Lunching a 5 Figure Offer with Facebook ads (while working less!) - PowerPoint PPT Presentation

YOUR Welcome To The Workshop! Lunching a 5 Figure Offer with Facebook ads (while working less!) With Marya Jan Facebook Ad Strategist Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! You are in the right place if … • You want to launch an online program, coaching package, service offer or a retreat with Facebook ads, (without being totally stressed out) • You want to double, triple or even 5X your previous launch revenue and are prepared to invest in Facebook ads, minus the overwhelm • You are profitable in your business now Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! This webinar probably isn’t for you … • You are brand new to business • You haven’t served any clients or customers - you don’t have any proven offers • You haven’t got any money to invest in Facebook ads – (this includes $5 a day kind of thing) Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Housekeeping Turn off distractions No complicated stuff so there is no need to take notes, just sit back and relax and absorb the training Use the chat box to ask any questions Q/A at the end (time permitted) Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! What makes this webinar different … You have seen webinars from people who only run ads in their own business and they teach Facebook ads You have seen webinars which claim you can run ads on $5 a day and be profitable You have also seen guru webinars which talk about spending millions on ads Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! None of this applies to the kind of clients I work with - people just like you - and me. I’m running ads for multi-6 figure and 7-figure businesses in multiple industries. I know what’s working right now My approach is different – my ‘secret sauce’ Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Here’s what we are going to cover today • 3 biggest myths of running Facebook ads • 4 mistakes coaches and experts make with Facebook ads • Why use Facebook ads to launch your programs, packages and services • My ‘secret sauce’ for running successful Facebook ads for 6- figure businesses • 5 mini case studies of my clients Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Marya Jan, Facebook Ad Strategist I get my clients hundreds and thousands of leads (and sales) from Facebook ads every single day. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! My story … Was working in the content marketing space for 6 years but this wasn’t my zone of genius. Started experimenting with Facebook ads in my own business first Got results, became obsessed. Got results for clients in multiple niches (case studies to follow) Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Facebook groups .. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Launch Strategy coaching Done for you Facebook Ads My 15 years of working in a University and online experience of freelance content creation, online course and guest blogging has led me to position myself as a premium and holistic solution provider. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! The 3 biggest myths of running Facebook ads What comes to mind when you think ‘Facebook ads’? #1 I need to spend a ton of money to see any results (or spend $5 a day) #2 It takes a long time to see any ROI #3 I am not a ‘guru’ so Facebook ads won’t work for me. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Actually these are some of the exact things my clients have said … Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! “I have wasted hundreds of dollars on Facebook ads and didn’t see a return on investment.” Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! “I just don’t have the time to learn Facebook ads. They change all the time and my time is extremely valuable.” (You don’t have to worry about this one. Stick to the end and you’ll know what I mean) Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! “I hired somebody to do my ads before and got burnt.” Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Or my favourite … “I am not an online celebrity. Facebook ads won’t work for me.” Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Here’s the good news … these are all myths Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Facebook ads are fantastic for getting you tons of hot leads, at a great price and will get you a 3X, 5X, 10X or more ROI (return on your investment). Only if you do them right. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Why I say this? Because I run Facebook ads to generate thousands of leads and sales for my coaching, consulting and service-based clients. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Okay, now I’ll show you exactly why you need to use Facebook ads in your business … So let’s take a look at the 4 biggest mistakes that hold coaches and consultants back. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Mistake #1 Running ads without a strategy in place Entrepreneurs don’t have proven offers or a sales funnel in place. I teach my clients to reverse engineer the process, create a strategic plan and work out what will happen after they opt in even before spending a single dollar on ads. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Nobody’s telling you this … Not everyone should be using Facebook ads. If you don’t have proven offers and clients, then you probably shouldn’t either. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Mistake #2: Running ads by themselves without any training or hiring an expert Facebook changes all the time. You have got to make a commitment to stay on top of them or hire an expert who will. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Nobody’s telling you this … There is a ton of nuances when it comes to running ads. Most people who buy Facebook ad courses won’t get any results. It’s much better to get a professional to do the job for you. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Mistake #3 Trying to get leads as cheaply as possible. Which one do you prefer? 50cent leads that lead to no discovery sessions booked, no sales OR 3 dollar leads that lead to brand new clients and customers Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Nobody’s telling you this … Facebook ads are a significant investment. Yes, you can get started on $5 a day but you must commit to spending real money to see any real results. My clients spend anywhere from $1,000 to $15,000+ per month on ads. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Mistake #4 Guessing how much they should be spending on ads. There is an exact formula that I use for my clients to calculate how much they should spend on Facebook ads to get the ROI they want. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Nobody’s telling you this … How to figure out what you should be spending on ads. The amount is going to vary from person to person so it’s actually very hard to do that without understanding your whole funnel first. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! Why use Facebook ads for launching 1. Quick results 2. It works even if you are not famous 3. Know what to expect, how to hit your ROI goals Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Welcome To The Workshop! 1. Quick results It doesn’t have to talk long to see results. You can get ROI on Facebook ads within weeks. One client got a 5K client in two weeks. One made 31K in the first month. Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today

YOUR Got a 5K client within the two weeks of running ads Welcome To The Workshop! to a webinar Salimah Mamdani – Agency Owner No time to run her own ads Ran ads to her live webinar first. From a modest ad spend of $600, got a 5K client in her first week Running ads to her automated webinar at $4 per registrant Sam Ovens 7 Figure Consultant Presenter Of This Webinar Today