Kim Eng Securities ( Thailand) Public Company Limited Opportunity Day 24 th February, 2010 The Stock Exchange of Thailand
KEST’s History 1990 Nithipat Capital Co., Ltd established in October 1990 1996 Becomes Nithipat Capital and Securities Co., Ltd (NICS) 1998 Kim Eng Holdings Ltd. gains total control of NICS 2001 Kim Eng merges with Yuanta; acquires 77.73% of Yuanta (Thailand) Co., Ltd 2002 Kim Eng secures number 1 position in terms of brokerage market share 2003 - Launched online trading service, KETRADE Kim Eng listed on the SET – 3rd December 2003 - 2004 KEST is in MSCI Index and SET50 Index 2005 Received Derivatives Agent and Stock Borrowing and Lending licenses from the Ministry of Finance on 17 August and 26 December respectively 2006 Launched derivatives business on Thailand Futures Exchange (TFEX), with SET50 Index Futures “ Most Popular House 2006 ” at TFEX Best Awards 2006 Awarded Best Research House – Retail for 2 consecutive years 2007-2008 2009 Kim Eng maintained its premier position in term of top ranking brokerage market share for 8 consecutive years since 2002- 2009; and also number one of market share in derivatives from Jan - Dec 2009. 2
Organization Structure Board of Directors Underwriting Risk Management Committee Audit Committee Committee Management Client Credit Investment Committee Committee & ( IC) (MANCOM) Internal Audit & Risk Control Compliance General Risk Research Chief Executive Officer Management Chief Executive Officer (CEO – Retail Business (CEO) Development) CG Committee Chief Operating Officer Retail Sales (COO) & Dealing Investment Institutional Sales Banking Foreign Retail 1 Information and Derivatives Institutional Chief Fin. Officer Technology Local Retail 2 Business Corporate Institutional Accounting Development Legal E-Commerce Treasury/ Human Corporate Com. Cashiers Resources & Training Marketing Settlement/ Trainee Custodian General Services Operation Client Service 3
Board of Directors Honorary Chairperson ; Mrs. Gloria Lee Kim Yew The Board of Directors ; 1 Mr. Yuth Vorachattarn Chairman to the BOD & Audit Committee Member 2. Dr. Paiboon Sareewiwatthana Director & Chairman to the Audit Committee 3. Dr. Preecha Jarungidanan Director & Audit Committee Member 4. Mr. Ronald Anthony Ooi Thean Yat Director 5. Mr. Montree Sornpaisarn Director 6. Mr. Judd Clark Kinne Director 7 . Mr. Hwang Wei Cherng Director 8. Mr. Tan Pei-San Director 9 . Mr. Pusit Kaewmongkolsri Director KEST ’s Management Committee comprises 6 members, as below 1 . Mr. Montree Sornpaisarn Management Committee Chairman 2 . Mr. Pusit Kaewmongkolsri Management Committee Member 3 . Mr. Supachai Ekkul Management Committee Member 4 . Ms. Boonporn Boriboonsongsilp Management Committee Member 5. Mr. Ong Cheow Kheng Management Committee Member 6. Mr. Kosit Boonruangkaw Management Committee Member 4
Background of KEST New York New York New York New York London London London London KEST commits itself to provide brokerage services in Thailand. KEST has total 42 branches including head office; 24 branches in Bangkok, 17 branches in the provinces. KEST enjoys an unique position having “Local Leadership” with a global reach . Thailand India Thailand Thailand Thailand Thailand Malaysia Malaysia Malaysia Malaysia Singapore Singapore Singapore Singapore Indonesia Indonesia Indonesia Indonesia Philippines Philippines Philippines Philippines Hong Kong Hong Kong Hong Kong Hong Kong Vietnam Had Thailand Chiang Mai 2 Branch Fashion Iceland Lampang 1 Branch Ngarmvongvarn Future ParkRungsit Town in Town Korat 1 Ladprao Branch Ubonratchathani 1 Branch Korat 2 Bangkok Branch 14 Branch Pinklao Cholburi Surin 1 Branch Mahachai 1 Branch 1 Branch Aranyaprathet 1 Branch Samut Songkhram Chantburi 1 Branch Rayong Yaowarat Head 1 Branch 1 Branch Bangkhae Office Asoke Phahurat Surat Thani Thaniya 1 Branch Seacon Yada Emporium Phuket Thapra 1 Branch Srinakarin Satornnakorn Had Yai 2 Branch Yala 1 Branch As of August 2008 5
