INTRODUCTION TO CORPORATE GIVING Today Well Discuss INTRODUCTION - PowerPoint PPT Presentation

Aug 09, 2023 •579 likes •744 views

INTRODUCTION TO CORPORATE GIVING Today Well Discuss INTRODUCTION TO How Companies CORPORATE GIVING Give Why Companies Give How to Find Corporate Partners HOW COMPANIES GIVE Non-Cash 18% Cash 82% Credit: Giving In Numbers: 2018

INTRODUCTION TO CORPORATE GIVING
Today We’ll Discuss INTRODUCTION TO How Companies CORPORATE GIVING Give Why Companies Give How to Find Corporate Partners
HOW COMPANIES GIVE Non-Cash 18% Cash 82% Credit: Giving In Numbers: 2018 Edition , CECP
HOW COMPANIES GIVE Non-Cash 18% Direct Cash 48% Foundation Cash 34% Credit: Giving In Numbers: 2018 Edition , CECP
Cash Contributions Foundation Grants Corporate Contributions Corporate Sponsorships Cause Related Marketing Matching Gifts Through Employees
Non-Cash Contributions Products Pro-Bono Services and Employee Volunteerism Space
WHY COMPANIES GIVE To take advantage of tax deductions To advance their business objectives To increase corporate visibility To be good corporate citizens
To Take Advantage Of Tax Deductions Are you a legal nonprofit organization ?
To Advance Their Business Objectives What audiences/ constituents do we share with companies? Would companies want to connect with our constituents? Do we address issues of interest to a company?
To Increase Corporate Visibility How visible are you in the community? How big an audience do you have? How would you get their name in front of the public?
To Be Good Corporate Citizens What companies are in our backyard? How do we strive to enhance the local community? How deep is our network of community leaders?
HOW TO FIND CORPORATE PARTNERS Find Companies Based On: What you do What they do Where they are located
KEY TAKEAWAYS Corporate philanthropy is motivated by company interests Look at your organization from the company’s point of view Companies support nonprofits in many different ways
WHAT’S NEXT? Introduction To Fundraising Planning (Live online and in-person) http://bit.ly/IntroFundPlanning Building Corporate Partnerships Bundle (self-paced elearning) http://bit.ly/BuildingCorporatePartners _eLearning
EXERCISE
THANK YOU

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