Polishing Your Presentation Skills Presented by the City of - PDF document

Polishing Your Presentation Skills 5/6/20 Polishing Your Presentation Skills Presented by the City of Georgetown May 6, 2020 ALYSIA A. COOK, IOM, PCED OPPORTUNITY STRATEGIES LLC Presentation Skills u How many of you have had the stage fright where you’ve felt paralyzed and couldn’t find the right words? u How many of you have had the sensation on stage of “YES, I NAILED IT!”? u What causes these reactions? OpportunityStrategies.com 1

Polishing Your Presentation Skills 5/6/20 What we will cover today u Effectively discuss what your business does u How to create an “elevator speech” u Prepare your message u Deliver your message with clarity and confidence u Overcoming nervousness and anxiety u Storytelling u Crafting calls to action u Presenting online from home “So...what do you do?” Try to ask the other person first 1. Ask questions to learn more 2. Use that information to frame your answer 3. Say what you do in “elevator speech” format 4. Ask something of them relating to your business 5. Ask to exchange information 6. Connect on LinkedIn within 24 hours 7. Lagniappe: Handwritten note 8. OpportunityStrategies.com 2

Polishing Your Presentation Skills 5/6/20 Elevator Speech/Pitch u Short description of your company or product or service that explains the concept in a way that others understand it in about the time it takes a ride up a few floors of an elevator. u 15-30 seconds u Compelling u Arouse curiosity u Share skills/expertise u Speak clearly & articulately u Smile u Practice Elevator Speech/Pitch u Avoid: u Sounding arrogant/bragging u Sounding boring u Sounding memorized/programmed u Talking too quickly u Taking more than 60 seconds u Jargon or unfamiliar terms u Sharing anything you don’t like OpportunityStrategies.com 3

Polishing Your Presentation Skills 5/6/20 Elevator Speech/Pitch “I help ( insert your customer ) ( action verb ) ( successful outcome ) by ( action/activity/service .)” u I help Downtowns, Chambers of Commerce, and Economic Organizations provide superior services to their businesses by delivering workshops, professional facilitation, and strategic planning services. Elevator Speech/Pitch Examples: u I help elderly women in assisted living facilities stay fit and healthy by teaching them exercises in group classes. u I help homeowners select the perfect roof for their home, their style, and their budget. u We help renters buy their very first home by providing personalized care that navigates them to just the right options while eliminating the intimidating and confusing parts. OpportunityStrategies.com 4

Polishing Your Presentation Skills 5/6/20 That Magic Thing u Is it charisma? u Is it attention? u What allows certain people to make you feel like you’re the only person in the room? Effective Presentations § Planning § Building § Delivering OpportunityStrategies.com 5

Polishing Your Presentation Skills 5/6/20 Effective Presentation Planning Four Questions to Ask: 1. What am I trying to accomplish? 2. Who really needs to attend? 3. What must I achieve with this? 4. What is the Call to Action (CTA)? Effective Presentation Planning Ø Essential Considerations Ø Listening Preferences Ø Room Setup Style Ø Mic/Podium/Screen OpportunityStrategies.com 6

Polishing Your Presentation Skills 5/6/20 Effective Online Presentation Planning Ø Webcam image quality Ø Microphone quality Ø Background view Ø Angle of camera Ø Screen sharing Ø Learn software capabilities Ø Test/practice Ø Background Noise/Distractions Effective Presentation Building u Slide tips: images, fonts, font sizes u Avoid Comic Sans u Flow/Transitions u Crafting content/Use numbers u Color considerations u “Feel” u Practice, Practice, Practice OpportunityStrategies.com 7

Polishing Your Presentation Skills 5/6/20 Creating Interaction u Ask the right questions u Brainstorming u Round Robin u Random u Physical Audience Interaction u Praise/Reward Good Behavior Effective Presentation Delivery u Overcoming u Ambulation/Gesturing Fear/Anxiety u Tone/Volume/Pace u Grand Openings u Delivering your Call to u Previewing Action u Look at audience u Reviewing u Storytelling u Closers u Understanding your u Evaluations Audience OpportunityStrategies.com 8

Polishing Your Presentation Skills 5/6/20 (My) Call to Action u Work on your Elevator Speech this week u Within 10 days use something in this presentation to improve your planning, building, or delivery u Contact me for free help if you have questions u I invite you to connect with me on LinkedIn or follow me on Twitter u Effectively discuss what your business does u How to create an “elevator speech” u Prepare your message u Deliver your message with clarity and confidence Recap u Overcoming nervousness and anxiety u Storytelling u Crafting calls to action u Presenting online from home OpportunityStrategies.com 9

Polishing Your Presentation Skills 5/6/20 Q&A/Connect with Me Alysia A. Cook, IOM, PCED Opportunity Strategies LLC @alysiacook Slides at www.OpportunityStrategies.com/Gtown alysia@opportunitystrategies.com OpportunityStrategies.com 512-963-2263 OpportunityStrategies.com 10