New Thinking in Health Apps Eric Wong Digital Services Manager - PowerPoint PPT Presentation

Using Innovation to Drive New Thinking in Health Apps Eric Wong Digital Services Manager

What we will be going through Introduction – HBF Case Studies - Delivery of a pilot HBF Fitness application using Google Glass - An application for members to upload their wearables data into an integrated service. To record and compare data and receive rewards and incentive - Rapid data discovery and interactive visualisation tools to bring HBF’s data to life 2

Health Insurer To Health Partner 3

Pilot application using Google Glass Hack-a-thon PARAMETERS: - 1 Day to deliver an outcome - At least 1 business problem to solve - Bring a positive energy 4

Solution Chosen: HBF FITNESS Hack Team 1 Hack Team 2 Providing a consistent training Tracking Attendance at HBF program across the 18 locations Fitness Sessions 5

Google Glass Video 6

Explosion in Digital, Mobile & Wearable Health Applications Care monitoring & Consumer Bio-sensing mHealth Wearables Chronic Disease Support 97,000 mHealth apps currently available! “The rapid growth in the number of mobile health applications could have profound significance in the prevention of disease or in the treatment of patients with chronic disease such as diabetes” 1 . “An Evaluation of Mobile Health Application Tools”, Sama et al, JMIR mHealth uHealth 2014;2(2):e1

Wearables Data • “Wouldn’t it be good if we could get the data” • Fitbit and Jawbone API’s available - Register a new application within Fitbit /Jawbone to get access to API’s - Authenticate using OAuth 2.0 to obtain access to the user data - Make API calls to retrieve user data 8

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What was the outcome? 10

HBF Fitness App – Train for a Reason Over 3,400 people have downloaded the HBF Fitness app since it launched in March $13,000 has been raised for charity. More than 90 million steps have been taken by those who have linked a wearable to the HBF Fitness app. 11

Innovation Day - Data Visualisation “Thanks for the report team, however What would happen if we wanted to change…. “ Which tool to choose? • SAS or Tableau What better way to showcase the 2 products by having both vendors onsite 12

Raw Data Example POSTCODE DATA POSTCODE DATA POSTCODE DATA POSTCODE DATA POSTCODE DATA POSTCODE DATA POSTCODE DATA 6000 25 6016 20 6032 62 6048 52 6064 100 6080 63 6096 95 6001 55 6017 47 6033 81 6049 37 6065 20 6081 86 6097 96 6002 24 6018 21 6034 94 6050 96 6066 54 6082 55 6098 24 6003 37 6019 99 6035 36 6051 32 6067 62 6083 64 6099 72 6004 98 6020 90 6036 37 6052 83 6068 86 6084 29 6100 45 6005 27 6021 61 6037 27 6053 97 6069 49 6085 92 6101 88 6006 49 6022 23 6038 54 6054 65 6070 78 6086 29 6102 39 6007 33 6023 73 6039 22 6055 95 6071 83 6087 30 6103 68 6008 87 6024 39 6040 59 6056 57 6072 92 6088 84 6104 91 6009 88 6025 51 6041 60 6057 100 6073 56 6089 87 6105 88 6010 68 6026 97 6042 70 6058 31 6074 79 6090 74 6106 97 6011 74 6027 29 6043 39 6059 82 6075 51 6091 87 6107 24 6012 67 6028 41 6044 45 6060 24 6076 63 6092 98 6108 84 6013 48 6029 53 6045 78 6061 63 6077 96 6093 35 6109 87 6014 54 6030 63 6046 27 6062 39 6078 78 6094 27 6110 33 13 6015 78 6031 83 6047 88 6063 41 6079 54 6095 85 6111 74

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Key Takeaways • Innovation is fun! • Good leadership from the top down required • Vision focus with business outcomes • Use your vendors and partners to help! 17

Contact Eric Wong Digital Services Manager Email: Eric.Wong@hbf.com.au LinkedIn: au.linkedin.com/in/EricWong8 18

Questions 19