« L ES 5 E TOILES DE P AU »: P AU H ORSE T RIALS A unique event for two world-class competitions: CCI 5* L ( INTERNATIONAL 3- DAY EVENT ) & CARRIAGE DRIVING WORLD CHAMPIONSHIPS FOR SINGLES The best athletes in the world meet in Pau for an exceptional contest and a breathtaking show
T HE COMPETITION IN FIGURES 5 stars 6 top-level eventing competitions in the & World world: Pau is the only venue in France! Championships: Badminton Horse Trials the highest levels Land Rover Burghley Horse Trials in equestrian Land Rover Kentucky 3-day event sports Longines Luhmühlen Horse Trials Mitsubishi Motors Australian 3-day event 30 th edition 40,000 visitors 100 exhibitors & 120 journalists from France and abroad 17 nations 1,000,000 streaming views 380 volunteers
O NE EVENT , TWO EQUESTRIAN TRIATHLONS E VENTING C ARRIAGE D RIVING D RESSAGE D RESSAGE Style Elegance Technicality Accuracy Suppleness Harmony C ROSS -C OUNTRY M ARATHON Speed Speed Adrenalin Adrenalin Intensive effort Endurance Complicity S HOWJUMPING C ONES Balance Accuracy Control Balance Suspense Know-how
A LOYAL AND ENTHUSIASTIC AUDIENCE Equestrians (62%) This huge show attracts many horse lovers from across France and around the globe. Horseriding in France: ü More than 700,000 registered members to the national federation ü 3 d sports federation ü 2 million people ride or want to General public (38%) No expert knowledge is required to enjoy this spectacular sport! Curiosity, interest for the show, taste for outdoor activities or shopping in the village: there are many reasons for a lot of southwestern France people to come every year to discover the biggest event in the area.
Visitors' countries Pau & surroundings 12% 34% France, other regions: Nouvelle- Aquitaine, Occitanie, Auvergne- Rhône-Alpes, Pays de la Loire etc. 54% Foreign countries : UK, USA, Spain, Germany, etc. Socioprofessional groups Employee Executive or superior intellectual… Retired Student Intermediate occupation Craftsman, company manager Other 0,00% 5,00% 10,00% 15,00% 20,00% 25,00%
A ROUND THE COMPETITION ü Over 100 exhibitors ü Food tents ü Animations: pony or driving rides, children’s playground… ü Mounted archery show ü Pony races ü Horses sales to discover the winners of tomorrow ü Bodega night with free concerts on Saturday
A T THE HEART OF THE ECONOMY Les 5 Etoiles de Pau, a resource for the region: ü 150 suppliers ü 70 sponsors ü 100 exhibitors ü 17 nations, their staff and fans make the trip ü 40,000 visitors from France and abroad stimulate the tourism economy A showcase for the equine industry, which is in France: ü 1 st private sport employer ü Over 1 million equines ü 180,000 jobs ü 14 billion euros generated each year ü Various companies: from breeders to professional riders, including artisans, equipment manufacturers, shops, healthcare, pony-clubs, feeding suppliers…
S USTAINABLE DEVELOPMENT , OUR PRIORITY An eco-friendly approach ü The Domaine de Sers, a wooded parkland home to the municipal greenhouses ü The cross-country and marathon courses: several kilometers in natural landscapes ü Use of digital media and elimination of the paper programme ü Recycling ü Re-usable cups ü Promoting public transport and carpooling A competition rooted in contemporary society ü Support to disabled people with adapted facilities and enhancement of organizations helping them ü Support to an association promoting blood donation ü Partnership with the youth Fire Brigades
W ORLDWIDE MEDIA COVERAGE A € 250,000 media plan for over € 4.5 million repercussions ü Equestrian press (France and global) ü General press ü Local, national and international TV coverage ü Local and national radio coverage ü French and foreign social media: 22,000 subscribers on Facebook and 10,000 on Instagram, partnerships with influential websites or channels ü Website www.event-pau.com ü Mobile application « 5 Etoiles de Pau » ü Advertisements displayed in Pau and the surrounding area Centaure TV, a wide audience ü Professional broadcasting ü French and English commentaries ü Live streaming and replays ü 1,000,000 views ü 29 countries in 5 continents