KEST’s Highlights Market Share 2009 (%) Jan-Dec 2009 Equity Futures KIMENG 10.68 ASP 5.71 Market share 10.68% 10.75% KTZ 5.47 PST 5.11 CGS 4.83 Ranking 1 1 PHATR 4.45 TNS 4.38 BLS 4.08 KGI 3.88 Baht 4,528.86 million shareholder’s equity with NCR of CS 3.36 180.26% as of 31 December, 2009. AYS 3.29 BFITSE 2.99 UBS 2.84 918 total staffs, which include CNS 2.6 TSC 2.54 - 567 marketing officers; largest among brokers SCBS 2.5 KS 2.39 - 28 research analysts, covering economic, GLOBL 2.27 MACQ 2.19 fundamental and technical analysis. FSS 2.15 DBSV 2.01 - 18 investment banking staff covering debt & equity Portion of each Customer Type of market and KEST’s market share capital markets and offering financial advisory KEST’s market share (%) Portion of each Customer Type services. 14 100% - 3 derivatives staff managing derivatives products. Local Institutes 12 80% 42 branches including head office Foreign Investors 10 Awarded Best Research House 2008 : Retail and Best 60% 8 Analyst in Energy & Petrochemicals (Retail) Local Investors 6 40% 4 Awarded Best Shareholder Treatment Awards 2008 20% 2 0 0% 2006 2006 2007 2007 2008 2008 2009 2009 Local Investors Foreign Investors 6 Local Institutes MKT. SHARE
Customer Breakdown Retail, foreign and local institutional customers respectively accounted for 90%, 6% and 4 % of KEST’s brokerage business during January – December 2009. Breakdown Of KEST Customers 100.00% 90.00% 80.00% 70.00% 60.00% 50.00% 40.00% 30.00% 20.00% 10.00% 0.00% ก . พ . 07 ก . ค . 07 ก . ย . 07 ก . พ . 08 ก . ค . 08 ก . ย . 08 ก . พ . 09 ก . ค . 09 ก . ย . 09 ม . ค . 07 มี . ค . 07 เม . ย . 07 พ . ค . 07 มิ . ย . 07 ส . ค . 07 ต . ค . 07 พ . ย . 07 ธ . ค . 07 ม . ค . 08 มี . ค . 08 เม . ย . 08 พ . ค . 08 มิ . ย . 08 ส . ค . 08 ต . ค . 08 พ . ย . 08 ธ . ค . 08 ม . ค . 09 มี . ค . 09 เม . ย . 09 พ . ค . 09 มิ . ย . 09 ส . ค . 09 ต . ค . 09 พ . ย . 09 ธ . ค . 09 Retial Foreign Local 7
Market Share By Customer Type Market Share of KEST by Customer Type Date Retail Foreign Institution KEST’s market share among domestic retail market in 2009 improved to Jan-07 11.38% 3.22% 2.34% Feb-07 11.75% 4.26% 3.03% be 14-16% level. Mar-07 10.96% 2.18% 2.14% Apr-07 11.23% 4.84% 2.93% KEST’s foreign investor market share in 2009 dropped to 2-4% on stiff May-07 11.36% 2.39% 3.12% competition from brokers with new, exclusive partnerships with foreign Jun-07 12.23% 2.93% 1.82% Jul-07 12.00% 3.87% 1.78% firms and wholly owned subsidiaries of Thai financial institutions. Aug-07 12.55% 4.83% 2.29% Sep-07 11.98% 2.59% 1.71% All market share numbers were distorted by proprietary trading portion Oct-07 12.58% 4.30% 1.84% which was 7.34%, 9.84% in 2007 – 2008 and 12.46% in the first 10 month Nov-07 13.58% 4.16% 1.91% Dec-07 12.92% 4.35% 2.00% of 2009. Jan-08 12.86% 3.64% 2.42% Feb – 08 12.89% 3.95% 2.95% Since November, the SET has published proprietary trading on monthly Mar-08 12.50% 2.06% 1.97% basis. Therefore, our market share among LI became 4 - 5%. Apr-08 13.26% 3.54% 2.02% May-08 13.70% 3.26% 1.85% Jun-08 12.35% 3.21% 2.76% Jul-08 11.76% 2.41% 1.71% Market share of each KEST's customer type to market sector Aug-08 12.07% 3.03% 1.87% 18.00% Sep-08 12.00% 3.18% 1.83% 16.00% Oct-08 12.69% 2.65% 1.32% 14.00% Nov-08 12.60% 2.24% 1.28% 12.00% Dec-08 14.52% 3.15% 1.92% 10.00% Jan-09 15.46% 1.41% 2.01% 8.00% Feb-09 14.22% 4.72% 2.57% 6.00% Mar-09 14.64% 4.67% 2.99% 4.00% Apr-09 14.87% 1.93% 2.85% 2.00% May-09 16.29% 2.72% 1.69% 0.00% Jun-09 15.29% 3.54% 1.28% ก . พ ./ 07 พ . ค ./ 07 พ . ย ./ 07 ก . พ ./ 08 พ . ค ./ 08 พ . ย ./ 08 ก . พ ./ 09 พ . ค ./ 09 พ . ย ./ 09 ม . ค ./ 07 มี . ค ./ 07 เม . ย ./ 07 มิ . ย ./ 07 ก . ค ./ 07 ส . ค ./ 07 ก . ย ./ 07 ต . ค ./ 07 ธ . ค ./ 07 ม . ค ./ 08 มี . ค ./ 08 เม . ย ./ 08 มิ . ย ./ 08 ก . ค ./ 08 ส . ค ./ 08 ก . ย ./ 08 ต . ค ./ 08 ธ . ค ./ 08 ม . ค ./ 09 มี . ค ./ 09 เม . ย ./ 09 มิ . ย ./ 09 ก . ค ./ 09 ส . ค ./ 09 ก . ย ./ 09 ต . ค ./ 09 ธ . ค ./ 09 Jul-09 15.88% 3.96% 1.59% Aug-09 15.50% 4.15% 1.90% IS LI Retail 2.97% 1.60% Sep-09 15.56% 4.14% 4.39% Oct-09 14.95% 4.47% 5.00% Nov-09 15.40% 8 2.18 ๔ 3.30% Dec-09 15.86%
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