Social Innovation for a sustainable and inclusive urban development WG Smart Social Inclusion meeting Osmangazi 13 March 2015 Lucia Scopelliti - Economic Development and Smart City Department, City of Milan
Smart city and Social Innovation The City of Milan has chosen to promote social innovation as one of the aspects of smart city. From “Milano Smart city” guidelines: “The underlying vision is therefore one in which a smart city not only cultivates its technological component, but also combines: economic development and social inclusion, innovation and training, research and participation and, at the same time, acquires all the tools necessary to provide the strategic framework, the internal coordination and the synergy, bringing together the different players”. In Italy, the concept of social innovation and smart city has already been approached in occasion of the calls from proposals from MIUR (Italian Ministry of University and Research) in 2012, and in 2013 in occasion of the Regional call “Smart cities and communities” (funded through structural funds). We do not want to limit the debate about smart city only to the technological aspect - but think as to how innovation in cities can contribute to the development of new methods for solving socially relevant problems. The Smart cities are therefore those cities which create the conditions of governance that produce social innovation.
Enterprises and Social Innovation Essen3al elements for an entrepreneurial idea of social innova3on are: • – Sustainability � this sector has the potential of a productive sector, and represents an element of development for the city; – Outcome � SOCIAL IMPACT (social value and social improvements, ...) to be “framed” according to the needs and vocations of the city. The issue is no longer the distinction between for-profit and non-profit • organizations, but the debate is about the “social ingredient” that generates competitiveness. Categories: Innovative start-ups with a social vocation, social enterprises, social • cooperatives, corporations that have a social impact, ...
The initiatives fostered by the City of Milan On July 18, 2013 a day conference entitled “ Opening to Social Innovation: ideas and strategies for Milan Smart City" was held to promote a dialogue and confrontation with Institutions, Associations, Foundations and Companies, on how the City could intervene to facilitate a common approach to social innovation. This was the start of a dedicated line of intervention on social innovation as part of the smart actions: - OFFERING PLACES WHERE TO PRODUCE SOCIAL INNOVATION: incubation and start- up, tutoring, co-working facilities, workshops and opportunities for involvement open to local realities; - OFFERING LOANS : calls for proposals, aimed at selecting business projects.
The initiatives fostered by the City of Milan supporting young companies Welcome Talent Business € 400.000 8 international start ups; Fare impresa digitale about € 5 mln, of which € 2 mln allocated by City of Milan; Speed Mi Up for service enterprises : 11 start ups and 10 young professionals, for an overall budget of more than € 500.000; Start more than € 5 mln together with the Chamber of Commerce and Regione Lombardia; Alimenta 2 Talent more than € 400.000, 5 enterprises started; Risorse in periferia and Tira su la cler more than € 1.5 Mln, 14 enterprises, including renovation costs; Agevola credito € 1.4 Mln guarantee fund with Chamber of Commerce.
The network of enterprise incubators/accelerators of the City of Milan � PoliHUB, Start-Up District & Incubator. €985,000 and more than 35 � Enterprises � Speed Mi Up with Chamber of Commerce and Bocconi University � FABRIQ, Incubator for social innovation opened in Quarto Oggiaro � The Incubator/Accelerator for Smart City, near the city centre, with a � contribution from the Municipality (€ 500,000) and from the Ministry for Economic � Development (€ 5.000.000) � PTP Parco Tecnologico Padano – Lodi, for digital tech enterprises � Incubator Ex Ansaldo for creative enterprises, (€ 1.8 mln) � Incubator Impresa Ristretta , dedicated to enterprises founded in prisons � Incubator/Accelerator Via d’Azeglio for makers and self-producers The creation of business incubators in the city’s outskirts is meant to implement active labour market policies, as a measure to support the economic development of the most deprived areas.
FabriQ is a Social Innovation incubator with a strong public commitment Communicate the engagement of the Major and the Local Administration towards the • challenges of social innovation Relaunch the Quarto Oggiaro Area • Give birth to new enterprises • Produce a social impact on the Milan Metropolitan Area • Create employment and foster self employability •
FabriQ, a place for social innovation Quarto Oggiaro
FabriQ, a place for social innovation Quarto Oggiaro More and more places dedicated to “innovation ” ( both effective or expected ) , such as coworking, FabLabs and incubators that are multiplying in the city , are determining the transformation of many neighborhoods . That’s why we link social innovation and urban innovation . The space plays a role in structuring social and economic processes . It helps to reproduce the contemporary urban reality with interesting effects in the field of public policy.
FabriQ, a place for social innovation The area of Quarto Oggiaro is a target area for the Administration, as it is characterized by a high rate of unemployment (youth unemployment is around 70%) and many social issues. This fact has determined its selection for the development of different projects: -European Project My Neighbourhood for Milan smart city: scalable and sustainable service models -Agreement with Condé Nast to donate part of the earnings of the Vogue Fashion Night to the regeneration of an area within the neighbourhood - Call “Tira su la cler”, for the allocation of space and to facilitate business activities - Casa delle Associazioni, facilitates meetings between organizations and citizens and provides space and services to the neighborhood associations
FabriQ, a place for social innovation 1 • What is FabriQ • What does FabriQ do FabriQ is the first space of the Municipality of Milan specifically dedicated to promoting social innovation. FabriQ is a business incubator for the transformation of ideas into concrete projects. The incubator in the north west of the city is the concrete result of the work produced through funds of the European project Urban II and is intended to host young entrepreneurial start-ups whose activities have a social impact. An area of 700 square meters where 15 social start-ups will be incubated until the end of 2015.
FabriQ, a place for social innovation • What is FabriQ • What does FabriQ do The management of FabriQ was assigned through a public call to a joint venture: • Brodolini Foundation is a European • The Impact Hubs are a global network think tank that proposes and evaluates of people, places and programs that social policies at all levels of inspire, connect and catalyze social governance. impact. • Diversity, gender, social inclusion, • In part laboratories of innovation, employment, urban development, well- coworking spaces and meeting spaces. being. www.fondazionebrodolini.it www.impacthub.net
FabriQ operates along three axes: Incubation and acceleration Entrepreneurship training Active local involvement SOCIAL IMPACT
FabriQ provides five main services 1 - Incubation 2 - Training 3 – Inspiring events 4 – Coworking and networking 5 – Local community involvement
Incubation is a 9 months intensive programme A dedicated tutor for each team • Training on a wide range of topics • Business clinic : a one to one consulting service with experts • Meeting with investors • Full membership to the Impact Hub Milan, including: • – access to Hubnet: the local and world wide Impact Hub community – Free access to a rich programme of events, training, conferences Networking events : on a 2 month basis • Communication support through our press offices, social media • and web Support to take part in start-up calls for projects, contests, • competitions
A selected group of highly experienced professionals is supporting FabriQ itself and will tutor the selected teams. Some examples: Head of Strategic Planning and Marketing at Banca Generali • Senior Associate of Bird & Bird • More than 20 years of experience in professional services, developed in • KPMG, The Boston Consulting Group. Partner at McKinsey&Company Director at Ernst&Young • Head of the Diversified Companies Direction in the Fondiaria-Sai Group • Director at Mediobanca • All the tutors and trainers will become members of the FabriQ Community
A wide range of training topics is included in the programme The incubation programme includes a wide range of lectures and workshops on: Social innovation – Theory of change – Social enterprise and social – Impact monitoring and – entrepreneurship evaluation Business planning – Strategic analysis – Business modelling and – Project management – business model canvas – Intellectual property and Legal and taxation patenting – Marketing and communication – Creativity and design – Lean startup thinking – Pitching – Leadership – – Fundraising and crowdfunding
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