Y OUR COMMUNICATION Clickable logo on www.event-pau.fr/.com and the mobile application (« partners » or « where to 400 € HT stay » page) Clickable logo at the bottom of the page on the entire site 1 300 € HT Clickable logo at the top of the page on the entire site 1 500 € HT Clickable animated insert on all pages 2 200 € HT Social media operations 250 € HT Special visibility on the mobile application « 5 Etoiles de Pau » Quotation Other (displayed advertisements, flyers…) Quotation
Y OUR FIELD VISIBILITY ( PRICES EXCLUDING TAXES ) Cross-country fence , signboards on or around the fence in camera shots € 3,000 to € 30,000 (quotation) Showjumping fence € 3,000 Marathon obstacle € 2,500 Videoclip On the big screens (20s maximum) € 3,000 On streaming broadcast Centaure TV € 3,000 Package : big screens + broadcast € 5,000 Exhibition 25 m 2 booth with wooden floor, electricity, lights, car park, security € 2,100 25 m 2 booth on a corner with wooden floor, electricity, lights, car park, security € 2,500 9 m 2 booth with wooden floor, electricity, lights, car park, security € 760 Free space with electricity, security, car park € 80 / m 2 Signboard on the main arena € 2,000 Signboard or banner on the warm-up arena or the village € 1,200 Customized field visibility Quotation Sponsor our team Quotation
S PONSOR ONE TEST You can be the title sponsor for one of the high points of the event: it will be in your colours! Several possibilities, on quotation only: Eventing: ü Dressage (Thursday & Friday) ü Cross-country (Saturday) ü Showjumping (Sunday) Driving: ü Dressage (Wednesday & Thursday) ü Cones (Saturday) ü Marathon (driven cross-country, Sunday) Other moments: ü Mounted archery (Saturday) ü Horses sales (every day)
VIP HOSPITALITY F AVOURED GOURMET LUNCHES NEXT TO THE MAIN ARENA Comfort, elegance and quality in a relaxed atmosphere… Live a magical competition with us! Free car park and 10 minutes away from an international airport Table for 8 including: ü 8 VIP tickets ü 8 VIP car park passes ü 8 welcome drinks ü 8 gourmet lunches ü 10 extra general admission tickets ü Access to the Centaure lakeside lodge to have a closer look to the competition Saturday 24 th October € 1,900 excl. taxes Sunday 25 th October € 2,500 excl. taxes Saturday 24 th & Sunday 25 th October € 3,800 excl. taxes Privatization (cocktails, meeting, seminars…) on quotation
« L ES T ERRASSES DES 5 E TOILES » A GARDEN - PARTY AT THE EDGE OF THE MAIN ARENA Your private lodge on the main arena: ü Lodge 5x5m with terrace ü From Friday 23 d to Sunday 25 th October ü Drinks and buffet for your guests (60 invitations) ü 5 bottles of champagne ü 1 signboard in front of the pavilion on the arena ü VIP car park passes for your guests ü 60 extra general admission tickets ü Access to the Centaure lakeside lodge to have a closer look to the competition All inclusive price: € 5,000 excl. taxes TV screen LCD 42’’: € 400 excl. taxes
S CHEDULE
T ICKETS Wednesday & Thursday: free admission Friday 23d October CCI5*L Dressage + driven Marathon General admission : € 25 Saturday 24 th October Cross-country + mounted archery show & pony races + bodega night General admission : € 30 Sunday 25 th October Driving cones + CCI 5*L showjumping + prize giving ceremonies •General admission: € 30 •Uncovered grandstand: € 36 •Covered grandstand: € 48 Bronze weekend pass Silver weekend pass Gold weekend pass General admission on Saturday General admission on Saturday General admission on Saturday & & & General admission on Sunday Uncovered grandstand on Sunday Covered grandstand on Sunday € 66 € 48 € 54
C ONTACT Centaure Production 63, côte Saint Martin 64800 Nay (France) +33 (0)5 59 92 94 25 Pascal Sayous Event Director / Centaure Production CEO +33 (0)6 72 21 74 03 pascal.sayous@centaure-production.fr Marie Durin Event manager +33 (0)6 30 42 55 52 marie.durin@centaure-production.fr
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