Mockups Purple B B 1 LUMOS - PowerPoint PPT Presentation

1 LUMOS 2 Waypointer Mockups Purple B B

1 LUMOS 2 Waypointer 1 LUMOS 2 Waypointer LUMOS A safer way to ride B

1 LUMOS 2 Waypointer Improving Communication B

1 LUMOS 2 Waypointer Product Description: Helmet with LED turn signals Intended Customer: Bicycle commuters Market: Bicycle helmets customer need attribute specification clearly indicates biker’s user study >80% participants intention to turn comprehension rate understand signal biker can quickly activate initiation time <1.5 sec signal indicator is visible to other 
 distance of first detection >50 m (night or day) road users meets bike accessory CPSC compliance must comply safety regulations B

1 LUMOS 2 Waypointer Product Description: Helmet with LED turn signals Intended Customer: Bicycle commuters Market: Bicycle helmets customer need attribute specification clearly indicates biker’s user study >80% participants intention to turn comprehension rate understand signal biker can quickly activate initiation time <1.5 sec signal indicator is visible to other 
 distance of first detection >50 m (night or day) road users meets bike accessory CPSC compliance must comply safety regulations B

1 LUMOS 2 Waypointer Clear Indication 82% B

1 LUMOS 2 Waypointer Visibility 48% B

1 LUMOS 2 Waypointer Mockup Testing Results B

1 LUMOS 2 Waypointer Commuters will pay ~$50 ~$100 for helmets for lights We price LUMOS at ~$125 B

1 LUMOS 2 Waypointer Moving forward User studies Brake signal Safety B

1 LUMOS 2 Waypointer LUMOS A safer way to ride B