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Seward Park Mixed-Use Development Project CB 3 Land Use, Zoning, - PowerPoint PPT Presentation

Seward Park Mixed-Use Development Project CB 3 Land Use, Zoning, Public & Private Housing Committee Meeting March 8, 2012 Site Map 2 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION Project Opportunities Project will fill a gap in the


  1. Seward Park Mixed-Use Development Project CB 3 Land Use, Zoning, Public & Private Housing Committee Meeting March 8, 2012

  2. Site Map 2 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  3. Project Opportunities  Project will fill a gap in the urban fabric that has persisted for 45 years.  Community Guidelines and Urban Design Principles passed in 2011 reflect collaboration from a wide variety of stakeholders.  Project could bring 1.65 million square feet of mixed-use development to the Lower East Side. 3 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  4. Project Goals  Create a thriving, financially viable, mixed-use development  Provide affordable and market-rate housing units, retail and other commercial uses, and neighborhood amenities  Knit these sites back into the larger, vibrant Lower East Side neighborhood 4 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  5. Project Timeline Draft and Final EIS CB3 Urban Spring – Fall 2012 Preparation CB3 Guidelines Design for EIS and Process Discussions ULURP Fall 2011 – 2008 – 2011 Winter – Begin RFP Winter 2012 Summer 2011 ULURP Process Spring – Fall 2012 Winter 2013 MILESTONES Jan 2011 June 2011 Fall 2011 March 2012 CB3 Guidelines Urban Design Draft Scope Draft EIS and Certification passed Principles of Work passed for EIS of ULURP Application 5 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  6. Overview of Public Review Process Start of ULURP Certification of Release of Draft Environmental Impact ULURP Statement Application Community Borough City Planning City Council Board 3 President Commission 50 days 60 days 30 days 60 days ULURP Completion Begin RFP Process 6 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  7. Overview of Project Description  Mixed-Use Character  Mixed-Income Housing Excerpts from Community  New Commercial Development Board 3 Guidelines and  Civic Uses Urban Design Principles  shown in blue italics on Retail Diversity each slide  Street Life  Essex Street Market  Open Space  Parking  Urban Design 7 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  8. Project Will Be Mixed-Use and Mixed-Income Mixed-Use Character “The mixed-use, mixed- income character of the • Ratio of Residential to Commercial would be 60/40 neighborhood must be reflected in the • Community Facilities would also be encouraged development plan for the sites.” 8 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  9. Project Will Be Mixed-Use and Mixed-Income “At least 800 and preferably Mixed-Income Housing more than 1,000 housing • 900 units of housing, of which 50% would be units must be provided…” affordable ~50% at market-rate, ~10% for middle-income households • 20% Low-income (HHs), ~10% for moderate- income HHs, ~20% for low- • 10% Moderate-income income HHs, and ~10% for • 10% Middle-income low-income seniors • 10% Seniors • Allows for ownership, rental and other types of housing 9 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  10. Project Will Allow Variety of Commercial & Civic Uses “Non-retail, commercial New Commercial Development development—including • Range of possible uses, including office, movie office, hotel and/or a theater, hotel, grocery store, and a variety of retail movie theater—shall be provided.” • Potential for a fully commercial building (i.e., office) on Sites 2 and/or 3 • HireNYC Program for new permanent jobs • Entrepreneurship opportunities in expanded Essex Street Market “The site development Civic Uses must include community, • Project allows for variety of community facilities cultural and/or (i.e., medical center, day care, non-commercial art institutional (‘civic’) uses and amenities that galleries) benefit residents of all ages.” 10 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  11. Opportunity for Essex Street Market to Grow as Community Amenity “…if the Market is to be relocated, it must remain public and be moved to a superior site on a major street to accommodate a larger market with more goods and services.” Essex Street Market • A new, expanded facility on Site 2 would: • House a variety of vendors, products, price points and stall sizes • Provide vendors in the existing market with first opportunity to relocate into an updated, more energy efficient facility • Create new entrepreneurship opportunities for additional vendors • Better integrate the market into the public realm • If a new market facility is built on Site 2, the existing facility