR IoT Big Data ...the list goes on! INNOVATION is cool
INNOVATION is risky
“An entrepreneur is someone who jumps off a cliff and builds a plane on the way down.” - Reid Hoffman, Co-Founder, LinkedIn Typical Innovators??
The world is changing… BABY STEPS OF FAITH LEAP OF FAITH …so we have to more innovative at an individual, organisational and community level 2. INCREMENTAL 1. DISRUPTIVE INNOVATORS INNOVATORS High Level of Confidence Low-Medium Level of Confidence Risk Lover Risk Avoider
First Class Flight...to South Wales
SOCIAL INNOVATION in South Wales Valleys Area of Significant, Historical Economic Deprivation SOMETHING DIFFERENT NEEDED! 1. Innovation: Unlock the potential for innovation in the Valleys (startups, businesses, public services) ▪ But what is ‘innovation’? This isn’t for us! 2. Skills: Unlock employability and entrepreneurial capabilities of young people ▪ But real-world experience is hard to get with local employers! 3. Jobs: Unlock attractive, local work opportunities to drive economic growth (e.g. digital) ▪ But recruitment is risky and I don’t have time!
THE SKILLS OPPORTUNITY A new way “NETFLIX” GENERATION Z (Typically up to 22 years old) ? 1. Socially-minded, problem solvers 2. Enjoy on-demand, bite-sized experiences 3. First ever digital natives 4. Recognise value of work and money They have time, energy and talent! George Beal, Differences Between Gen Z and Millennials, 2016
https://www.youtube.com/watch?v=OonRON8w_aI
The Valleys Innovation Project On-Demand Innovation Through Digital Collaboration Local Organisations Students in HE & FE Social Challenges NEED ON-DEMAND SOLUTIONS HAVE KNOWLEDGE / SKILLS / IDEAS Education NEED SKILLS NEED EXPERIENCE POTENTIAL EMPLOYER? POTENTIAL EMPLOYEE?
Project Summary 5 x Educational Partners 10 x Industry Partners 1,080 Potential Creators 195 Ideas Created 4 x Industry Challenges Sales Marketing Marketing Marketing 22 Ideas 31 Ideas 70 Ideas 72 Ideas
Gongs for Good Accelerated Social Innovation Challenge VIDEO HERE
Red Dragon Manufacturing Ltd (RDM) is an award winning social enterprise manufacturing world class textile products New Product! “RoofCoatBag” - Rainproof - Slashproof - Fireproof - Moisture wicking - Thermal protection (minus temperatures) @roofcoatbag | www.roofcoatbag.wales
Red Dragon Manufacturing Ltd (RDM) is an award Social Innovation Team Challenge winning social ….should you choose to accept it enterprise manufacturing world class textile products 1. What is your proposed new use for “ RoofCoatBag” ? 2. What problem does it solve and who for? 3. 2 x Groups act this out as part of a 60-second TV or radio advert 4. Pitch for the applause! Oscars up for grabs! New Product! “RoofCoatBag” - Rainproof - Slashproof <PITCH OFF STARTS 15:30> - Fireproof - Moisture wicking - Thermal protection @simplydoideas @roofcoatbag | www.roofcoatbag.wales
Social Innovation for the Netflix Generation Our Learning 1. PROPOSE A 2. COLLABORATE & 3. SHORTLIST 4. IMPLEMENT CHALLENGE SOLVE SOLUTIONS SOLUTION SUPPORTING CHALLENGE ENGAGEMENT ROLE BY VARIED INVOLVEMENT FROM CLEAR FOLLOW-ON JOURNEY CREATION PROCESS ACADEMIC PARTNERS INDUSTRY PARTNERS INTO PLACEMENTS, ETC Se Set challenge theme – i. i.e. Ac Academic staff need easy to use Ed Educational staff can pick best Work more closely with Wo marketing. Tools such as ma resourc re rces (ideally online ‘plug 3-5 5 ideas using g the platfor orm. educat edu cational al staf aff to under derstan and d Challenge Ca Ch Canvas an and d pl play ay’) Creates stronger employer Cr wider offer (e.g. placements wi engag en agem emen ent appr appren entices ceships ps, trai aining)
Social Innovation for the Netflix Generation Education as a Catalyst for Change in the 21st Century Lee Sharma, Simply Do Ideas & John Barker, Cardiff Metropolitan University @startuplee @johnbarker35 @simplydoideas @CardiffMetCSM #ieec2019
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