Marketing For Startups In 2019 By Nazmul Ahmed (Najm)
Inbound Marketing
Inbound Marketing Fundamentals ● Contacts ● Buyer Persona ● Buyer’s Journey ● Goals ● Content
Contacts Your most important Asset Hubspot CRM
Contacts
Contacts
Buyer Persona ● Who are they ● Where are they Target the right people ● How do we reach them Can be multiple as well
Buyer’s Journey It takes around 6 - 8 touches to generate a viable sales lead.
SMART Goals ● Specific ● Measurable A goal without a plan is just a wish. ● Attainable ● Relevant ● Timely “I will sell 20 winter products from our Facebook Page within the next 30 days.”
1 thing you have to get right
Give Value WITH CONTENT
Website
Website Content Why: Get email or phone number with pre-order, discounted product, free download etc. ● Launch 1 page ● Use video ● 1 Call To Action ………………
Ecommerce
Ecommerce
How to give value and prove yourself worthy
Give value with Knowledge: Blog
Give value with Knowledge: Blog
Again Give Value WITH CONTENT
SEO Minimum
Social For inbound New word of mouth
Startup Hacks
#4 How to still make money after you close down your startup
Build your own Brand
Build your own brand NazmulAhmed.com
#3 Video Marketing
82% of all consumer IP traffic will be video by the year 2021 SOURCE: CISCO
4X as many consumers would rather watch a video about a product rather than read about it.
#2 Testimonials
1,000% Return on investment
The number 1 thing that helped me personally
#1 Increase lead conversion of your startup by 82%
Live Chat Marketing Always on. Always there
Live Chat Start free
What’s the hardest part of inbound?
Consistency
Outbound Marketing for startups
Startup Hack FB Ads Landing page Upsell
Facebook Ad STEP 1
Landing page STEP 2 $18 $45
Up Sell STEP 3
Landing page STEP 3
Email Marketing STEP 4
What’s the hardest part of outbound?
Consistency
Mealboxbd.com (Example of execution)
Thank you NazmulAhmed.com
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