on Site 9 would not be closed until the new facility is ready for occupancy 11 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  12. Project Will Create Retail Diversity “The sites along Retail Diversity Delancey Street and To encourage a strong and varied retail mix, serve a range Grand Street should be of shopping needs, and support the viability of the retail rezoned to include a uses: commercial overlay.” • A commercial overlay will be placed on Sites 3-6 “Retail should be • Dynamic storefronts and diversity of store sizes, maximized in street- services and products will be encouraged level building frontages along major streets” • ULURP allows for larger retail uses such as department stores and restaurants, as well as smaller specialized uses such as jewelry-making and custom printing 12 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  13. Project Will Create Vibrant Street Life Street Life “The site area’s • To provide active street life, ULURP includes design should be done so as to urban design requirements for windows on the maximize street life.” ground floor. • Consistent street walls, widened sidewalks, and street trees will all be incorporated into the project. • Loading zones/curb cuts will be located on smaller side streets to allow for Delancey, Essex and Broome Streets to become active, retail corridors. 13 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  14. Open Space Will Be An Integral Part of the Project Open Space “Public open space of not less than 10,000 SF should be • 10,000 SF public open space on Broome St (Site 5) provided on the north side of • A process will be established to incorporate Site 5 or the south side of community input into the design of the open Sites 2, 3 or 4.” space after ULURP. Illustrative Rendering: View along Broome from Clinton, looking west 14 towards Essex Street NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  15. Parking Will Continue to Be Amenity but Move Underground “The development Parking should include  Permits for public parking garages allowed for 4 sites approximately the same amount of public (Sites 2 – 5) parking as currently  Proposed permits allow for only underground parking. exists for cars”  Maximum number of spaces for entire project is capped at 500 spaces. “All future parking lots on any of the sites should be underground.” 15 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  16. Urban Design – As of Right Density and Form Without the proposed ULURP actions, this is what could be built 16 Illustrative image for discussion purposes only NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  17. Urban Design Will Utilize Best of Neighborhood Contexts 55’ – 80’ typical 190’- 240’ typical 17 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  18. Urban Design Will Utilize Best of Neighborhood Contexts “The buildings should be contextual in design, taking into 14 – 24 Stories account the unique crossroads Setback towers of the two different urban design contexts presented by the area.” 8-10 Stories 11-14 Stories Mid-Rise massing Mid-Rise massing 6 – 8 Stories Street wall at major streets Larger Retail Second Level Local Retail Ground Level 18 Sketch for illustrative purpose only NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  19. Understanding the ULURP Application: Overview  Major ULURP actions include:  Large Scale General Development special permits  Rezoning to add commercial overlay  Public parking garage special permits  Disposition of sites  Mapping Application  Technical drawing set 19 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  20. Understanding the ULURP Application  Major ULURP actions include:  Large Scale General Development special permits  Rezoning to add commercial overlay  Public parking garage special permits  Disposition of sites  Mapping Application  Technical drawing set 20 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  21. Understanding the ULURP Application: LSGD Large Scale General Development (LSGD) special permit is a tool for accomplishing the recommendations in the CB3 urban design principles Two Large Scale special permits related to: (1) Bulk waivers (2) Use waivers 21 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

  22. Understanding the ULURP Application: LSGD  LSGD special permit provides the ability to:  Redistribute a limited amount of bulk in targeted locations to achieve a better site plan.  Total floor area permitted across all sites does not change.  Limit heights to conform to CB3 urban design principles  Sites 2 and 4: Up to 260-285 feet (~24 stories) on Delancey, Clinton and/or Essex Streets  Sites 1, 3, 5 & 6: Up to 160 feet (~14 stories)  Allow for some flexibility in tower orientation 22 NEW YORK CITY ECONOMIC DEVELOPMENT CORPORATION

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