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Mary Thomas @concisetraining Social media in 2019 Different audiences on social media 4 tips to take away @concisetraining Ben Dental Surgery, Cambridge city @concisetraining @concisetraining Family and Friends Find


  1. Mary Thomas

  2. @concisetraining

  3.  Social media in 2019  Different audiences on social media  4 tips to take away @concisetraining

  4. Ben Dental Surgery, Cambridge city @concisetraining

  5. @concisetraining

  6.  Family and Friends  Find information, reviews  Find communities of similar interests to join  Fun  Self promote @concisetraining

  7.  To show brand personality  A way to stay connected  To show and share your expertise and credibility  To raise brand awareness  To drive traffic to the website @concisetraining

  8. @concisetraining

  9.  Customers  Suppliers  Competitors  Stakeholders  Personal contacts  Associates @concisetraining

  10.  B2C audience likely to be Facebook users  B2B audience likely to be found on LinkedIn  Young audience likely to be Instagram users @concisetraining

  11.  B2C – Facebook  B2B - LinkedIn https://www.microcreatives.com/general/infographic-social-media-usage-habits-generation/ @concisetraining

  12.  B2C – Facebook and Twitter  B2B – LinkedIn and Twitter https://www.microcreatives.com/general/infographic-social-media-usage-habits-generation/ @concisetraining

  13.  B2C – Facebook, Messenger apps, SMS, email  B2B – LinkedIn, Instagram UGC https://www.microcreatives.com/general/infographic-social-media-usage-habits-generation/ @concisetraining

  14.  B2C – Instagram, Snapchat, YouTube, Facebook  B2B - Facebook Memes https://www.microcreatives.com/general/infographic-social-media-usage-habits-generation/ @concisetraining

  15. @concisetraining

  16.  Who will she reach out to?  Where do they “hang out”? Jennie Leadership & Management Workshops / Bespoke @concisetraining

  17. @concisetraining

  18.  Cause ripples - don’t post the same content on every channel  Consider timing and release  Show you care  Keep an eye on the competition @concisetraining

  19. Mary Thomas Connect: @concisetraining @concisetraining

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