Mary Thomas
@concisetraining
Social media in 2019 Different audiences on social media 4 tips to take away @concisetraining
Ben Dental Surgery, Cambridge city @concisetraining
@concisetraining
Family and Friends Find information, reviews Find communities of similar interests to join Fun Self promote @concisetraining
To show brand personality A way to stay connected To show and share your expertise and credibility To raise brand awareness To drive traffic to the website @concisetraining
@concisetraining
Customers Suppliers Competitors Stakeholders Personal contacts Associates @concisetraining
B2C audience likely to be Facebook users B2B audience likely to be found on LinkedIn Young audience likely to be Instagram users @concisetraining
B2C – Facebook B2B - LinkedIn https://www.microcreatives.com/general/infographic-social-media-usage-habits-generation/ @concisetraining
B2C – Facebook and Twitter B2B – LinkedIn and Twitter https://www.microcreatives.com/general/infographic-social-media-usage-habits-generation/ @concisetraining
B2C – Facebook, Messenger apps, SMS, email B2B – LinkedIn, Instagram UGC https://www.microcreatives.com/general/infographic-social-media-usage-habits-generation/ @concisetraining
B2C – Instagram, Snapchat, YouTube, Facebook B2B - Facebook Memes https://www.microcreatives.com/general/infographic-social-media-usage-habits-generation/ @concisetraining
@concisetraining
Who will she reach out to? Where do they “hang out”? Jennie Leadership & Management Workshops / Bespoke @concisetraining
@concisetraining
Cause ripples - don’t post the same content on every channel Consider timing and release Show you care Keep an eye on the competition @concisetraining
Mary Thomas Connect: @concisetraining @concisetraining
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